Re: [Frameworks] experimential film in the art world

2012-03-06 Thread marilyn brakhage
I don't know much of her story either, though yes, she apparently had  
art world connections.  She seems to work mainly in film, but is  
represented by a gallery.  Some people on the list must be familiar  
with her work?  . . . However beautiful or interesting her films may  
be, there are certainly many others equally worthy, I should think, so  
presumably it has something to do with the networks she is in, in  
addition to whatever inherent value her work has.


I could engage in a little cynicism of my own (not about her  
specifically, but about art world choices in general and what drives  
them), but perhaps that's easy enough for anyone to see -- and I have  
to get back to work now, so am signing off for awhile . . .


MB



A little of my own cynicism:  There is a certain degree of spectacle,  
and of an accessibility of ideas that can be talked about that influence


On 5-Mar-12, at 11:33 PM, John Woods wrote:

This really does seem a little too cynical.  No one is suggesting  
any such thing.  I'm just trying to represent the work of someone  
who is already well-known
and presumably taken seriously.  And I guess what it takes is being  
clear about one's expectations and sticking to it.


Yes, that was a dumb, cynical remark I made.  But I do have a  
genuine question as to what were the circumstances that allowed  
those artists to achieve their special status in the art world  
presenting film in a gallery setting?


I'm mainly familiar with Stan Douglas's work of the past decade  
which includes film  photography (which have sometimes been photos  
related to a film), so he's got the art school and artist from  
another field thing in his support but what of Tacita Dean? I havn't  
seen her work but from my quick study online (ok just wikipedia) she  
seems to be a filmmaker who happened to be associated with a group  
of traditional artists who got some notoriety in the late 80s.  
Clearly she's had a great career, but would the galleries have  
called if she didn't have famous friends?

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Re: [Frameworks] experimential film in the art world

2012-03-06 Thread Shelly Silver
gallery representation is the key

On Mar 5, 2012, at 11:41 PM, John Woods wrote:

 Balsom rightly points out that in the museum world there is a double 
 standard “whereby experimental film-makers are treated with less respect 
 than ‘artists working in film’ – such as Tacita Dean, Stan Douglas or 
 Matthew Buckingham – whose work is never subject to such transpositions.”  
 She goes on to say that “recent exhibition practices have demonstrated the 
 persistent
 
 And what was it that put the work of these people into their vaunted status 
 in the museum world? Gallery representation? Art school cred? Press 
 manipulation (publicity stunts, etc.)? Is that what a filmmaker needs to do 
 to be taken seriously? I guess that seems to mostly work for Hollywood.
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[Frameworks] Luke Fowler films at SVA Theatre New York - special screening invitation March 9

2012-03-06 Thread David Gryn

An Invitation to all FrameWorkers ...


The Modern Institute and Artprojx Cinema presents:


A Grammar for Listening (Parts 1 – 3) 16mm film and sound created in 
collaboration with sound artists Lee Patterson and Toshiya Tsunoda and composer 
Éric La Casa

 All Divided Selves

by
Luke Fowler

Friday March 9 at 8.30pm and 9.30pm

at

SVA Theatre, 333 West 23rd Street (between 8th and 9th Avenues), New York, NY 
10011


ENTRY IS FREE. RSVP artprojxcin...@gmail.com to confirm which screening or both.

more details:

Luke Fowler
Friday 9 March 2012

A Grammar for Listening (Parts 1 – 3) 8.30pm

Silence dominated the experimental film of the 1960s. Sound or musical 
accompaniment was often dismissed as illustrative, manipulative or redundant. 
Instead, a return to experiments of early cinema concentrated on rhythm, 
structure and material and thereby considered film’s potential as a unique art 
form with its own grammar. Prior to this tendency in film, composer John Cage 
had foregrounded silence within his 1953 composition ‘4’33’. Purging concerts 
of conventional musical content, he allowed the sounds from outside to come 
inside and become the focus of the audience’s attention.

These foundational ideas have led to a burgeoning music scene focused on 
environmental sound and field recording. Outlining some of the complexities 
between film and sound, Luke Fowler’s film cycle ‘A Grammar for Listening 
(parts 1-3)’ attempts to confront these contradictions through the 
possibilities afforded by 16mm film and digital sound recording devices. These 
three films, created in collaboration with sound artists Lee Patterson and 
Toshiya Tsunoda and composer Éric La Casa respectively, provide a series of 
collaborations and meditations on the issues raised, and propose a number of 
tentative navigations through.

