"Florida-born Jim Jordan...
recently moved to Delray Beach to become the chief operating officer of the 
American Orchid Society. Previously, he was a principal of Franklin 
Consulting & Training in Michigan, developing business plans for 
professional florists...  Prior to that, Jordan was executive vice 
president of the FTD Association...

He plans to use many of the same strategies and tactics that made FTD the 
brand it is... as he develops the business plan for orchid society.
...
He... plans to shine a spotlight on the society's dedication to 
environmental and botanical conservation, and research.

He learned of the orchid society position through a colleague in Washington 
who urged him to apply.

The [AOS]... was founded more than 85 years ago by... growers from the 
Northeast. It was housed at Harvard University for nearly 60 years.

In 1984, the society moved to West Palm Beach to a 6-acre estate owned by 
former society President Lewis Vaughn. The organization broke ground on its 
new headquarters in Delray Beach in September 1999.

With nearly 18,000 members around the world, the society is recognized as 
the international leader in orchid education, research, and conservation."

URL  :

http://www.palmbeachpost.com/business/content/business/epaper/2007/09/10/a9bz_movingup_0910.html?cxtype=rss&cxsvc=7&cxcat=6

**************
Regards,

VB


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