AdWords API Re: AW: AdWords API Re: Google Adwords Keyword Insertion API Usage Rates?
Just to amend something in my previous post: I forgot that we already impose a server-side restriction on addCriteria() calls that requires all new criteria in a single call be associated with the same ad group. So passing in new criteria for multiple ad groups in a single call isn't an option. Cheers, -Jeff Posnick, AdWords API Team On Nov 10, 1:34 pm, AdWords API Advisor <[EMAIL PROTECTED]> wrote: > Hello, > > As Tino points out, the cost in API units is identical regardless of > the batch size you use for your addCriteria() calls. So that's not a > consideration. > > Here are a couple of things to keep in mind when deciding how to > batch up your criteria: > > - You need to either call checkCriteria() in advance to make sure all > your criteria are valid, or be prepared to handle the case where one > or more of your keywords are considered invalid. If one keyword in > your addCriteria() request is invalid then none of the other keywords > in your request will be processed (http://code.google.com/apis/ > adwords/docs/developer/adwords_api_services.html#policychecking), so > that is something to consider if you're not calling checkCriteria() in > advance. > > - If your primary concern is speed and this isn't a one-off type of > operation, you may see better performance by bucketing your criteria > by ad group, and only passing in criteria that are added to the same > ad group in each addCriteria() call. This isn't the more important > optimization and will only save you a few milliseconds at best, but > it's worth mentioning. > > - There's some overhead involved in SOAP requests and responses, from > the XML de/serialization to the time it takes for a roundtrip HTTP > request. You will in general see higher throughput if you can minimize > the number of total SOAP requests you make. > > - Your HTTP client library might be configured with a client-side > timeout that will close the connection if the SOAP server takes to > long in sending back a response due to a very large request. I'm not > aware of any server-side timeouts that we impose--at least nothing > that's hardcoded. > > So take all that into account. As for specific recommendations for > batch sizes, you should be fine with passing several hundred criteria > into an addCriteria() call. If all you're looking to do is add 10,000 > keywords in a one-off operation then I don't really see much benefit > in doing them more than a hundred or so at a time in a loop. > > Cheers, > -Jeff Posnick, AdWords API Team > > P.S.: I'm actually based on the East Coast, though I might be accused > of keeping a West Coast schedule. :-) > > On Nov 10, 4:51 am, "Tino Hertlein" <[EMAIL PROTECTED]> wrote: > > > Sorry, I do not have any official numbers. > > > But perhaps Jeff can help you this (european) afternoon, when the Googlers > > start to work at the WestCoast ;-) > > > Tino > > > -- > > > Refined Labs GmbH > > Landwehrstraße 17 > > 80336 München > > Tel +49 89 1392879-0 > > [EMAIL PROTECTED] > > >http://www.refinedlabs.com > > > Sitz: München > > AG München HRB 166589 > > > Geschäftsführer: > > > Thomas Bindl, Stephan Seitz > > > Von: Exotic Solutions [mailto:[EMAIL PROTECTED] > > Gesendet: Montag, 10. November 2008 10:38 > > An: Tino Hertlein > > Betreff: Re: AdWords API AW: AdWords API Re: Google Adwords Keyword > > Insertion API Usage Rates? > > > Dear Tino, > > > Thank you for your quick reply. > > > Can you provide me any information on the limits to send number of items > > per call? > > > Regards, > > > Shahid. > > > On Mon, Nov 10, 2008 at 2:21 PM, Tino Hertlein <[EMAIL PROTECTED]> wrote: > > > Unfortunately your calculations are not correct: > > > API costs for an addCriteria-call in CriterionService are 20 per item > > , not per call! > > > So adding 10.000 keywords, will cost you 10.000 * 20 API units, regardless > > in how many calls you split the request. > > > Though batch-requests are very useful in general, in do not know if 10.000 > > items per call is exceeding any limitation of the AdWords-webservice... > > > Tino > > > -- > > Refined Labs GmbH > > Landwehrstraße 17 > > 80336 München > > Tel +49 89 1392879-0 > > [EMAIL PROTECTED]://www.refinedlabs.com > > > Sitz: München > > AG München HRB 166589 > > Geschäftsführer: > > Thomas Bindl, Stephan Seitz > > > -Ursprüngliche Nachricht- > > Von: adwords-api@googlegroups.com [mailto:[EMAIL PROTECTED] Im Auftrag von > > Exotic Solutions > > Gesendet: Montag, 10. November 2008 09:28 > > An: AdWords API Forum > > Betreff: AdWords API Re: Google Adwords Keyword Insertion API Usage Rates? > > > Dear Jeff, > > > It seems that you are from API team. > > I would like to know that is it possible to send an API call (one > > call) of 10,000 keywords at a time using Google API? > > Basically I would like to reduce cost since I have to get report on > > more than 1 million keywords > > Therefore, what I am looking is to send a Packet of 10,000 keywords on > > each call. Is it possible? >
AdWords API Re: AW: AdWords API Re: Google Adwords Keyword Insertion API Usage Rates?
