[Coworking] Re: Who's tracking their membership churn?

[Barbara Sprenger]

Alex, using Deskworks, our software for managing cowork spaces, the 
Membership Report automatically gives you join date and current status, can 
include active and/or inactive and deleted members. The report can be 
pulled as a .csv (or a pretty pdf), so it's easy to see (or graph or 
auto-count) your membership trends. Also easy to add a termination date, so 
you can measure membership term lengths. In fact, thanks! I think we'll put 
that on the development schedule right now!

On Tuesday, April 1, 2014 2:27:06 PM UTC-7, Alex Hillman wrote:
>
> As the business aphorism goes, it's a lot easier to keep an existing 
> customer than it is to get a new one. 
>
> I know there are a variety of systems out there that people are using, I'm 
> wondering if anyone is actively keeping track of things like churn and 
> member lifetime value? 
>
> I know that most people are more focused on attracting new members, but I 
> wonder who is tracking member lifetime lengths, and how?
>
> -Alex
>
>
>
>
>
>
>
>
> --
>
> /ah
> indyhall.org
> coworking in philadelphia
>  

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Re: [Coworking] Abridged summary of coworking@googlegroups.com - 14 updates in 5 topics

[Jerome Chang]

My rule of thumb: 3 or 4 x rent. 
If your market rent is $14 + $3 NNN, then $4.26/SF (= 3 x (14+3)/12). 

Your 140sf office seems too cheap. Could be $600/mo. 

Your 325sf conference room could be $1385/mo!

Jerome
www.BLANKSPACES.com

> On Apr 2, 2014, at 10:39 AM, "Becky H Smith, Ed.D."  
> wrote:
> 
> Alex,
> Great article!   
> 
> I have a question for the "group".  I have a nonprofit group called Adventure 
> Scientists for Conversation using our one available office.   We charge $250 
> a month for 140 sq. ft.  He's now grown to 8 people and has asked to expand 
> into our small conference room, which is 325 sq. ft.  We still have a larger 
> conference room that can be used for small or large groups.  Right now, their 
> expanding group uses the small one too when not rented.  
> 
> I had one commercial realtor tell me to charge $14/sq. ft. plus triple net of 
> $3.  Then a another realtor I have been working with in exploring downtown 
> space said my formula was all wrong.  He came over and wrote out the 
> following:
> Whole building sq. ft. = 5,250
> Blue Ocean Innovation Center - 2500
> Common Area in Blue Ocean - 1440 - large open work area and kitchen and couch 
> area
> Common Area in Entry Way and two bathrooms and access to outdoor area - 
> approximately 510 sq. ft (shared by dental office in the other half
> 
> We own the building and pay $8,000/year as a member of a two building 
> association for landscaping, parking, snow removal, trash/recycling.
> We also pay $8500 in annual taxes for our building alone.
> Coworkers get "free" printing and free color to a certain #, free coffee & 
> tea...
> 
> The math formula provided by the last realtor said to figure out their 
> percentage of entire Blue Ocean space, the # of sq ft of Common Area Space 
> (CA), the triple net costs and come in with more square footage by percentage 
> of their space and CA usage, charget $12 per square ft and $3 triple net...
> 
> Does anyone have a better formula or comments on the above.  I could let them 
> us the conference room as they are and still charge more because they have 
> grown from 2-8 employees and not give it to them at all...it has to make 
> economic sense.  Thank you!  Becky, Founder
> 
> 
> 
>> On Wed, Apr 2, 2014 at 2:08 AM,  wrote:
>>   Today's topic summary
>> Group: http://groups.google.com/group/coworking/topics
>> 
>> Who's tracking their membership churn? [4 Updates]
>> Airbnb now offer hourly desk space booking! [6 Updates]
>> Academic Coworking [2 Updates]
>> How did you find your coworking space? [1 Update]
>> How to approach a new market with the coworking concept? [1 Update]
>>  Who's tracking their membership churn?
>> Alex Hillman  Apr 01 05:27PM -0400  
>> 
>> As the business aphorism goes, it's a lot easier to keep an existing
>> customer than it is to get a new one.
>>  
>> I know there are a variety of systems out there that people are using, I'm 
>> ...more
>> Back to top
>> 
>> Jacob Sayles  Apr 01 02:43PM -0700  
>> 
>> Fun stuff! Yes, we track this stuff in Nadine and have some staff facing
>> stats pages that show us some basic data. I'd love to dive deeper and I'm
>> always trying to recruit data nerds that want to ...more
>> Back to top
>> 
>> Glen Ferguson  Apr 01 06:03PM -0400  
>> 
>> I recently started calculating average monthly recurring revenue, average
>> member lifetime, average lifetime of past members, member lifetime value, %
>> renewal rates (which is the opposite of churn, ...more
>> Back to top
>> 
>> rachel young  Apr 01 07:14PM -0400  
>> 
>> We've tracked member usage since almost day 1, which was 4yrs ago, so we
>> can see how long a member has been here, when their anniversary date is,
>> and what their usage patterns are. ...more
>> Back to top
>> 
>>  Airbnb now offer hourly desk space booking!
>> cairo.spa...@gmail.com Apr 01 08:50AM  
>> 
>> airbrb.com really?
>>  
>> -Original Message-
>> From: Victoria Arnold 
>> Sender: coworking@googlegroups.com
>> Date: Tue, 1 Apr 2014 01:03:20 
>> To:  ...more
>> Back to top
>> 
>> "Eric Y.F Lim"  Apr 01 04:59PM +0800  
>> 
>> Very good idea! I tried to register my spare table . then I realized
>> today is 1st April :D
>>  
>>  
>> ...more
>> Back to top
>> 
>> Victoria Arnold  Apr 01 02:16AM -0700  
>> 
>> haha yes! so did I... renting your desk while you're at the bathroom... 
>> talk about resource utilisation 
>>  
>> On Tuesday, 1 April 2014 09:59:27 UTC+1, Eric Y.F Lim wrote:
>> ...more
>> Back to top
>> 
>> cairo.spa...@gmail.com Apr 01 09:18AM  
>> 
>> :)
>>  
>> -Original Message-
>> From: Victoria Arnold 
>> Sender: coworking@googlegroups.com
>> Date: Tue, 1 Apr 2014 02:16:41 
>> To: 
>> ...more
>> Back to top
>> 
>> "Christian M. Macy"  Apr 01 02:19PM -0700  
>> 
>> But seriously has anyone found a good way to tie in with AirBnB so that 
>> when someone is visiting they know where they can go to work other than the 
>> living room or a coffee shop?
>> ...more
>> B

