[Coworking] Re: Space owner question on drop-ins

2009-08-21 Thread Hillary Hartley

Tony, as usual, sums it up brilliantly. And as Tara mentioned, Citizen
Space stands firmly behind our free drop-in policy.  Even in tight
times when it's tempting to try to charge hourly or daily, it really
is the drop-ins that make CS what it is.  For me, that's the core of
what coworking at CS is about -- collaboration, accelerating
serendipity, etc.

Hillary

On Tue, Aug 18, 2009 at 6:27 AM, Tony
Bacigalupotonybacigal...@gmail.com wrote:

 Drop-ins tend to be important for a few reasons:

 1. Reluctant potential members try it out before committing

 2. Adds variety to your daily membership. Part of what is nice (and
 important) about coworking is that you get to meet new interesting
 people-- for instance, right now we have two awesome folks from
 Nashville in the space, and they wouldn't have come if we didn't offer
 dropins.

 3. The people for whom coworking is useful are inherently independent
 by nature, and often just can't commit to a regular schedule.

 On top of this, people are compelled to sign up for membership
 because: 1) it saves them money 2) it's more convenient than paying
 every time, and 3) they get to call themselves a member.

 How does that sound?

 PS congrats on 30 members!

 Tony

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[Coworking] Re: Space owner question on drop-ins

2009-08-20 Thread Tara Hunt
Without drop-ins, Citizen Space would be boring IMO. We have always allowed
for free drop-ins because they bring energy to the space. Even with 12-20
permanent residents, we find that only a few are there at a time. And their
time is justified and made more exciting by the fact that we have between
5-10 drop-ins per day. Only one person in the past 2 years has abused this.
Otherwise, it's been what:
1. brings in new members
2. keeps current members feeling like they are coming to an energetic space
3. keeps the buzz going about Citizen Space

I can't imagine our space without the drop-ins. We've added a tip jar, which
regular drop-ins pop a couple of bucks into now and then, but nobody is
obligated.

T

On Thu, Aug 20, 2009 at 4:37 AM, JeroenR jrieds...@gmail.com wrote:


 Tx for all your contributions - this is really helpful stuff. Our
 profile very much fits what Jacob is describing so we look at drop-ins
 as a trial before potential conversion. At the same time having some
 new faces in the door as Tony describes every now and then does
 contribute to the general buzz of the place... We'll put some things
 in action and keep you updated!
 



-- 
tara 'missrogue' hunt

Book: The Whuffie Factor (http://www.thewhuffiefactor.com)
Blog: HorsePigCow: Marketing Uncommon (http://horsepigcow.com)
Twitter: http://www.twitter.com/missrogue
phone: 514-679-2951

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[Coworking] Re: Space owner question on drop-ins

2009-08-20 Thread Eric Marden


On Aug 20, 2009, at 11:07 AM, Tara Hunt wrote:

 Without drop-ins, Citizen Space would be boring IMO. We have always  
 allowed for free drop-ins because they bring energy to the space.  
 Even with 12-20 permanent residents, we find that only a few are  
 there at a time. And their time is justified and made more exciting  
 by the fact that we have between 5-10 drop-ins per day. I can't  
 imagine our space without the drop-ins. We've added a tip jar, which  
 regular drop-ins pop a couple of bucks into now and then, but nobody  
 is obligated.

 T



Actually, that is pretty amazing. The only time I've been to a space  
(Brikolodge, Miami, FL) with that many drop-ins in one days was during  
FOWA last year and all the drop-ins were from Orlando and there with  
me. Good Work, Tara.



- Eric Marden
. . . . . . . . . . . . . . . . . . . . .
http://ericmarden.com





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[Coworking] Re: Space owner question on drop-ins

2009-08-20 Thread Jerome Chang

We at BLANKSPACES have a surprisingly [to me] high # of what we call  
walk-ins, that is, those who just rent for a day or a few hours, or  
even a few hrs each week for a few weeks.  That retail side of this  
concept has really shown me the need for these conference/offsite  
business centers.

