quiet in here at the moment...

  Flash has been losing steam for a long time.

  The base of noobies got away from Adobe.  The tools are too expensive and 
complicated.
The players and platform too disjointed with: PC Flash, phone Flashlite, Linux 
Flash and no Apple Flash.  

  Buyers want their content/app investments to work on the high end mobile 
tools and that means Apple.

  Apple's decision to ban Flash makes sense - Firefox crawls sometimes with 
multiple browser windows hogging resources for several Flash ads on most pages.

  Flash's ease of use went horribley wrong somewhere in the last few years.  It 
requires at least twice as much code to do the same stuff compared to earlier 
iterations of the language - and twice as long to learn the nuances too.  Not 
to mention abandoning the former language knowledge base that was trashed along 
the way.

  Then there was the bone headed move of charging manufacturers for OEM player 
installs on devices  until last year.  Adobe could have owned the mobile 
interface market by continuing to give the player away for free, but...  they 
outsmarted themselves by being greedy.  Then there's the decision to skip 
working with Apple first for Photoshop releases  Apple, who made Adobe 
successful in the first place.

  Adobe didn't do the existing Flash authors any favors by leaning into 
non-time-line Flash with Flex as the preferred authoring environment either.  
They could have brought all those time-line guys into the fold by offering 
time-line to straight code conversion as a feature of the formerly main 
authoring tool and taught all those folks what a correct straight to code 
translation should look like...  they didn't, unless i missed something.

  Then there was the brilliant move of not killing off movie clips that were no 
longer in/on the time-line for several iterations of the player - how did that 
happen?!

  Fact of the matter is, there were cooler inventions/apps when the coding 
environment and player were  simpler.  The older apps ran more smoothly on 
lesser equipment and were more compact and quicker to deliver.

  Feature creep overwhelmed what used to be a stimulating and rewarding 
creative experience.

  Can Flash be fixed?  Maybe.  I tried an old app in the newest player the 
other day and it ran better than it has in years, must be the new hardware 
acceleration - that's a good sign.

Dave

  

  

                                          
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