Re: [IxDA Discuss] Airline Website UX
You can download this report: Ensuring Your Site Takes Off - a report that evaluates 20 of the top UK travel agent and airline carrier websites against 20 best practice usability guidelines from the Web Credible website. Just enter your email address, and they'll send you the PDF report. Well worth the effort. http://www.webcredible.co.uk/user-friendly-resources/white-papers/travel-usability.shtml . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=38599 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
My first choice would be Virgin America: www.virginamerica.com both the website and the whole airline check in - inflight experience. also up there: www.jetblue.com www.aeromexico.com www.flysas.net not an airline but related: www.vayama.com you could also start a thread at www.airliners.net good luck! -Jorge On Feb 11, 2009, at 11:20 PM, AJKock wrote: I was wondering if anyone can direct me to some research or examples of good Airline Website UX and secondly, good UX for the complete Airline Experience? Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
Ahoj, AJ! The theme of last year's UPA World Usability Day (November 2008) was transportation and here in Belgium, I attended a lecture evening to mark the occasion. One of the presentations discussed a case study for Brussels Airlines that preceded their recent web refresh. I would think that might go some way to matching your idea of the complete Airline Experience. Here's a bit of the abstract (their English, not mine ;-)): This is the story of a total user experience mission for Brussels Airlines. The mission consisted to live the experience users make with the product of our client. Than, we have made all the steps the user made in general (to take information, to compare, to book, to checkin, to take the plane, etc). During the mission, we were not only testers, but also observers and analysts. It's a little bit salesy (the event was hosted by an agency who couldn't quite resist plugging themselves a bit) but if you're interested, see Travel Experience: Brussels Airlines case study at http://usabilityday.be/wud/ Thanks Mike --- www.mikepadgett.com I was wondering if anyone can direct me to some research or examples of good Airline Website UX and secondly, good UX for the complete Airline Experience? Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
I think BA do a very good job of managing the booking process. There's an aggregator worth looking at if you haven't seen it already - Kayak.com. To my mind they have been providing the best search experience for a long time, and it is of course much harder for aggregators than for airlines because of the way they access the data. Irrelevant but funny ... best travel site name for me is the Indian site oktatabyebye.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=38599 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
I love the JetBlue.com site. On 2/12/09 2:20 AM, AJKock ajk...@gmail.com wrote: I was wondering if anyone can direct me to some research or examples of good Airline Website UX and secondly, good UX for the complete Airline Experience? Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
Hello, I know some articles about airline web sites: herehttp://portal.acm.org/citation.cfm?id=632716.632903, here http://portal.acm.org/citation.cfm?id=506541 and herehttp://www.webusability.es/articles. This last is an usability report very interesting. -- Eduardo Loureiro Interaction designer http://eduardoloureiro.com t: 55 31 8836.6520 Mapa Digital http://mapadigital.net t: 55 31 3291.5811 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
I'm a fan of Air Canada's site (aircanada.com) for booking a flight: - Fares for flights several days before and after your selected dates appear on the results page in tabs - Information for all flights on selected day (active tab) is neatly laid out (including a link to get aircraft and seating details) - You can select return and departure flights on one page - You can select additional options (meals, baggage credit) or easily skip this step - The up-sell to a higher fare is nicely done. On the results page you are shown the different options. On the checkout page they list the incremental cost of upgrading with the additional benefit. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=38599 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
I was impressed by two works: - The check-in screen at British Airways where you can choose your seat. - The SAS business class presentation by Fantasy Interactive. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=38599 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
Thank you everyone for your informative answers. Eduardo, your last link doesn't seem to be working. Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help
Re: [IxDA Discuss] Airline Website UX
Just in regard to the booking process... 1) Sidestep.com (powered by the same engine as kayak.com) is a great experience enabling robust and valuable filtering to the booking process. 2) American Airlines has a much improved display for booking options than in the past. When entering your destination and dates, be sure to ask for the Search Results By: PRICE AND SCHEDULE - ENHANCED. They offer nifty matrix for checking out your options. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=38599 Welcome to the Interaction Design Association (IxDA)! To post to this list ... disc...@ixda.org Unsubscribe http://www.ixda.org/unsubscribe List Guidelines http://www.ixda.org/guidelines List Help .. http://www.ixda.org/help