All Divided Selves 9.30pm
The social and cultural revolutions of the 1960s were spearheaded by the 
charismatic, guru-like figure of Glasgow born psychiatrist R.D. Laing. In his 
now classic text ‘The Politics of Experience’ (1967), Laing argued that 
normality entailed adjusting ourselves to the mystification of an alienating 
and depersonalizing world. Thus, those society labels as ‘mentally ill’ are in 
fact ‘hyper-sane’ travelers, conducting an inner voyage through aeonic time. 
The film concentrates on archival representations of Laing and his colleagues 
as they struggled to acknowledge the importance of considering social 
environment and disturbed interaction in institutions as significant factors in 
the aetiology of human distress and suffering.

All Divided Selves reprises the vacillating responses to these radical views 
and the less forgiving responses to Laing’s latter career shift from 
well-recognized psychiatrist to celebrity poet. A dense, engaging and lyrical 
collage — Fowler weaves archival material with his own filmic observations — 
marrying a dynamic soundtrack of field recordings with recorded music by Éric 
La Casa, Jean-Luc Guionnet and Alasdair Roberts.

Luke Fowler
Luke Fowler (b. 1978) is an artist, filmmaker and musician based in Glasgow. 
His films, a collage of found footage and Fowler’s own recordings, have 
documented the work of British counter cultural figures including Scottish 
psychiatrist R. D. Laing and composer Cornelius Cardew. Through his 
collaboration with experimental musicians Toshia Tsunoda, Lee Patterson and 
Eric la Casa, he creates dynamic soundtracks of original compositions and field 
recordings for these works.

His new feature-length film ‘All Divided Selves’ is the third work to take up 
the legacy of radical psychiatrist R.D. Laing. It concentrates on archival 
representations of Laing and his colleagues as they struggled to acknowledge 
the importance of considering social environment as significant factors in 
human distress and suffering. The film premiered at Anthology Film Archive in 
New York in November 2011 and has been screened as part of the Berlin Film 
Festival this year.

The Modern Institute will be making a solo presentation of Luke’s new 
photographic prints at the Independent Fair in New York in March. His recent 
solo exhibitions include Inverleith House, Edinburgh; ‘All Divided Selves’, CCS 
Bard Galleries, Bard College, Annandale-on-Hudson, New York; Serpentine 
Gallery, London; ‘A Grammar For Listening’, The Modern Institute, Glasgow; and 
‘Warriors’, X Initiative, New York; Kunsthaus Zürich, Zürich. Forthcoming solo 
exhibitions include ‘The Poor Stockinger’ at The Hepworth, Wakefield. He 
participated in ‘Cornelius Cardew and the Freedom of Listening’, CAC Bretigny; 
‘British Art Show 7: In The Days Of The Comet’, Nottingham Contemporary, 
Nottingham and The Hayward Gallery, London; ‘Radical Nature’, Barbican Art 
Gallery, London; ‘The Associates’, DCA, Dundee; ‘What You See is Where You’re 
At’, The Scottish National Gallery of Modern Art, Edinburgh; Kunsthaus Zürich, 
Zürich; and ‘Younger than Jesus’, New Museum, New York; 

[Frameworks] Call for Entries | Alchemy Film and Moving Image Festival 2012

2012-03-06 Thread Richard Ashrowan

CALL FOR ENTRIES

Alchemy Film and Moving Image Festival
26th to 28th October 2012
Hawick, Scottish Borders

We are now inviting entries for short artists’ films, moving image  
works and feature films. This year’s festival will be ‘traversing the  
wild’ exploring our relationship with the natural world, how we move  
through the landscape, how landscape might move within us. Our open  
submissions strand has a focus on experimental short film and moving  
image work, though narrative films that show strong relevance to our  
theme are also most welcome.


Submit online at
http://www.alchemyfilmfestival.org.uk/2012_submissions/

Submissions are free and we welcome all film and digital video
formats.

