Bob Shell wrote:

>On Dec 20, 2006, at 11:28 PM, ann sanfedele wrote:
>
>>something I've been meaning to ask you electronics types -
>>is there a gadget you can attach to your tv to regulate the sound  
>>so that no matter how loud or soft the actual broadcast is you can keep it at
>>the same decible level?
>>
>>
>>
>>If there is not something like that in existence, someone should  
>>make it.
>>
>>sudden loudness is very stressful for me, and I think many of us  who are
>>getting on in years and have slight hearing problems.
>>    
>>
Bob wrote:

>I don't know of such a thing, but I agree that it ought to exist.   
>For years TV broadcasters claimed that the volume was not louder  
>during commercials.  They were shown proof in the form of dB  
>readings.  They still denied it.  Only recently have they admitted to  
>this foul practice.  I heard one executive defend it recently by  
>saying that people often leave the room during commercials, so they  
>needed to be louder so they could be heard in other rooms.  Amazing!
>
LOL!  that one I had not heard...

>It doesn't seem to occur to them that if they actually made the  
>commercials interesting people might stay and watch them. 
>
>.. 
>instead of just making one commercial and running it endlessly until  
>people want to upchuck when it comes on, make a bunch of different  
>ones.  In my opinion just about the only good commercials on US TV  
>are GEICO.  They are funny, creative, and they don't just make one  
>and run it endlessly.  But nobody else in the ad business seems to be  
>paying attention.
>

Yes those are great - but they were guilty, at least in NY, of running 
the same one
frequently for a while.  

>This issue of cranking the volume up for commercials is something the  
>FCC could actually be useful in dealing with.  Instead of making  
>Bravo edit all the cursing out of Six Feet Under, they could better  
>occupy their time in dealing with issues like this.
>
No shit :)

ann

>
>Bob
>
>  
>
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