Re: [Coworking] Abridged summary of coworking@googlegroups.com - 14 updates in 5 topics

[Becky H Smith, Ed.D.]

Alex,
Great article!

I have a question for the "group".  I have a nonprofit group called
Adventure Scientists for Conversation using our one available office.   We
charge $250 a month for 140 sq. ft.  He's now grown to 8 people and has
asked to expand into our small conference room, which is 325 sq. ft.  We
still have a larger conference room that can be used for small or large
groups.  Right now, their expanding group uses the small one too when not
rented.

I had one commercial realtor tell me to charge $14/sq. ft. plus triple net
of $3.  Then a another realtor I have been working with in exploring
downtown space said my formula was all wrong.  He came over and wrote out
the following:
Whole building sq. ft. = 5,250
Blue Ocean Innovation Center - 2500
Common Area in Blue Ocean - 1440 - large open work area and kitchen and
couch area
Common Area in Entry Way and two bathrooms and access to outdoor area -
approximately 510 sq. ft (shared by dental office in the other half

We own the building and pay $8,000/year as a member of a two building
association for landscaping, parking, snow removal, trash/recycling.
We also pay $8500 in annual taxes for our building alone.
Coworkers get "free" printing and free color to a certain #, free coffee &
tea...

The math formula provided by the last realtor said to figure out their
percentage of entire Blue Ocean space, the # of sq ft of Common Area Space
(CA), the triple net costs and come in with more square footage by
percentage of their space and CA usage, charget $12 per square ft and $3
triple net...

Does anyone have a better formula or comments on the above.  I could let
them us the conference room as they are and still charge more because they
have grown from 2-8 employees and not give it to them at all...it has to
make economic sense.  Thank you!  Becky, Founder



On Wed, Apr 2, 2014 at 2:08 AM,  wrote:

>   Today's topic summary
>
> Group: http://groups.google.com/group/coworking/topics
>
>- Who's tracking their membership 
> churn?<#145217c21b52754b_group_thread_0>[4 Updates]
>- Airbnb now offer hourly desk space 
> booking!<#145217c21b52754b_group_thread_1>[6 Updates]
>- Academic Coworking <#145217c21b52754b_group_thread_2> [2 Updates]
>- How did you find your coworking 
> space?<#145217c21b52754b_group_thread_3>[1 Update]
>- How to approach a new market with the coworking 
> concept?<#145217c21b52754b_group_thread_4>[1 Update]
>
>   Who's tracking their membership 
> churn?
>
>Alex Hillman  Apr 01 05:27PM -0400
>
>As the business aphorism goes, it's a lot easier to keep an existing
>customer than it is to get a new one.
>
>I know there are a variety of systems out there that people are using,
>I'm ...more
>
>Back to top <#145217c21b52754b_digest_top>
>
>
>Jacob Sayles  Apr 01 02:43PM -0700
>
>Fun stuff! Yes, we track this stuff in Nadine and have some staff
>facing
>stats pages that show us some basic data. I'd love to dive deeper and
>I'm
>always trying to recruit data nerds that want to 
> ...more
>
>Back to top <#145217c21b52754b_digest_top>
>
>
>Glen Ferguson  Apr 01 06:03PM -0400
>
>I recently started calculating average monthly recurring revenue,
>average
>member lifetime, average lifetime of past members, member lifetime
>value, %
>renewal rates (which is the opposite of churn, 
> ...more
>
>Back to top <#145217c21b52754b_digest_top>
>
>
>rachel young  Apr 01 07:14PM -0400
>
>We've tracked member usage since almost day 1, which was 4yrs ago, so
>we
>can see how long a member has been here, when their anniversary date
>is,
>and what their usage patterns are. 
> ...more
>
>Back to top <#145217c21b52754b_digest_top>
>
>   Airbnb now offer hourly desk space 
> booking!
>
>cairo.spa...@gmail.com Apr 01 08:50AM
>
>airbrb.com really?
>
>-Original Message-
>From: Victoria Arnold 
>Sender: coworking@googlegroups.com
>Date: Tue, 1 Apr 2014 01:03:20
>To:  
> ...more
>
>Back to top <#145217c21b52754b_digest_top>
>
>
>"Eric Y.F Lim"  Apr 01 04:59PM +0800
>
>Very good idea! I tried to register my spare table . then I
>realized
>today is 1st April :D
>
>
>...more 
>
>Back to top <#145217c21b52754b_digest_top>
>
>
>Victoria Arnold  Apr 01 02:16AM -0700
>
>haha yes! so did I... renting your desk while you're at the
>bathroom...
>talk about resource utilisatio

