British English treats company names as plurals. American English  
treats them as singular. The Brit system works better when it comes  
to pronouns. It's hard to think of Mercedes-Benz or AIG as an "it."  
The plural pronoun, "they," sounds correct to most ears. However, if  
one uses the plural verb and says "Mercedes-Benz are introducing  
another new model in the fall," it sounds awkward to the American ear  
but not to the Brits. It's just another transatlantic difference.  
Americans routinely use a plural pronoun and a singular verb, as in  
"Mercedes-Benz is introducing a new model in the fall. They expect it  
to sell very well." Bad, but it's just another example of how the  
colonists have corrupted the language. I don't know which way the  
Canadians swing on that number.
Paul
On May 4, 2008, at 5:21 PM, William Robb wrote:
>
> ----- Original Message -----
> From: "ann sanfedele"
> Subject: Re: Photobook company
>
>
>
>> No -- but perhaps this quote from their front page might give one  
>> pause..
>>
>> "Yophoto are proud to work with the professional photographer."
>>
>
> One presumes that there are more than one of them.....
>
> William Robb
>
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