Submission deadline: 10 June 2012

Please help us by spreading the word among your networks.
http://www.facebook.com/alchemyfilmfestival
http://www.alchemyfilmfestival.org.uk

All the best,

Richard Ashrowan
rich...@ashrowan.com
Web: www.ashrowan.com
Blog: http://richardashrowan.tumblr.com
Alchemy: www.alchemyfilmfestival.org.uk









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Re: [Frameworks] experimential film in the art world

2012-03-06 Thread Sandra Maliga
http://www.nytimes.com/2012/03/02/arts/design/juan-downey-the-invisible-architect-at-bronx-museum.html?_r=1ref=design

Sculptures That Answer Back
‘Juan Downey: The Invisible Architect’ at Bronx Museum

By MARTHA SCHWENDENER
Published: March 1, 2012

And here you can see the other reason, besides the dearth of photo ops, that 
Mr. Downey has gotten short shrift in art history: museums do not know how to 
exhibit video. The installation of Mr. Downey’s mature works in the current 
show qualifies as a crime against art, since several of them are set up so 
closely in the back gallery that the audio tracks literally interrupt and 
cancel each other out. The effect would be comic — the ultimate version of 
exhibition design as postmodern pastiche — if it weren’t so depressing. This, 
after all, is the first major survey of Mr. Downey’s work in this country, and 
to see it mishandled this way is yet another testament to how video, more than 
40 years into its life as an art medium, is still treated like the unwanted 
stepchild of contemporary art.


Insisting that the work be shown effectively is a part of making it work.

-- Sandy Maliga


On Mar 6, 2012, at 4:53 AM, Shelly Silver wrote:

 gallery representation is the key
 
 On Mar 5, 2012, at 11:41 PM, John Woods wrote:
 
 Balsom rightly points out that in the museum world there is a double 
 standard “whereby experimental film-makers are treated with less respect 
 than ‘artists working in film’ – such as Tacita Dean, Stan Douglas or 
 Matthew Buckingham – whose work is never subject to such transpositions.”  
 She goes on to say that “recent exhibition practices have demonstrated the 
 persistent
 
 And what was it that put the work of these people into their vaunted status 
 in the museum world? Gallery representation? Art school cred? Press 
 manipulation (publicity stunts, etc.)? Is that what a filmmaker needs to do 
 to be taken seriously? I guess that seems to mostly work for Hollywood.
 ___
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 FrameWorks@jonasmekasfilms.com
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Re: [Frameworks] experimential film in the art world

2012-03-06 Thread Myron Ort
an inter-negative is still a reproduction subject to the qualities  
of the film stock and the available technology to make it from the  
original.  The original is ultimately fugitive and undergoes changes  
as does the internegative and certainly the prints.  The museum would  
need to own and care for the fragile artifact the same way they  
struggle to preserve some master 2-D work done on bad paper with  
inappropriate enamels like they must do with some important early  
Abstract Expressionist work.

The film commodity would have to be dealt with in a way that even a  
great piece of photography does not require.  Museums do not need to  
own original negatives of photographic prints do they?
I am thinking that the very nature of film and the experience of it  
is somehow inherently outside of this commodity model and better kept  
within the democratic model, since it is all reproduction on one  
level or another.

Photographic reproduction of paintings do not contain the ultimate  
subtle nuance of the pigments on the canvas (which themselves are  
subject to age over long periods of time).  My experience during the  
era when there were plenty of film labs, was that even then every  
print was slightly different.
Most people know and learn first about art history from reproductions  
in books, and hopefully, are encouraged to see and experience as much  
work in the live form as possible, but let us not underestimate the  
reality and importance of these various forms of reproduction, which  
may ultimately have to include digital technology for the  
dissemination of the basic information. Then hopefully one can  
ideally see a film or two at a museum somewhere. Meanwhile an awful  
lot can be experienced and learned from these  other forms of  
reproduction.  Currently there is hardly enough readily available  
digitally formatted material to get much of an overview of the whole  
scope of experimental/avant garde film. Its all economic I guess.   
First from the struggling filmmakers who are trying to get some money  
for all their efforts and sacrifices to the high cost of making good  
quality DVDs with a questionable market to justify the expense.   
Which does make me wonder what the numbers are for Criterion's  
involvement in the Brakhage anothologies I and II. eg. how much did  
it cost to produce, how much was made, etc. did the numbers really  
work out, apparently so What is the potential then for the rest  
of the work in the overall genre? Would such democratic availability  
then totally destroy the museum commodity model  well maybe no,  
books on Van Gogh just make the lines for the museum show just that  
much longer around the block...

sorry I am just thinking out loud,  meandering, procrastinating while  
I should be doing something else. normally I just delete such  
thoughts without posting too many rigid pedantic sharks out  
there, but what the hell

Myron Ort


On Mar 6, 2012, at 11:34 AM, David Tetzlaff wrote:

 would the galleries have called if she didn't have famous friends?