As for random drop-ins - I'd say no more than 5/day however, if that  
answers the original question.


Jerome
__
BLANKSPACES
work wide open

www.blankspaces.com
5405 Wilshire Blvd (2 blocks west of La Brea)
Los Angeles, CA 90036
323.330.9505 (office)

On Aug 20, 2009, at 1:17 PM, Eric Marden wrote:



 On Aug 20, 2009, at 11:07 AM, Tara Hunt wrote:

 Without drop-ins, Citizen Space would be boring IMO. We have always
 allowed for free drop-ins because they bring energy to the space.
 Even with 12-20 permanent residents, we find that only a few are
 there at a time. And their time is justified and made more exciting
 by the fact that we have between 5-10 drop-ins per day. I can't
 imagine our space without the drop-ins. We've added a tip jar, which
 regular drop-ins pop a couple of bucks into now and then, but nobody
 is obligated.

 T



 Actually, that is pretty amazing. The only time I've been to a space
 (Brikolodge, Miami, FL) with that many drop-ins in one days was during
 FOWA last year and all the drop-ins were from Orlando and there with
 me. Good Work, Tara.



 - Eric Marden
 . . . . . . . . . . . . . . . . . . . . .
 http://ericmarden.com





 


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[Coworking] Re: Space owner question on drop-ins

2009-08-20 Thread Alex Hillman
I want to touch on the point of converting drop-ins to members.
It's not automatic, but if you're smart about it, you can really make
drop-ins a huge recruitment opportunity.

I'm in a story-telling mood, so you all get the brunt of it.

Last friday, we had a drop in come by, grab a desk, the usual story. I
introduced myself around 10am and mentioned, hey, we're having a new member
lunch today...no big deal, just a bunch of people going to lunch together,
hang out away from the desks...you should come!. He said something to the
effect of, wow, I picked the right day to be here. I said, actually..the
right day is thursdays...those are the days that Dana bakes cupcakes and
brings them in for people to try. I don't know if he believed me.

Not only did he come to lunch, but he met a bunch of his soon-to-be
coworkers. He bonded. Unicorns, puppies, lollipops.

On monday morning, he reserved a desk again, with a note I want to do a
lite membership, friday was awesome.

Today, he came up to Dana and I and said, I can't work from home anymore. I
need to go full-time.

This is obviously an isolated incident, but I think it illustrates what
happens when you spend that bit of time with a drop-in and make it clear to
them that this could be their clubhouse, too. Better yet, if it wasn't me,
it would have been another one of our full time members who went over,
introduced themselves, and invited him to lunch.

-Alex


-- 
-
-- 
-
Alex Hillman
im always developing something
digital: a...@weknowhtml.com
helpful: www.unstick.me
visual: www.dangerouslyawesome.com
local: www.indyhall.org



On Fri, Aug 21, 2009 at 12:10 AM, Jerome Chang jer...@blankspaces.comwrote:


 We at BLANKSPACES have a surprisingly [to me] high # of what we call
 walk-ins, that is, those who just rent for a day or a few hours, or
 even a few hrs each week for a few weeks.  That retail side of this
 concept has really shown me the need for these conference/offsite
 business centers.

 As for random drop-ins - I'd say no more than 5/day however, if that
 answers the original question.


 Jerome
 __
 BLANKSPACES
 work wide open

 www.blankspaces.com
 5405 Wilshire Blvd (2 blocks west of La Brea)
 Los Angeles, CA 90036
 323.330.9505 (office)

 On Aug 20, 2009, at 1:17 PM, Eric Marden wrote:

 
 
  On Aug 20, 2009, at 11:07 AM, Tara Hunt wrote:
 
  Without drop-ins, Citizen Space would be boring IMO. We have always
  allowed for free drop-ins because they bring energy to the space.
  Even with 12-20 permanent residents, we find that only a few are
  there at a time. And their time is justified and made more exciting
  by the fact that we have between 5-10 drop-ins per day. I can't
  imagine our space without the drop-ins. We've added a tip jar, which
  regular drop-ins pop a couple of bucks into now and then, but nobody
  is obligated.
 
