Pentax has been trying to build market share, so they sell at lower
margins to offer higher value for the Dollar. Canon obviously doesn't
have that issue at this time...
David Savage wrote:
> On 9/18/07, Joseph Tainter <[EMAIL PROTECTED]> wrote:
>
>> Mishka wrote:
>> > i also happen to think that k10d and many lenses are ridiculously
>> under priced.
>> >
>> > i suspect that on top of lower margins, it may also hurt brand reputation
>> > ("cheap stuff").
>> >
>> Hmmm. My theory has sort of been the opposite, i.e. that many people are
>> buying K10Ds etc. these days because they seem to represent decent
>> quality and the right amount of features at a very reasonable price.
>>
>> - Toralf
>>
>>
>> ----------
>>
>> Right. A lot of people buy on price, and Pentax needs to sell to that
>> segment of the market. Many people post on dpreview saying "Hey, look at
>> the great results from this Vivitar lens that I got for $10!"
>>
>
> But it's got to be said they seem to be undervaluing their products. I
> was quite surprised when the price of the K10D was announced (I was
> willing to spend more), & I'm surprised at how relatively cheap the
> DA* lenses compared to ther N&C equivalents.
>
> Obviously their making a profit, but I'm sure it's not as big as it could be.
>
> Cheers,
>
> Dave
>
>
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