 I can't speak to specific case, but 'famous friends' definitely  
 matter... if they're artists. As Shelly says, gallery  
 representation is the key, and galleries have to have something to  
 sell. The exchange value of an art commodity is partly determined  
 by its connection to a 'scene' or 'movement' ... A number of years  
 ago, I attended a conference devoted to the work of a well known  
 (but sadly deceased) experimental filmmaker. One of the speakers  
 was a very highly placed curator. This person's talk was entirely  
 about the circle of artists who had lived near and interacted with  
 the filmmaker, all of them identified with media other than film. I  
 was bored stiff by the talk, which struck me as mere trivia. But,  
 in hindsight, I can see that from a curatorial mindset, the speaker  
 was making an argument for the importance of the filmmaker, based  
 on that maker's position in that larger circle of art-world  
 developments -- as it happens, the maker did have famous friends  
 (or friends who became famous). While utterly pointless from my  
 perspective, the talk may have been quite daring for the curator,  
 raising a 'mere filmmaker' to the level of the maker's cohorts in  
 'non-time-based-media'.

 In fact, the curator in question could certainly be considered a  
 historical force in the current interest of the museum world in  
 'all things cinematic'.

 Marilyn wrote:
 given that this interest currently exists, the question becomes  
 what to do with it, and how to ensure that works in film -- from  
 all artists working with it -- are equally valued and given equal  
 respect regarding their presentation.

 While I think Marilyn and I are basically on the same page, I  
 would submit that if one truly does 'get' the economics of the art  
 world, then one has the answer to those questions. The museums have  
 to have more than interest. 

Re: [Frameworks] experimential film in the art world

2012-03-06 Thread Myron Ort
I was probably exaggerating about the work a museum would need to do  
to maintain a film work.
Probably no worse than the climate controlled rooms for great  
paintings etc. and the budgets for restorations.

The museums could own the orignal work, the internegative, and the  
print, and finance the exclusive production of the DVDs, market the  
DVDs the same way they make money on catalogues, books, and post  
cards of their great holdings.

They need to see the sense of this whole model.  They could promote  
the importance of experiencing the films in the original format after  
they generate a new and enormous audience based on their presentation  
of democratically available reproduction media.

Myron Ort

On Mar 6, 2012, at 12:08 PM, Myron Ort wrote:

 an inter-negative is still a reproduction subject to the qualities
 of the film stock and the available technology to make it from the
 original.  The original is ultimately fugitive and undergoes changes
 as does the internegative and certainly the prints.  The museum would
 need to own and care for the fragile artifact the same way they
 struggle to preserve some master 2-D work done on bad paper with
 inappropriate enamels like they must do with some important early
 Abstract Expressionist work.

 The film commodity would have to be dealt with in a way that even a
 great piece of photography does not require.  Museums do not need to
 own original negatives of photographic prints do they?
 I am thinking that the very nature of film and the experience of it
 is somehow inherently outside of this commodity model and better kept
 within the democratic model, since it is all reproduction on one
 level or another.

 Photographic reproduction of paintings do not contain the ultimate
 subtle nuance of the pigments on the canvas (which themselves are
 subject to age over long periods of time).  My experience during the
 era when there were plenty of film labs, was that even then every
 print was slightly different.
 Most people know and learn first about art history from reproductions
 in books, and hopefully, are encouraged to see and experience as much
 work in the live form as possible, but let us not underestimate the
 reality and importance of these various forms of reproduction, which
 may ultimately have to include digital technology for the
 dissemination of the basic information. Then hopefully one can
 ideally see a film or two at a museum somewhere. Meanwhile an awful
 lot can be experienced and learned from these  other forms of
 reproduction.  Currently there is hardly enough readily available
 digitally formatted material to get much of an overview of the whole
 scope of experimental/avant garde film. Its all economic I guess.
 First from the struggling filmmakers who are trying to get some money
 for all their efforts and sacrifices to the high cost of making good
 quality DVDs with a questionable market to justify the expense.
 Which does make me wonder what the numbers are for Criterion's
 involvement in the Brakhage anothologies I and II. eg. how much did
 it cost to produce, how much was made, etc. did the numbers really
 work out, apparently so What is the potential then for the rest
 of the work in the overall genre? Would such democratic availability
 then totally destroy the museum commodity model  well maybe no,
 books on Van Gogh just make the lines for the museum show just that
 much longer around the block...

 sorry I am just thinking out loud,  meandering, procrastinating while
 I should be doing something else. normally I just delete such
 thoughts without posting too many rigid pedantic sharks out
 there, but what the hell

 Myron Ort


 On Mar 6, 2012, at 11:34 AM, David Tetzlaff wrote:

 would the galleries have called if she didn't have famous friends?

