Andy,

with all respect, but when it comes to British poster, Greg Edwards and Phil are two of the oldest and most experienced people around.

Personally, I don't dismiss their opinion as 'trying to guess on hear say'.

So the poster has been printed for just one cinema. I don't know how many people lived in London in 1973, but today the population is about 7,500,000, which should give an idea.

A print run of 50? For a London INSTITUTION that used its posters for subway advertising? Gimme a break.

300-500 sounds a lot more reasonable to me, especially since the costs are just about the same, no matter which printing technique they used. The big chunk of the costs used to be in pre-processing, so the price for 50 or 500 copies would have been almost the same. This first changed with the advent of digital printing.

Also, this poster was first offered as 'only known copy', meanwhile at least three more have survived, apparently all from the same source, and who knows how many more this guy holds on to.

Helmut



Am 28.04.2009 um 11:00 schrieb Andy Neal:

It's anyones guess really but I am going from what I was told from someone who worked at the Academy one cinema.

One thing you have to remember is that this was in 1973, Scorsese's first full feature film of his own ideas, just after his student films, low budget, a very narrow following (Not a wide apeal) The poster was printed for one cinema only. 200 seems a little high for a low budget film such as mean streets. The method of the printing for the poster is very unique and has been talked about on the forum and I don't think it was decided how it was actually printed. I don't think you can compare to normal print runs you had with Raging Bull.

As far as print runs are concerned, it would be good to get some knowledge from a print person from this era, and not someone trying to guess on hear say.

Andy


Date: Tue, 28 Apr 2009 09:58:01 +1000
From: p...@cinemarts.com
Subject: Re: [MOPO] Mean Streets UK Quad 30x40 Original, Beautiful poster in Near Mint, rolled Condition
To: MoPo-L@LISTSERV.AMERICAN.EDU

Greg Edwards would be correct on the runs of 300-500 for the Academy quads. It might even be higher for some films that had a wider apeal (i.e. English language films which arrived with some reputation preceding them).

Apart from the those used at the cinema itself, they targeted specific London Underground tube stations in areas that fitted the Academy's demographic during the period. Back in the halcyon days of the Academy in the 70s, such popular annual events as the Buster Keaton Summer Season (a season of Keaton classics in fabulous prints, accompanied by piano) would see a very wide spread of London Underground adevertising.

Finally, print runs of 50 were and are simply uneconomic. Unit pricing back then and now usually works on the basis of 500 to get the cheapest unit price. Anyone who has done any printing of anything - posters, books, magazines, catalogues, etc knows that the more you print the cheaper the unit price.

The thing for everyone to remember (especially younger and/or less experienced collectors) is that these posters were produced to promote and advertise the film. They were not created as a collectors market item - especially back then.

And yes, from time to time, a stash of a quantity of posters do show up. An unopened roll/rolls forgotten in a corner somewhere (RAGING BULL advances, anyone?)

Phil


----- Original Message -----
From: Richard Evans
To: MoPo-L@LISTSERV.AMERICAN.EDU
Sent: Tuesday, April 28, 2009 4:10 AM
Subject: Re: [MOPO] Mean Streets UK Quad 30x40 Original, Beautiful poster in Near Mint, rolled Condition

Looked there too.
I don't mean just now in ebay, I saw the pics you took ages ago.
By boosted I mean whether you brightened/contrasted or fiddled with the hue/saturation in photoshop. I'm not against a bit of it especially if it's to compensate back to better match the original. In this case I'm just pointing it out because I believe you're doing yourself and the poster a disservice.
Like I said, it looks day-glo and inferior to the actual colour.

On numbers, I met the same seller, lovely bloke, but didn't seem particularly knowledgeable to me. He had a little cache of 4 of them, one of which went on to make the big price at Christies. According to Greg Edwards, who I imagine knows a bit about Academy paper, figure more likely to be in the few hundreds.
He states runs of 3-500, which makes sense given they are letterpress.
But, out of that rough figure, how many survived and are out there on this title, who knows?

Cheers,
Rich



On 27 Apr 2009, at 18:41, Andy Neal wrote:

How do you mean boosted?

ebay pics always reduce quality when you upload, usually worse when theres anything with red in it.

Try the gallery pics

Andy




CC: MoPo-L@LISTSERV.AMERICAN.EDU
From: evan...@blueyonder.co.uk
To: andyan...@hotmail.com
Subject: Re: [MOPO] Mean Streets UK Quad 30x40 Original, Beautiful poster in Near Mint, rolled Condition
Date: Mon, 27 Apr 2009 18:16:59 +0100

Have you boosted the pics?
Don't look flattering to me, bit too day-glo looking.

Cheers,
Rich


On 27 Apr 2009, at 17:35, Andy Neal wrote:

Mean Streets UK 30x40 Original Quad

http://cgi.ebay.co.uk/ws/eBayISAPI.dll?Vie...em=130302985311

Mean Streets UK 30x40 Original Quad
Size: 30x40
Condition: [b]Near Mint Rolled condition
Free Delivery

Please click here for full photo gallery


Kind Regards
Andy
Visit the MoPo Mailing List Web Site at www.filmfan.com
___________________________________________________________________
How to UNSUBSCRIBE from the MoPo Mailing List
Send a message addressed to: lists...@listserv.american.edu
In the BODY of your message type: SIGNOFF MOPO-L
The author of this message is solely responsible for its content.



Visit the MoPo Mailing List Web Site at www.filmfan.com
___________________________________________________________________
How to UNSUBSCRIBE from the MoPo Mailing List
Send a message addressed to: lists...@listserv.american.edu
In the BODY of your message type: SIGNOFF MOPO-L
The author of this message is solely responsible for its content.

Visit the MoPo Mailing List Web Site at www.filmfan.com
___________________________________________________________________
How to UNSUBSCRIBE from the MoPo Mailing List
Send a message addressed to: lists...@listserv.american.edu
In the BODY of your message type: SIGNOFF MOPO-L
The author of this message is solely responsible for its content.

Visit the MoPo Mailing List Web Site at www.filmfan.com
___________________________________________________________________
How to UNSUBSCRIBE from the MoPo Mailing List
Send a message addressed to: lists...@listserv.american.edu
In the BODY of your message type: SIGNOFF MOPO-L
The author of this message is solely responsible for its content.


        Visit the MoPo Mailing List Web Site at www.filmfan.com
  ___________________________________________________________________
             How to UNSUBSCRIBE from the MoPo Mailing List
Send a message addressed to: lists...@listserv.american.edu
           In the BODY of your message type: SIGNOFF MOPO-L
The author of this message is solely responsible for its content.

Reply via email to