Of the options presented, I think the new 3.0 version most brings to mind a 
rocking bear.  It’s still tough to be OK with a new logo, given that pixie 
boots is beloved by our team partially because Lucas took the time to make us 
one — but it seems like not accepting a new logo created by the foundation 
would lead to Ironic getting less marketing and resources, so I’m not keen to 
go down that path. With that in mind, I’m +1 to version 3.0 of the bear.

-Jay

> On Feb 1, 2017, at 12:05 PM, Heidi Joy Tretheway <[email protected]> 
> wrote:
> 
> Hi Ironic team,
> 
> I’m sorry our second proposal again missed the mark. It wasn’t the 
> illustrator’s intention to mimic the Bear Surprise painting that gained 
> popularity in Russia as a meme. Our illustrator created a face-forward bear 
> with paws shaped as if it had index and ring “fingers" down, like a hand 
> gesture popular at a heavy metal concert. It was not meant to mimic the 
> painting of a side-facing bear with paws and all “fingers" up to surprise. 
> That said, once it’s seen, it’s tough to expect the community to un-see it, 
> so we’ll take another approach.
>  
> The issue with your old mascot is twofold: it doesn’t fit the illustration 
> style for the entire suite of 60+ mascots, and it contains a human-made 
> element (drumsticks). As part of our overall guidelines, human-made objects 
> and symbols were not allowed, and we applied these standards to all projects.
> 
> Your team told us you want a heavy metal bear, so we used the Kiss band-style 
> makeup and the hand gesture to suggest metal without using an instrument or 
> symbol. We tried to mimic your original logo’s expression. After releasing 
> v1, we listened to your team’s comment that the first version was too angry 
> looking, so you’ll see a range of expressions from fierce to neutral to 
> happy. 
> 
> 
> <Screenshot 2017-02-01 11.26.16.png>
> I’d love to find a compromise with your team that will be in keeping with the 
> style of the project logo suite. I’ll watch your ML for additional concerns 
> about this proposed v3:   
> <image001.png>
>  
> Our illustration team’s next step is to parse the community feedback from the 
> Ironic team (note that there is a substantial amount of conflicting feedback 
> from 21 members of your team) and determine if we have majority support for a 
> single direction. 
> 
> While new project logos are optional, virtually every project asked be 
> represented in our family of logos. Only logos in this new style will be used 
> on the project navigator and in other promotional ways. 
> 
> Feel free to join me for a quick chat tomorrow at 9:30 a.m. Pacific:
> Join from PC, Mac, Linux, iOS or Android: https://zoom.us/j/5038169769
> Or iPhone one-tap (US Toll): +16465588656,5038169769# or 
> +14086380968,5038169769#
> Or Telephone: Dial: +1 646 558 8656 (US Toll) or +1 408 638 0968 (US Toll) 
> Meeting ID: 503 816 9769
> International numbers available: 
> https://zoom.us/zoomconference?m=E5Gcj6WHnrCsWmjQRQr7KFsXkP9nAIaP
>  
> 
> 
> 
>               
> Heidi Joy Tretheway
> Senior Marketing Manager, OpenStack Foundation
> 503 816 9769 | Skype: heidi.tretheway
>   
> 
> 
> 
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