It was a long time ago, but I never forgot the VERTIGO Onesheet on ebay that 
was faded to a light yellow. The full-time movie poster dealer (excuse me if I 
don‘t use the term ‚professional‘ here) had it described as ‚possible Style B‘. 
Uh-huh. 


> Gesendet: Mittwoch, den 29.03.2023 um 19:03 Uhr
> Von: "Matt Johnston" <drharryc...@gmail.com>
> An: MoPo-L@LISTSERV.AMERICAN.EDU
> Betreff: Re: [MOPO] FA: THIS WEEK HERITAGE has DETOUR, DR. JEKYLL & MR. HYDE, 
> FASTER PUSSYCAT, & More- 364 lots
> 
> For color reference… This is an unused example I bought from Alan Alder many 
> many years ago. He said it had only been unfolded once for his picture. I 
> unfolded it a 2nd time for these photos and it’s been in a flat file since.  
> My photo setup was designed to get a true and honest representation of color, 
> detail and condition — no added sharpening and absolutely no added color 
> saturation. Yuck. This was shot on a vacuum board with color steady strobes 
> and color corrected, honestly, to the best of my ability so that I end up 
> with good consistency between various batched of pictures. I guess it’s 
> possible uploading to imgur for hosting (where they probably recompressing 
> it) could slightly affect color representation. And of course the screen you 
> are viewing it on might not be color correction, etc., etc...
> 
> That all said, this is probably as close as you’ll come to a “reference" 
> example.  
> 
> Apologies if the pics don’t embed… I never was quite sure how to do that 
> here. 
> 
> https://i.imgur.com/hH4ni3N.jpg
> 
> https://i.imgur.com/aegyhXp.jpg
> 
> 
> > On Mar 29, 2023, at 12:02 PM, Kirby McDaniel <ki...@movieart.com> wrote:
> > 
> > I take your point.  Having said that, sun-faded or something else, I would 
> > not want this poster, either personally or for inventory, because it's not 
> > within the range that was intended.  Not for $9000 +, not for $500.
> > 
> > Kirby
> > 
> >> On Mar 29, 2023, at 10:32 AM, peter contarino <mpexchangeu...@gmail.com> 
> >> wrote:
> >> 
> >> Kirby look at the blacks on that poster. That thing must have come out of 
> >> Maddalena's Florida room.
> >> 
> >> On Wed, Mar 29, 2023 at 11:15 AM Kirby McDaniel <ki...@movieart.com 
> >> <mailto:ki...@movieart.com>> wrote:
> >> Speaking to that: the intent of Saul Bass with regard to designing the one 
> >> sheet for VERTIGO was to specify a background color of a certain "shade", 
> >> if you will, of orange.  I have always called it vermillion.  Yet we have 
> >> seen, as has been pointed out that there are (almost) deep red variants of 
> >> the poster as well as posters that are light orange.  Most are in the 
> >> range that was intended.  It is safe to say that most have had some color 
> >> shift since the day they were printed sixty-five years ago.  So, my 
> >> question is: is this poster sun-faded, or is it merely in the range of 
> >> "lighter".  Most of the posters that I have seen which are significantly 
> >> sun-faded have some textural degradation of the paper itself.
> >> 
> >> I have heard people lionize a deep red variant for the simple reason that 
> >> it would "work better" with their decor.  I kid you NOT.
> >> 
> >> K.
> >> 
> >> Kirby McDaniel
> >> movieart.com <http://movieart.com/>
> >> 
> >>> On Mar 29, 2023, at 5:41 AM, David Kusumoto <davidmkusum...@hotmail.com 
> >>> <mailto:davidmkusum...@hotmail.com>> wrote:
> >>> 
> >>> Again, just my opinion, not necessarily factual. - d. 
> >> 
> >> 
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