In the Marketing Committee meeting today, we discussed how we would pay
for distribution of DVDs/USBs/Stickers to 50 - 100 events around the
world (at ~ $50 - $400 per event).
Options floated:
1. Volunteer(s) coordinate the once off printing of 1000s of
DVD/USB/stickers, then coordinate the posting to events. This will
require volunteer(s) to step up and coordinate. Ideally, have a
volunteer for each region. Downside, in some places we will print too
many, sometimes not enough.
2. Events to coordinate printing of material for their own events in
line with our sponsorship guidelines, then send a bill to OSGeo.
Downside, the will result in lots of micro payments, along with
associated time processing them.
3. Push the publishing and distributing to a printing provider.
Downside, this will require someone to research options, and it will
probably cost us more. It might still result in lots of micro payments
(to the printer)
Daniel, as OSGeo Treasurer, I'm interested to hear your thoughts.
Others are also welcome to add suggestions.
On 27/03/2013 8:23 AM, Cameron Shorter wrote:
In the recent OSGeo Budget [1], the marketing committee has been
allocated $10K, (up from $5K in 2012).
Specifically for: "General events support (starter kits, LiveDVD/USB
matching funds)".
This is in line with OSGeo principles [2]
Packaging and Marketing
OSGeo's marketing effort has primarily been focused around the
packaging and documentation efforts ofOSGeo-Live
<http://live.osgeo.org/>, and to a lesser extend,osgeo4w
<http://trac.osgeo.org/osgeo4w/>. In 2012, OSGeo-Live was used at45
events <http://wiki.osgeo.org/wiki/Live_GIS_History>without OSGeo's
financial support. It has been entirely driven by volunteer labour,
with 140 OSGeo-Live volunteers, and printing costs have been covered
by local events or sponsors.
In the last couple of years, OSGeo has covered local chapter expenses
required to purchasenon-consumable items for conference booths
<http://wiki.osgeo.org/wiki/Exhibition_Pack>(such as a retractable
banner).
In moving forward, OSGeo hope to extend marketing reach by providing
co-contributions toward printing costs of consumable items at
conferences, such as toward OSGeo-Live DVDs.
So based upon this, I'd like to ask for suggestions on how we should
update marketing guidelines [3] on how funding should be allocated.
Here is a rough suggestion for starting:
* Spatial related conferences can receive 100% funding for OSGeo-Live
DVD printing for 10% of expected conference attendees. (Ie, if 500
attendees, OSGeo will fund printing of 50 DVDs). [Estimated Value: (50
conferences) * (200 people attending) * 10% * ($2 / DVD) = $2,000.
* Additionally, OSGeo will match sponsorship funds (up to $500) for
conference consumables (such as printing OSGeo-Live USBs - LOC to
decide how best to spend this). [Estimated Value: (15 conferences) *
$200 = $3,000].
* Marketing pack for non-consumables continued to be allocated to LOCs
requesting it. [Value: 3 * $500 = $1,500]
[1] http://wiki.osgeo.org/wiki/OSGeo_Budget_2013
[2]
http://wiki.osgeo.org/wiki/Board_Meeting_2013-02-26#Conferences_and_related_events
[3]
http://wiki.osgeo.org/wiki/Marketing_Committee#Current_Marketing_Activities
--
Cameron Shorter
Geospatial Solutions Manager
Tel: +61 (0)2 8570 5050
Mob: +61 (0)419 142 254
Think Globally, Fix Locally
Geospatial Solutions enhanced with Open Standards and Open Source
http://www.lisasoft.com
--
Cameron Shorter
Geospatial Solutions Manager
Tel: +61 (0)2 8570 5050
Mob: +61 (0)419 142 254
Think Globally, Fix Locally
Geospatial Solutions enhanced with Open Standards and Open Source
http://www.lisasoft.com
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