[Coworking] Re: Idea Validation: Site for Coworker & Digital Nomad Networking & Trip Planning

[eric van den broek]

Well Guys, that's just exactly what we're working on right now :)
After having created a Coworking Space in Paris called Mutinerie, I started 
working with Stefano (who created a space in Roma) on 
copass. 
Copass is a platform that let's you access hundreds of coworking spaces 
whith one single membership. You can even check which from the people 
working in the spaces are can host you on airbnb, couchsurfing or directly 
through Copass.

We're in private beta right now but we'll be happy to invite anyone in this 
group to the beta version so you can see for yourself and give us your 
feedbacks ! Just drop me an email at e...@copass.org ;)

We'll also be happy to make a skype / hangout to exchange ideas on this 
topic of mobility and coworking spaces. I do that myself a lot and can tell 
you that doing it through Copass right now makes it a LOT easier to enter a 
new city and meet the right folks to hang out with :)


On Thursday, March 27, 2014 11:13:05 PM UTC+1, Leo Shumacher wrote:
>
> I wanted to run an idea by you guys.
>
> I spent 10 months in Asia last year travelling & working full time. It was 
> amazing, but there was loneliness too. It was hard to build connections 
> with other travelers who traveled without work.. we just had different 
> schedules.
>
> My dream is to have a group of digital nomads travelling and working 
> together.. maintaining a lose network so you can have freedom and community 
> at the same time. I think a good solution would be a website that allowed 
> nomads to network together, meet locally, and also plan international trips 
> together. You would setup a profile detailing your work schedule, internet 
> needs, and places you want to go. Then trips could be created and people 
> can meet on location and travel together.
>
> I would like to integrate this with existing cowork spaces, allowing 
> members to meet at their local cowork spots before to get to know each 
> other & network.
>
> What do you guys think? Does this have potential? Would you be interested 
> in joining such a site? I'd love to hear your input, and if people are 
> excited I'm open to building this as a group project.
>

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Re: [Coworking] Airbnb now offer hourly desk space booking!

[eric van den broek]

Hi guys. I founded a space in paris called Mutinerie  and 
I'am now building Copass  that enable people to access a 
network of hundreds of coworking spaces with one single membership. Funny 
thing is we also let people see who from the members of the space can host 
you through airbnb, couchsurfing or directly through Copass. So a bit 
different than airbrb but at least this is no April's fool :p


On Tuesday, April 1, 2014 11:34:55 PM UTC+2, Rena Tom wrote:
>
> I talked to them well a year ago about something like this. They were 
> starting a neighborhood ambassador program where people would be directed 
> to the local coffee shop where they could learn the lay of the land from 
> the proprietors. I suggested that a coworking space could serve this 
> purpose too, but the comment I got was that they wanted to drive people to 
> coffee shops because they'd get a chance to buy local products (like, 
> Airbnb would help place local makers in cafes). I said, 'huh'?
>
> It seemed so convoluted and not much to do with their biz model. Anyway, 
> that was then. It's probably time to pitch them again.
>
> Rena
>
>
> On Tue, Apr 1, 2014 at 2:19 PM, Christian M. Macy 
> 
> > wrote:
>
>> But seriously has anyone found a good way to tie in with AirBnB so that 
>> when someone is visiting they know where they can go to work other than the 
>> living room or a coffee shop?
>>
>> -- 
>> Visit this forum on the web at http://discuss.coworking.com
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>>
>
>

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Re: [Coworking] Who's tracking their membership churn?

[Alex Linsker]

I track churn and am fascinated in ways we might reduce it. 

For example, raising rates for future members only (as long as people stay 
members, they keep the rate they signed up at) seems to work well. Changing 
rates of current members up or down seems to cause severe churn.

Can seasonality be offset by vision/expectations of leaders/activities? I'd 
love to know.

The question is also: what themes cause members to quit, or to stay?

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