Yep,
It was the industry's rush to cheaply capitalize on the last 3D market
that killed it -- they put out all kinds of really bad films that took
little or no advantage of the 3D effect and then advertised them as the
Ultimate 3D Experience. Theater goers get burned on a couple of those
and the fad dies out.
I'm hoping the film distribution business (and the theater ownership
business) is in such precarious shape right now that they will pressure
the rest of the industry to come up with real quality 3D content. If
most of the new 3D films released are worth it, this will keep the
public coming into the theaters for another 10 years or so until quality
home 3D technology becomes affordable to the low-budget consumer. If
not, we're going to start seeing cineplexes closing in droves, since
most newly-released films are now available on disc or online in 60 days
of less from release now, there's precious little reason for most people
to schlep down to the theater anymore.
The last film I bothered to go to a first-run theater in the past two
years was to see AVATAR -- and only because it was 3D. And I used to go
to the theater at least once a week 6 years ago.
-- JR
Bruce Hershenson wrote:
I saw Clash of the Titans last night because my eldest son wanted to,
and the movie itself blows (no big surprise there) but the 3D also
blows. I could have been wearing some "X-Ray Specs" for all the
difference the supposed 3D made. I took off the glasses on and off (I
was really bored) and there was next to no difference watching with
them or without them.
3-D should have many images that come off the screen and at the
viewer, and this movie had zero such scenes. They better quit this
conversion crap in a hurry, or 3D won't last as long as it did in 1953
and 1954.
Bruce
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