Could it also be that Plone has been marketed as "Plone v1, v2, v3, v4" for 10 
years and that has very little appeal?

As a marketing-driven company, Apple understood this phenomenon very well and, 
instead, rolled out "Tiger", "Leopard", "Snow Leopard", "Lion"... unveiling 
each version as a totally new product. This allowed them to leverage totally 
different marketing campaigns and keep the public interested.

Can we orchestrate a grand new product launch for Plone 5 under a different 
marketing name (but keep the Plone name as the umbrella brand)?

Gabrielle
-- 
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On May 22, 2012, at 4:29 PM, Ken Wasetis [Contextual Corp.] wrote:

> +1 Sounds like a great idea!  Maybe approach the marketing committee and/or 
> Board?
> 
> On 5/22/12 2:03 PM, Armin Stroß-Radschinski wrote:
>> Google Summer of Code supporting Plone may was a good recognition in the 
>> upcoming professionals area. Timo Stollenwerk and Franco Pellegrini are 
>> excellent examples what kind of success good newcomer support can bring up! 
>> We need such successful people talk more about their involvement.
>> 
>> Cab we create a well donated developer contest attracting new guys by 
>> special topics and attractive winner prizes? Of course! Then the celebration 
>> of the handing over should be a remarkable media event (at least look like!)
>> 
>> To design and deliver a remarkable award trophy that makes up good photos 
>> and heavy weight on the desk should be no problem (for me ;-) waving! We 
>> were running pupil contests with around 5000 participants each time for 
>> nearly 10 years. The setup is in the drawer!
>> 
>> Armin
>> 
>> 
>> Am 22.05.2012 um 19:23 schrieb Maurizio Delmonte:
>> 
>>> 
>>> On Tue, May 22, 2012 at 3:59 PM, Matt Hamilton <ma...@netsight.co.uk> wrote:
>>>> 
>>>> Not sure if it means anything but our company submitted 4 talks for 
>>>> pyconau this year. The two plone related talks were the two rejected.
>>>> It got me to thinking about the plone communities relationship to the 
>>>> python community.
>>>> I think open source is spread by fans, people not directly involved with 
>>>> the software itself. Those fans exist in a much larger community than 
>>>> plone itself. It makes me think that if the python community aren't fans 
>>>> of Plone, then where are our fans?
>>>> Sorry it's a little negative and off topic.
>>> 
>>> Similar experiences with Europython the past few years. There were a load 
>>> of Plone talks submitted this year, and the only ones accepted were the 
>>> ones that did not mention Plone in the title.
>>> 
>>> actually, I have two talks in Europython this year: one mentions both Plone 
>>> and Django in the title, the other just declares "professional content 
>>> management with Python in 2012"..
>>> 
>>> both the talks are in italian, so good chance are there that they were 
>>> short in proposals ;)
>>> 
>>> Nonetheless, Django itself this year had a very low profile presence at 
>>> Europython (try to search for it here 
>>> https://ep2012.europython.eu/p3/schedule/ep2012/ and you'll see just 3 
>>> talks on Django, then two more, one very tech unrelated and the other from 
>>> me..)
>>> 
>>> I believe we need to be present at PyCons as much as we can, to make people 
>>> aware that Plone is well alive and that plone could serve them well 
>>> (finally we are made out of Python, aren't we?).
>>> 
>>> I also believe that Matt & c. are right in saying that we should try to 
>>> attract devs using other channels, universities being a good alternative to 
>>> me.
>>> Let's inspire more people to do this!
>>> 
>>> Maurizio
>>> 
>>> -- 
>>> 
>>> Maurizio Delmonte - [maurizio.delmo...@abstract.it]
>>> 
>>> Abstract Open Solutions [http://www.abstract.it] - Tel:  +39 081 06 08 213
>>> 
>>> Join me at EuroPython [http://goo.gl/mmV25]
>>> 
>>> 
>>> 
>>> http://www.gnu.org/philosophy/no-word-attachments.it.html
>>> 
>>> Ai sensi del d.lgs. 196 del 30 giugno 2003, recante disposizioni per la 
>>> tutela delle persone e di altri soggetti rispetto al trattamento dei dati 
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>>> sopra esposti, con espressa diffida di leggerla, copiarla, diffonderla ed 
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>>> preghiamo di distruggerla immediatamente e contattarci tramite uno dei 
>>> recapiti sopra indicati.
>>> 
>> 
>> 
>> 
>> 
>> -- 
>> Armin Carl Stroß-Radschinski, Dipl. Designer
>> acsr industrialdesign, Landgrafenstraße 32, 53842 Troisdorf, Germany
>> 
>> Telefon +49 (0) 22 41 / 94 69 94, FAX +49 (0) 22 41 / 94 69 96
>> eMail a.stross-radschin...@acsr.de - http://www.acsr.de
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>> 
>> 
>> 
>> 
>> _______________________________________________
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>> 
>> 
> 
> -- 
> Ken Wasetis
> 
> President&  CMS Solution Architect
> Contextual Corp.
> office: 847-356-3027
> ken.wase...@contextualcorp.com
> 
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