On 2/12/2011 3:00 PM, Steve Haflich wrote: > An easy fix for this would be for whoever is responsible for the page(s) > to include "meta" tag information with alternate names and additional > topics for the page. Search engines will index the meta information and > then the page would be more readily found through search engines.
Sorry for the mostly off-topic post.... Generally there are two ways for any web site to get a better page rank on Google: 1. Google associates your site with the text used to link to it from other web sites. Encourage other web sites (particularly web sites that already have a high page rank) to link to your site with useful link text: A. Billy Ray's Horn Shop has a web site that is considered useful by Google (see section 2 below). B. It links to the Northern Southwest Horn Extravaganza using the actual text "Northern Southwest Horn Extravaganza" as the underlined link text. C. Google will decide that searches for the text "Northern Southwest Horn Extravaganza" should logically bring up that particular horn workshop's web site at or near the top of the search results since Billy Ray is trustworthy and that's the link text he thought best described the content at the other end of the link. 2. Google likes web sites that legitimately help users find other web sites. Make sure your web site provides useful links to other web sites: A. If you, the proprietor of Billy Ray's Horn Shop, want to make your web site look more useful to Google, you should link to other websites using useful link text as much as possible. B. This doesn't mean creating spammy link-farms at the bottom of every page. Google can tell the difference between a web site that has lots of useful links and one that's trying to use tricks to get a better page rank. C. So when you have Bobby Corno giving a recital at your shop and you put up his bio, make it so the sentence ending "...at Carnegie Hall and the 92nd Street Y" has two links: carnegiehall.org and 92y.org. Yes it means you have to spend a bunch of time "linkifying" artist bios and other things, but it makes you look better to Google. Meta information in headers isn't bad, but Google likes it best and will reward you when the REAL information on your web site is useful to the web as a whole. Greg Full disclosure: I've put together a few horn workshop web sites AND they consistently come up pretty well on Google. I don't resort to tricks; I don't do anything "weird" to get good page rank; I definitely don't pay anyone to get "search-engine optimized" or any such garbage. I'm not a professional web developer, just a technology enthusiast who plays the horn. Your mileage may vary. Offer not available in all states. Do not taunt happy fun ball, etc. (I also realized that William (Valkhorn) also gave the same advice (more briefly) further down the thread and Dan Phillips agreed in another reply. I hadn't gotten that far when I decided to write my lengthy reply, but I noticed it as I was proofreading. I'm sending mine anyway to reinforce the point and since I spent at least 15 minutes writing it.) _______________________________________________ post: [email protected] unsubscribe or set options at https://pegasus.memphis.edu/cgi-bin/mailman/options/horn/archive%40jab.org