Hello, As Tino points out, the cost in API units is identical regardless of the batch size you use for your addCriteria() calls. So that's not a consideration. Here are a couple of things to keep in mind when deciding how to batch up your criteria: - You need to either call checkCriteria() in advance to make sure all your criteria are valid, or be prepared to handle the case where one or more of your keywords are considered invalid. If one keyword in your addCriteria() request is invalid then none of the other keywords in your request will be processed (http://code.google.com/apis/ adwords/docs/developer/adwords_api_services.html#policychecking), so that is something to consider if you're not calling checkCriteria() in advance. - If your primary concern is speed and this isn't a one-off type of operation, you may see better performance by bucketing your criteria by ad group, and only passing in criteria that are added to the same ad group in each addCriteria() call. This isn't the more important optimization and will only save you a few milliseconds at best, but it's worth mentioning. - There's some overhead involved in SOAP requests and responses, from the XML de/serialization to the time it takes for a roundtrip HTTP request. You will in general see higher throughput if you can minimize the number of total SOAP requests you make. - Your HTTP client library might be configured with a client-side timeout that will close the connection if the SOAP server takes to long in sending back a response due to a very large request. I'm not aware of any server-side timeouts that we impose--at least nothing that's hardcoded. So take all that into account. As for specific recommendations for batch sizes, you should be fine with passing several hundred criteria into an addCriteria() call. If all you're looking to do is add 10,000 keywords in a one-off operation then I don't really see much benefit in doing them more than a hundred or so at a time in a loop. Cheers, -Jeff Posnick, AdWords API Team P.S.: I'm actually based on the East Coast, though I might be accused of keeping a West Coast schedule. :-) On Nov 10, 4:51 am, "Tino Hertlein" <[EMAIL PROTECTED]> wrote: > Sorry, I do not have any official numbers. > > But perhaps Jeff can help you this (european) afternoon, when the Googlers > start to work at the WestCoast ;-) > > Tino > > -- > > Refined Labs GmbH > Landwehrstraße 17 > 80336 München > Tel +49 89 1392879-0 > [EMAIL PROTECTED] > > http://www.refinedlabs.com > > Sitz: München > AG München HRB 166589 > > Geschäftsführer: > > Thomas Bindl, Stephan Seitz > > Von: Exotic Solutions [mailto:[EMAIL PROTECTED] > Gesendet: Montag, 10. November 2008 10:38 > An: Tino Hertlein > Betreff: Re: AdWords API AW: AdWords API Re: Google Adwords Keyword Insertion > API Usage Rates? > > Dear Tino, > > Thank you for your quick reply. > > Can you provide me any information on the limits to send number of items per > call? > > Regards, > > Shahid. > > On Mon, Nov 10, 2008 at 2:21 PM, Tino Hertlein <[EMAIL PROTECTED]> wrote: > > Unfortunately your calculations are not correct: > > API costs for an addCriteria-call in CriterionService are 20 per item > , not per call! > > So adding 10.000 keywords, will cost you 10.000 * 20 API units, regardless in > how many calls you split the request. > > Though batch-requests are very useful in general, in do not know if 10.000 > items per call is exceeding any limitation of the AdWords-webservice... > > Tino > > -- > Refined Labs GmbH > Landwehrstraße 17 > 80336 München > Tel +49 89 1392879-0 > [EMAIL PROTECTED]://www.refinedlabs.com > > Sitz: München > AG München HRB 166589 > Geschäftsführer: > Thomas Bindl, Stephan Seitz > > -Ursprüngliche Nachricht- > Von: adwords-api@googlegroups.com [mailto:[EMAIL PROTECTED] Im Auftrag von > Exotic Solutions > Gesendet: Montag, 10. November 2008 09:28 > An: AdWords API Forum > Betreff: AdWords API Re: Google Adwords Keyword Insertion API Usage Rates? > > Dear Jeff, > > It seems that you are from API team. > I would like to know that is it possible to send an API call (one > call) of 10,000 keywords at a time using Google API? > Basically I would like to reduce cost since I have to get report on > more than 1 million keywords > Therefore, what I am looking is to send a Packet of 10,000 keywords on > each call. Is it possible? > As per Google rate sheet, Google charge 20 API units to send one API > call. So if I can send a packet of 10,000 keywords in one call, it > should cost me 20 API Units for each call as per the rate sheet. > > Eagerly waiting for your reply. > > Best Regards, > > Bryan Raymond. > > On Nov 4, 9:15 pm, AdWords API Advisor <[EMAIL PROTECTED]> > wrote: > > > > > Hello, > > > Jan's calculations are correct, except that we've temporarily reduced > > our rates for the busy holiday season. As per > > > http://adwordsapi.blogspot.com/2008/10/happy-holidays-enjoy-more-api-... > > > 1200 API units = $0.25USD until