  T
 
 
 
  Actually, that is pretty amazing. The only time I've been to a space
  (Brikolodge, Miami, FL) with that many drop-ins in one days was during
  FOWA last year and all the drop-ins were from Orlando and there with
  me. Good Work, Tara.
 
 
 
  - Eric Marden
  . . . . . . . . . . . . . . . . . . . . .
  http://ericmarden.com
 
 
 
 
 
  


 


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[Coworking] Re: Space owner question on drop-ins

2009-08-19 Thread JeroenR

Hey Tony,

Tx for your response - useful stuff. I think we'll start promoting
drop-ins more actively...

By the way your I Love NWC sticker is up on our wall of fame!

Cheers,

Jeroen
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[Coworking] Re: Space owner question on drop-ins

2009-08-19 Thread Tony Bacigalupo

Sweet! That reminds me, I have to order more of those...

On Aug 19, 2009, at 5:55 AM, JeroenR jrieds...@gmail.com wrote:


 Hey Tony,

 Tx for your response - useful stuff. I think we'll start promoting
 drop-ins more actively...

 By the way your I Love NWC sticker is up on our wall of fame!

 Cheers,

 Jeroen
 

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[Coworking] Re: Space owner question on drop-ins

2009-08-19 Thread Julie of souk

We do offer drop-ins, but have/have had very few of them--so, not
enough to have that variety flavor to which Tony alludes.  On the
other hand, we do have many people use our free trial day, so if you
count that as a drop-in  Drop in business may change as we now
have the public transportation MAX line running on our street.  Feel
free to check in with us later on any changes.

Cheers,
Julie Duryea
owner, souk (Portland, Oregon)
http://www.soukllc.com
@soukportland

On Aug 18, 1:14 am, JeroenR jrieds...@gmail.com wrote:
 Hello all, I am a frequent follower of this fantastic group sharing
 information about coworking in different parts of the world. I am
 space owner at Igluu in Utrecht, the Netherlands and we have been open
 now since march. We just beat the 30 member mark which is a good
 thing.

 An experience question I have for others is the following: we work
 with a membership model - this gives you an access pass and the right
 to use any free desk for retty much a flat-rate (some variations apply
 for desk and/or meeting room reservations).

 We have been struggling a bit with the idea of drop-ins... We offer
 them with the idea this gets people exposed to our location, on the
 down side we don't want to become a drop-in center. We figured the
 price instrument would weed out the truly interested (with future
 conversion to membership in mind) but the fact is we hardly get any...

 To cut a long question short: do you offer drop-ins, at what price and
 what has your experience been (when compared to 'real' memberships).
 Is it something you feel you should market actively or is it on the
 bottom of the menu only to be offered in case someone asks for it?

 Hoping to hear from some of you out there!

 Jeroen Riedstra
 Igluu - WorkSpace for Professionalshttp://www.igluu.nl/
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[Coworking] Re: Space owner question on drop-ins

2009-08-19 Thread Alex Hillman
Drop-ins not only make up a fair part of our revenue, but as I've mentioned
to Tony, have a fairly high conversion rate to membership. Because our basic
membership is priced at the same rate as our daily rate, it's pretty easy to
say if you are going to come back again any time this month, it makes sense
to get a basic membership and save $10/day from here on out, as well as get
one free day a month and be more in the loop for office functions, etc.
-Alex

-- 
-
-- 
-
Alex Hillman
im always developing something
digital: a...@weknowhtml.com
helpful: www.unstick.me
visual: www.dangerouslyawesome.com
local: www.indyhall.org



On Wed, Aug 19, 2009 at 12:28 PM, Julie of souk soukju...@gmail.com wrote:


 We do offer drop-ins, but have/have had very few of them--so, not
 enough to have that variety flavor to which Tony alludes.  On the
 other hand, we do have many people use our free trial day, so if you
 count that as a drop-in  Drop in business may change as we now
 have the public transportation MAX line running on our street.  Feel
 free to check in with us later on any changes.

