On Sep 14, 2010, at 8:47 AM, Dave Sparro wrote:

> On 9/13/2010 12:05 PM, William Herrin wrote:
>> 
>> It's a question of double-billing. I've already paid you to send and
>> receive packets on my behalf. Detuning my packets because a second
>> party hasn't also paid you is cheating, maybe fraudulent.
>> 
> 
> Would you object to an ISP model where a content provider could pay to get an 
> ISP subscriber's package upgraded on a dynamic basis?
> 
Yes... Because the reality is that it wouldn't be an upgrade. It would be a 
euphemism for downgrading the subscriber's experience with other content 
providers.

> It would look something like my Road Runner PowerBoost(tm) service, only it 
> never cuts off when the consumer is accessing a particular content provider's 
> service.
> 
Except that PowerBoost(tm) provides a burstable service where the capacity is 
already available and using it would not negatively impact other subscribers. 
This, on the other had, would create an SLA requiring your ISP to either build 
out quite a bit of additional capacity (not so likely) or to negatively impact 
their other subscribers in order to deliver content to the subscriber using 
this enhanced service.

> That would allow Netflix/Hulu/OnLive/whoever to offer me a streaming service 
> that requires a 15Mbps connection even though I'm not willing to upgrade my 
> 10 up/1 down ISP connection to get it.
> 

There's little difference in my mind between this model and a model where 
service provider X is in bed with content provider Y (perhaps they share common 
ownership) and subscribers to provider X are given a dramatically better user 
experience to content Y than to other content of a similar nature.

Owen


Reply via email to