I second the advice below. Some Wordpress themes are also rather interesting. They use an h1 for the logo/page header, h2's for menus, and h3's for sidebar. Totally semantically incorrect IMO - as said below, h's should be page centric rather than site centric.
K.I.S.S - h1 for dumbed down version of the search phrases in the title, then an opening paragraph that actually uses the main search phrases. Not almost the main phrases, but the exact pedantic phrases. Or a second/third paragraph with the phrases in them if there are too many for just the first paragraph. Use other h's in a pyramid format as naturally needed in the content. Strong's and em's as needed in the content to emphasis main search phrases, with the rest of the markup being css Then internal text links with the search phrases in them, and external incoming links with a variety of incoming link text where each of those link texts are used exactly on the page. Get the site wide mechanics of the website sorted And wait for the inbound links and the website to age, especially for competitive phrases. Simple! Yes, there are other "formulas", but I have found the above to work well. But I could rabbit on for ages about more detailed stuff. I have some simple steps on the following page: http://www.searchmasters.co.nz/articles/169/7-seo-basics/ Kind Regards Michael Michael Brandon Search Engine Mastery Getting you to the top of the Search Engines http://www.SearchMasters.co.nz Ph: 09 8132307, Mob: 021 728889, Skype: SearchMasters -----Original Message----- From: [email protected] [mailto:[email protected]] On Behalf Of Keri Henare Sent: Tuesday, 3 February 2009 4:08 p.m. To: [email protected] Subject: [phpug] Re: [OT] Heading links Here's what the SEO gurus at WebMetrics(.co.nz) had to say: "Keep the headings page centric, rather than site centric. The headings to aid in seo should be relevant to the individual page and contained within the contents of the page rather than sitewide navigational elements. You want the content to be relevant as possible, not diluted to the fact your navigation is running h tags Remove'em I say" --------------------------------------------------- Keri Henare [e] [email protected] [m] 021 874 552 [w] www.kerihenare.com On 3/02/2009, at 3:30 PM, Mark Rickerby wrote: --~--~---------~--~----~------------~-------~--~----~ NZ PHP Users Group: http://groups.google.com/group/nzphpug To post, send email to [email protected] To unsubscribe, send email to [email protected] -~----------~----~----~----~------~----~------~--~---
