2012/9/19 Anne Wilson <[email protected]>: > -----BEGIN PGP SIGNED MESSAGE----- > Hash: SHA1 > > On 19/09/12 15:53, Wolfgang Bornath wrote: >>> Are paper magazines still relevant here? (true question) >> Yes, they are an important distribution method. Additionally there >> will be reviews/articles accompanying the cover DVDs. Don't >> forget, this is cost free advertizing! > > Interestingly, one of the leading UK computer magazines has just > stopped including cover media. The reviews are still there, as is the > "What's on this month's disk", but the disk is downloadable.
This is the reason why over here nobody thinks of abandoning the cover media. Quite to the opposite as I learned from a conversation with a chief editor earlier this year. Cover media are very popular because they cater to the needs of people with slow net access. Cover media are a measurable cause of increasing sales - as this chief editor told, issues with popular software on a DVD sell more copies than without. Even other kinds of media (tv program, lifestyle magazines and others) have taken to adding DVDs on their issues. -- wobo