 I can't speak to specific case, but 'famous friends' definitely
 matter... if they're artists. As Shelly says, gallery
 representation is the key, and galleries have to have something to
 sell. The exchange value of an art commodity is partly determined
 by its connection to a 'scene' or 'movement' ... A number of years
 ago, I attended a conference devoted to the work of a well known
 (but sadly deceased) experimental filmmaker. One of the speakers
 was a very highly placed curator. This person's talk was entirely
 about the circle of artists who had lived near and interacted with
 the filmmaker, all of them identified with media other than film. I
 was bored stiff by the talk, which struck me as mere trivia. But,
 in hindsight, I can see that from a curatorial mindset, the speaker
 was making an argument for the importance of the filmmaker, based
 on that maker's position in that larger circle of art-world
 developments -- as it happens, the maker did have famous friends
 (or friends who became famous). While utterly pointless from my
 perspective, the talk may have been quite daring for the curator,
 raising a 'mere filmmaker' to the level of the 

[Frameworks] Spanish Expanded Cinema this Friday 3/9 at Millennium

2012-03-06 Thread Stephanie Vevers
*
Please join us on Friday for Tejido Conectivo, an evening of
multi-projection compositions from two visiting artists from Barcelona.

*
[image: Inline image 3]

*Luis Macias* and *Adriana Vila* present a night of expanded cinema
focusing on three converging threads:
found footage performances, light environments created through film loops,*

 and movie-less projection...
*
www.tejidoconectivo.wordpress.com

Friday March 9th, 8pm.
Millennium Film Workshop
66 E 4th St. NYC 10003
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Re: [Frameworks] experimental film in the art world

2012-03-06 Thread Chuck Kleinhans
Two oblique tangents to this interesting discussion:

Conceptual art in the 1960s was an attempt to interrupt the museum/gallery 
artworld's expectation of a physical object or performance event.  What the 
conceptual artists discovered after a while was that their reputation 
(suitably documented) became the start of economic exchange: what would get you 
grants, fellowships, commissions, etc.  Performance artists learned the value 
of recording their performances so there was a precious document of their 
event.  Some commercial galleries, such as Castelli, got their start by showing 
new young outrageous artists who had no objects to sell: typically unique and 
non-portable installations.  Once established as the new hip important gallery, 
salable objects appeared on the walls.  Some artists who originally worked in 
mass reproduction (e.g. Barbara Kruger) learned to do their schtick with one of 
a kind salable objects.  

It was rather common in some experimental film circles for makers to screen bw 
or color reversal film as original.  In that sense, there really was a unique 
object, for which copies could only be inferior, and which incidentally 
changed/wore out with each projection and passing time.

Chuck Kleinhans

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Re: [Frameworks] experimential film in the art world

2012-03-06 Thread David Tetzlaff
Great post Myron!!

Myron wrote:

 The film commodity would have to be dealt with in a way that even a great 
 piece of photography does not require.

That's a valid point, but I wonder if it might cut both ways. That is, the cost 
of maintaining a film might initially be a hurdle for museums since they now 
hold film in low esteem. But if that 'art-world interest in all things 
cinematic' keeps rolling, the fragility of the text can actually add to its 
economic value as it establishes an auratic element. (I honestly don't know, 
but I'd guess the care required for those abstract expressionist works with 
sub-optimal pigments and substrate adds to their cache? Does it?)

 I am thinking that the very nature of film and the experience of it is 
 somehow inherently outside of this commodity model and better kept within the 
 democratic model, since it is all reproduction on one level or another.

But some reproductions are better than others, and at some point the difference 
matters. The premise I'm granting in this whole discussion is the FRAMEWORKS 
truism that there is something unique in a celluloid print of many works that 
is worth preserving and trotting out on occasion (which, BTW, I actually 
believe). And all the things I've observed in the last 20 years indicate that 
the circulation of celluloid prints cannot be sustained within a democratic 
model. The rental costs to much compared to the number of people who give a 
damn. Given the economy of information (circulation increases value) the film 
print gets caught in a vicious downward spiral -- if suitable digital 
reproductions are not available. Film projection becomes more difficult to do 
-- films available only as prints get shown less -- fewer people see and talk 
about the work -- the work recedes toward the background noise of the culture 
-- demand continues to decline.

