I think that McD's needs to focus on the basics. In and Out doesn't have a huge menu and they are doing great business. They are creating too many frankenburgers that taste weird.
On Thu, Jul 1, 2010 at 10:37 AM, Kelwyn <ravena...@yahoo.com> wrote: > I always referred to the Big N'Tasty as the "Big N'asty" burger. I am > shocked, shocked I tell you, to find out that the Big N'asty burger was > supposed to be McDonald's answer to Burger King's Whopper. > > ~rave? > > > http://articles.chicagotribune.com/2010-06-30/business/ct-biz-0701-mcdonalds-20100630_1_fruit-and-walnut-salad-mcdonald-menu > > McDonald's menu getting leaner > > Restaurant to add oatmeal breakfast, eliminate 3 low-selling items > > June 30, 2010|By Robert Channick > > The expansive McDonald's menu is undergoing a makeover. Out will be some > low sellers; in will be leaner breakfast fare. > > In a memo sent to franchisees, the Oak Brook-based chain signaled the > impending demise of the Big N' Tasty, Mac Snack Wraps and the fruit and > walnut salad, among other items. At the same time, McDonald's is gearing up > for a planned national rollout in January of an oatmeal breakfast, currently > being test-marketed. > > The menu moves, particularly the new breakfast offering, could prove > healthy for customers' waistlines and McDonald's bottom line, according to > Morningstar restaurant analyst R.J. Hottovy. > > > > > > ------------------------------------ > > Post your SciFiNoir Profile at > > http://groups.yahoo.com/group/scifinoir2/app/peoplemap2/entry/add?fmvn=mapYahoo! > Groups Links > > > > -- Celebrating 10 years of bringing diversity to perversity! Mahogany at: http://groups.yahoo.com/group/mahogany_pleasures_of_darkness/
