Corporations in this usage are "Apple", "Coca Cola" "HarperCollins" or "Nike". /Major/ national or multi-national, even medium and large corporations have established channels. New projects will leverage those channels in order to spread the cost of maintaining those channels.
It is the small companies, limited partnerships, even individuals, who do not have the funding available but do have an idea. Yes, they may already have products on the market (Frontier), but they run on razor thin margins. Even if they make a profit on the lines they have already, they may not have the additional liquidity that would be needed to spin up an entirely new line, or are leveraged (ie, debt) such that the risk on new debt would make it not financially viable or realistic. This is where a "corporation" use of kickstarter is viable. except I said that I /would not turn this into a lecture on kickstarter/*. :) rip -- * tosses MBA back into the desk drawer. On Mon, Feb 25, 2013 at 1:41 PM, Brian Jones (Trancendance) <[email protected]> wrote: > I think Elite: Dangerous would probably count as such a success > > Sent from my Windows Phone > ________________________________ > From: Richard Williamson > Sent: 25/02/2013 18:23 > > To: feistfans-l > Subject: Re: Jimmg and the Crawler out now in the UK!!!!! > > Technically, "get their money back" is incorrectly stated. > > If the initial goal isn't made, the money is never taken in the first > place. Only if goal is made, /then/ money is taken from those backing > the project. > > Not going to turn this into a lecture on Kickstarter :) ... or why > corporations don't really see Kickstarter as a viable alternate > channel for their products yet, as they are too tied in to the > traditional marketing channel for getting their products out into the > market. It will be a couple of years until it happens. Basically not > until the people who are successfully funding stuff now have /grown/ > into the larger market opportuni ... wait, I said wasn't going to > turn this into a lecture on Kickstarter. > > Shutting up now. > > irp > > > On Mon, Feb 25, 2013 at 1:01 PM, Schoenau, Niko > <[email protected]> wrote: >> Since there are new ways of funding: maybe your publisher could start a >> kickstarter project for a limited edition. If the goal is met, the limited >> edition will be printed, if not, the pledgers get their money back. From >> my >> point of view the safest way for all participants. >> >> >> >> Regards >> >> Niko >> >> >> >> Von: [email protected] >> [mailto:[email protected]] Im Auftrag von Marsh, >> Paul (CA-CIB) >> Gesendet: Montag, 25. Februar 2013 18:31 >> An: feistfans-l >> Betreff: RE: Jimmg and the Crawler out now in the UK!!!!! >> >> >> >> It should also come with 10 inch Marble sculpted book ends of Pug and >> Thomas. I take it the books would be gold leaf right?? Whichever way you >> dress it up I want one. >> >> >> >> Regards >> >> >> >> Paul >> >> >> >> P.s. has there ever been talk of making a Rift War film?? >> >> >> >> >> >> From: [email protected] >> [mailto:[email protected]] On Behalf Of Marsh, >> Paul >> (CA-CIB) >> Sent: 25 February 2013 17:16 >> To: feistfans-l >> Subject: RE: Jimmg and the Crawler out now in the UK!!!!! >> >> >> >> For £1500, I would expect the plank to be Mahogany, The Plaque to be solid >> Gold, a letter of authenticity signed in blood and for Ray to come round >> and put the shelf up himself…Lol >> >> >> >> I’ll start saving now. >> >> >> >> >> >> Regards >> >> Paul >> >> >> >> >> >> >> >> >> >> >> >> >> >> From: [email protected] >> [mailto:[email protected]] On Behalf Of LAR >> Sent: 25 February 2013 17:08 >> To: feistfans-l >> Subject: Re: Jimmg and the Crawler out now in the UK!!!!! >> >> >> >> Sign the plank with a wood burning pen and I'm in. >> >> How many would you have to produce to make it viable? >> >> Larry >> >> >> >> On Mon, Feb 25, 2013 at 12:01 PM, StephenB <[email protected]> wrote: >> >> Sod it! I'll buy it in hardback, so long as the proceeds go towards the >> "I'm >> buying a Vanquish" fund. And we get to see a photo of you driving it! :) >> >> -----Original Message----- From: Raymond Feist >> Sent: Monday, February 25, 2013 4:44 PM >> >> >> To: feistfans-l >> Subject: Re: Jimmg and the Crawler out now in the UK!!!!! >> >> On Feb 25, 2013, at 8:24 AM, "Marsh, Paul (CA-CIB)" >> <[email protected]> >> wrote: >> >> Ray, >> >> Would you ever push for a publisher to run a Limited Edition Collectors >> Box Set of the Entire Rift War Cycle? >> >> >> >> We've talked about it, but that is so dependent on market health. Given >> the >> economy world wide for the last four years, it's not been seriously >> discussed. >> >> At one point I had this daft notion of putting out all 30 (now 31 with >> Jimmy) titles in matching binding, with a big old plank (book shelf) with >> the buyer's name engraved on a little brass plaque screwed to the edge for >> a >> ridiculous price--I think we were talking ₤1,500 per set, and they didn't >> think it was a totally daft idea. >> >> Maybe someday. >> >> Best, R,E,F, >> ---- >> www.crydee.com >> >> Never attribute to malice what can satisfactorily be explained away by >> stupidity. >> >> >> >> >> >> >> >> >> -- >> If you want to take the island, then burn your boats. 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