Roy.....

If'n ya can't get enough new product announcements to keep the 
column filled to the brim, why not do some old product 
re-announcements?  While to us they might be old, to others in 
different scales, they might be new news.  At least it helps to 
spread the S word, so to speak.

S show and convention events listings seems like a good idea since 
it encourages potential S modelers to obtain more information and 
see things in person.

Not wanting to be negative (who me?), it seems that the DISPATCH and 
the S GAUGIAN already do S club news which is redundant to the max.  
Does it really make sense to have a third publication with the same 
information? (Remember, you asked for comments.)

Here is an interesting bit of history regarding the difficulty in 
getting new product announcements:  many decades ago, I and/or the 
NASG (don't remember which) offered to receive text/photos with a 
new S product announcement and then make copies and mail the 
announcement and photos out to every single model RR publication at 
no cost to the manufacturer.  The theory being that it takes a lot 
of time and some anount of cost to reach all the mags.  Not a single 
manufacturer ever sent in a new product announcement to be resent 
out to all the magazines.  This is not a complaint, but just a 
fact.  Sounds like not much has changed in the past 30 years or so.

Call me dubious.....Ed L.


--- In [email protected], "Roy Hoffman" <[EMAIL PROTECTED]> wrote:
>
> Hi Folks,
> 
> The August S-Curves column in Model Railroad News will mark a major
> shift in emphasis from a product driven approach to a more general
> discussion of S scale. There are several reasons for this. First of
> all, the column only comes out every other month and by the time a 
new
> product gets announced, it's usually a bit late. Timeliness is
> important in marketing a new product. Some of our S manufacturers 
send
> MRN product notices independent of this column and thereby get
> mentioned in MRN in a more timely manner. Another reason is that we
> just don't get a lot of material from the companies for various
> reasons and I've had to retrieve information including 
illustrations
> from the internet. This leads to a problem that is presented to the
> magazine in that often the resolution of these pictures is too low 
for
> faithful reproduction. Many pictures just can't be published as 
is.  
> A notable exception to this is SHS. They mail me CD's with new 
product
> annoucements including high-res pictures. I really appreciate that
> sort of input.
> 
> Here's where you come in. Since it will be a whole new ball game, I
> need your help in these areas:
> 1- Club news - This could include your website addresses and
> newsletters. Along with that would be your permission, of course, 
to
> publish the material in MRN. 
> 2- Show or convention info including any websites or flyers.
> 3- New Products - I still will do important product announcements. 
The
> difference will be that it will be on an as-received basis, not 
from
> my raiding the internet.
>  4- Comments – Since I'll be doing more commentary, I hope that 
you'll
> comment on whatever you agree or disagree with or if you want to 
add
> anything. 
> 
> Hope to hear from you.
> Roy Hoffman
>






 
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