 Cheers,
 Julie Duryea
 owner, souk (Portland, Oregon)
 http://www.soukllc.com
 @soukportland

 On Aug 18, 1:14 am, JeroenR jrieds...@gmail.com wrote:
  Hello all, I am a frequent follower of this fantastic group sharing
  information about coworking in different parts of the world. I am
  space owner at Igluu in Utrecht, the Netherlands and we have been open
  now since march. We just beat the 30 member mark which is a good
  thing.
 
  An experience question I have for others is the following: we work
  with a membership model - this gives you an access pass and the right
  to use any free desk for retty much a flat-rate (some variations apply
  for desk and/or meeting room reservations).
 
  We have been struggling a bit with the idea of drop-ins... We offer
  them with the idea this gets people exposed to our location, on the
  down side we don't want to become a drop-in center. We figured the
  price instrument would weed out the truly interested (with future
  conversion to membership in mind) but the fact is we hardly get any...
 
  To cut a long question short: do you offer drop-ins, at what price and
  what has your experience been (when compared to 'real' memberships).
  Is it something you feel you should market actively or is it on the
  bottom of the menu only to be offered in case someone asks for it?
 
  Hoping to hear from some of you out there!
 
  Jeroen Riedstra
  Igluu - WorkSpace for Professionalshttp://www.igluu.nl/
 


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[Coworking] Re: Space owner question on drop-ins

2009-08-19 Thread Jacob Sayles
We calculate our numbers around monthly members and focus our efforts there
as it's the best way to build community.  We want folks in the space, day
after day, building relationships with each other.  We use drop-ins as a way
for folks to try out the space and make sure it's a good fit.  It's not a
significant contribution to our revenue.
Over the almost 2 years we've been open we've had almost 300 people come
through the space.

Here are some fun numbers:

  Monthly   Resident 19 7%  ExResident 17 6%  Regular 3 1%  ExRegular 9 3%
Basic 4 1%  52 18%  Daily   Free Trial Only 139 48%  Dabbler 77 27%  Regular
Daily 20 7%  236 82%Total Members 288

Jacob

---
Office Nomads - Individuality without Isolation
http://www.officenomads.com -  (206) 323-6500


On Tue, Aug 18, 2009 at 1:14 AM, JeroenR jrieds...@gmail.com wrote:


 Hello all, I am a frequent follower of this fantastic group sharing
 information about coworking in different parts of the world. I am
 space owner at Igluu in Utrecht, the Netherlands and we have been open
 now since march. We just beat the 30 member mark which is a good
 thing.

 An experience question I have for others is the following: we work
 with a membership model - this gives you an access pass and the right
 to use any free desk for retty much a flat-rate (some variations apply
 for desk and/or meeting room reservations).

 We have been struggling a bit with the idea of drop-ins... We offer
 them with the idea this gets people exposed to our location, on the
 down side we don't want to become a drop-in center. We figured the
 price instrument would weed out the truly interested (with future
 conversion to membership in mind) but the fact is we hardly get any...

 To cut a long question short: do you offer drop-ins, at what price and
 what has your experience been (when compared to 'real' memberships).
 Is it something you feel you should market actively or is it on the
 bottom of the menu only to be offered in case someone asks for it?

 Hoping to hear from some of you out there!

 Jeroen Riedstra
 Igluu - WorkSpace for Professionals
 http://www.igluu.nl/


 


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[Coworking] Re: Space owner question on drop-ins

2009-08-19 Thread Ryan Price
This is the 80/20 rule in action. Honestly to have a 20% conversion  
rate should be applauded, and to have 1/3 of that 80% pay the day rate  
is pretty good as well.