 Most people know and learn first about art history from reproductions in 
 books, and hopefully, are encouraged to see and experience as much work in 
 the live form as possible, but let us not underestimate the reality and 
 importance of these various forms of reproduction, which  may ultimately have 
 to include digital technology for the  
 dissemination of the basic information. Then hopefully one can ideally see 
 a film or two at a museum somewhere. Meanwhile an awful lot can be 
 experienced and learned from these other forms of reproduction.

Yeah, baby. Yeah!

 Currently there is hardly enough readily available digitally formatted 
 material to get much of an overview of the whole scope of experimental/avant 
 garde film.

Exactly!! (Roll on brother Myron!)

 Its all economic I guess. First from the struggling filmmakers who are trying 
 to get some money  
 for all their efforts and sacrifices to the high cost of making good quality 
 DVDs with a questionable market to justify the expense.  Which does make me 
 wonder what the numbers are for Criterion's involvement in the Brakhage 
 anothologies I and II. eg. how much did  it cost to produce, how much was 
 made, etc. did the numbers really  
 work out, apparently so What is the potential then for the rest of the 
 work in the overall genre?

OK, now this is really important. The Hollywood model isn't going to work for 
experimental film either. Nobody's going to make a significant sum of money 
distributing experimental DVDs at any price. I mean, I hope Criterion is in the 
black on the Brakhage disks, and I hope Su Freidrich is getting something back 
from her DVDs, but even small profits are likely to accrue only to a few 
'stars' (just as with print rental income FWIW). But...

 Would such democratic availability then totally destroy the museum commodity 
 model  well maybe no,  
 books on Van Gogh just make the lines for the museum show just that much 
 longer around the block...

That's an Ed McMahon, YESS! (Can I get an Amen!)

This is why I said the museum model is way more workable for moving image work 
of celluloid 'original'. If you shoot in 1080P, the only difference between the 
'original' and the 'reproduction' is the compression artifacting in the 
distribution copy, which is hardly enough to support art-object status. But if 
you can turn film-film into a reasonable facsimilie of an auratic art object, 
there's your source of income

(DISCLAIMER: I don't know Jen Reeves, but I'm just plucking the first 
hypothetical that comes to mind, so in what follows I'm talking about an 
abstract 'Jen Reeves' not the actual person...)

Let's say 'Jen Reeves' made a DVD of 'Chronic' (with a Kinetta scan, of course 
;-), and put an .iso of it on the web under a Creative Commons license, freely 
available for download and showing. LOTS of film and women's courses would 
quickly add it to their syllabi. Writing about the film, and 'Reeves' other 
work would multiply in publications both scholarly and hip/popular. 'Reeves' 
would receive economic benefit in the form of higher personal 

Re: [Frameworks] experimential film in the art world

2012-03-06 Thread Myron Ort

On Mar 6, 2012, at 2:52 PM, David Tetzlaff wrote:

 This is why I said the museum model is way more workable for moving  
 image work of celluloid 'original'. If you shoot in 1080P, the only  
 difference between the 'original' and the 'reproduction' is the  
 compression artifacting in the distribution copy, which is hardly  
 enough to support art-object status. But if you can turn film-film  
 into a reasonable facsimilie of an auratic art object, there's your  
 source of income


This is kind of the crux of the matter.  The filmmaker could then  
have renewed justification for working in precious (expensive)  
celluloid to produce an artifact that would be of high value as a  
potential museum owned commodity. The museum would then own a unique  
one of kind work of cinema art which would likely last longer than  
some digital file. This original (or an internegative depending on  
how sticky or fugtive that first original might be), would be  
purchased by the museum and would become the source for whatever  
level of reproduction both celluloid or digital. The museum  would  
have exclusive rights, the same as a multimillion dollar painting  
they owned. The film screenings of the perfect  (one of kind) print  
in the perfect theater would be the equivalent of seeing an original  
painting and perhaps would generate a serious audience depending on  
how it was promoted through an educational process and promotions  
which the dvd reproductions and associated literature could inspire.  
I do not see any reason why a rejuvenated large audience for art  
film could not be generated this way from amongst the hordes of  
museum goers.  Of course there is the matter of just how many humans  
out there really have the cognitive perceptual physiology to handle  
some experimental aspects of avant garde cinema. Anyone can walk by a  
painting liking it or not, but sitting in a darkened room as a  
captive audience may not have quite as many dedicated fans,  they  
would at least know something from experiencing the dvd  
reproduction.  They could go to the shows of the work they  think  
they get, and maybe some will  even learn to venture outside of  
just knowing what they like and liking what they know and learn to  
break through to experience cinema as something other than escapist  
entertainment.

Myron Ort


  
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