Peace,
Ryan Price
CoLab Orlando
FloridaCreatives.com
@liberatr

On Aug 19, 2009, at 2:02 PM, Jacob Sayles wrote:

 We calculate our numbers around monthly members and focus our  
 efforts there as it's the best way to build community.  We want  
 folks in the space, day after day, building relationships with each  
 other.  We use drop-ins as a way for folks to try out the space and  
 make sure it's a good fit.  It's not a significant contribution to  
 our revenue.

 Over the almost 2 years we've been open we've had almost 300 people  
 come through the space.

 Here are some fun numbers:

 Monthly   
 Resident  19  7%
 ExResident17  6%
 Regular   3   1%
 ExRegular 9   3%
 Basic 4   1%
 5218%
 Daily 
 Free Trial Only   139 48%
 Dabbler   77  27%
 Regular Daily 20  7%
 236   82%
 Total Members 288 


 Jacob

 ---
 Office Nomads - Individuality without Isolation
 http://www.officenomads.com -  (206) 323-6500


 On Tue, Aug 18, 2009 at 1:14 AM, JeroenR jrieds...@gmail.com wrote:

 Hello all, I am a frequent follower of this fantastic group sharing
 information about coworking in different parts of the world. I am
 space owner at Igluu in Utrecht, the Netherlands and we have been open
 now since march. We just beat the 30 member mark which is a good
 thing.

 An experience question I have for others is the following: we work
 with a membership model - this gives you an access pass and the right
 to use any free desk for retty much a flat-rate (some variations apply
 for desk and/or meeting room reservations).

 We have been struggling a bit with the idea of drop-ins... We offer
 them with the idea this gets people exposed to our location, on the
 down side we don't want to become a drop-in center. We figured the
 price instrument would weed out the truly interested (with future
 conversion to membership in mind) but the fact is we hardly get any...

 To cut a long question short: do you offer drop-ins, at what price and
 what has your experience been (when compared to 'real' memberships).
 Is it something you feel you should market actively or is it on the
 bottom of the menu only to be offered in case someone asks for it?

 Hoping to hear from some of you out there!

 Jeroen Riedstra
 Igluu - WorkSpace for Professionals
 http://www.igluu.nl/





 


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[Coworking] Re: Space owner question on drop-ins

2009-08-18 Thread Tony Bacigalupo

Drop-ins tend to be important for a few reasons:

1. Reluctant potential members try it out before committing

2. Adds variety to your daily membership. Part of what is nice (and  
important) about coworking is that you get to meet new interesting  
people-- for instance, right now we have two awesome folks from  
Nashville in the space, and they wouldn't have come if we didn't offer  
dropins.

3. The people for whom coworking is useful are inherently independent  
by nature, and often just can't commit to a regular schedule.

On top of this, people are compelled to sign up for membership  
because: 1) it saves them money 2) it's more convenient than paying  
every time, and 3) they get to call themselves a member.

How does that sound?

PS congrats on 30 members!

Tony


On Aug 18, 2009, at 4:14 AM, JeroenR jrieds...@gmail.com wrote:


 Hello all, I am a frequent follower of this fantastic group sharing
 information about coworking in different parts of the world. I am
 space owner at Igluu in Utrecht, the Netherlands and we have been open
 now since march. We just beat the 30 member mark which is a good
 thing.

 An experience question I have for others is the following: we work
 with a membership model - this gives you an access pass and the right
 to use any free desk for retty much a flat-rate (some variations apply
 for desk and/or meeting room reservations).

 We have been struggling a bit with the idea of drop-ins... We offer
 them with the idea this gets people exposed to our location, on the
 down side we don't want to become a drop-in center. We figured the
 price instrument would weed out the truly interested (with future
 conversion to membership in mind) but the fact is we hardly get any...

 To cut a long question short: do you offer drop-ins, at what price and
 what has your experience been (when compared to 'real' memberships).
 Is it something you feel you should market actively or is it on the
 bottom of the menu only to be offered in case someone asks for it?

 Hoping to hear from some of you out there!

 Jeroen Riedstra
 Igluu - WorkSpace for Professionals
 http://www.igluu.nl/


 

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