Insticator's 'News You Can Use'

2017-09-20 Thread market...@insticator.com
Welcome to Insticator's monthly newsletter! This month we're highlighting 
Insticator's new Contest Feature!

Not rendering correctly? View this email as a web page here 
(http://t.hsms07.com/e1t/sc/*W2NHFvt6CSs39W6K0kmz62w8TS0 ) .

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(http://t.hsms07.com/e1t/sc/*N6zcn8KXz5MmW1nfgp483tfbm0 )

09.20.17

News You Can Use - September 2017 Edition

Introducing Our New Contest Feature!

Insticator is excited to introduce our Contest feature that allows you to 
promote a new product, giveaway, sweepstakes or contest by rewarding your 
audience. With the Contest feature, you can attract more customers and compile 
lead generations in a fun and dynamic way! And a big shoutout to Perform Media 
(http://t.hsms07.com/e1t/sc/*W1vXcPN4yFj3jW7ZR8hp2S-GCL0 )  for being the first 
partner to test this feature out on sportingnews.com 
(http://t.hsms07.com/e1t/sc/*W6fLHLM1TYT6fW2swVf28bBX8S0 ) !

Contact your Business Development Manager to learn more about Contests.

See It Live
(http://t.hsms07.com/e1t/sc/*W8GF7kg6sfYPcVPYfvY31t9M10 )

Latest Product Updates

Insticator has updated to ads.txt 
(http://t.hsms07.com/e1t/sc/*W4y7lXw7ykcDpV3ymMh6BgJmL0 ) to help reduce domain 
spoofing and reselling in the open marketplace. Reach out to your Customer 
Success Manager if you have any questions!

Check Out Our New Website

Insticator.com just got a makeover. Head to the new website and let us know 
what you think of it at cont...@insticator.com (mailto:cont...@insticator.com) .

Visit Our Site (http://t.hsms07.com/e1t/sc/*W1pdhKh42CH7ZN7j58TtX3BX30 )

Team Member Spotlight - Kiersten Toye

Meet Kiersten Toye - Insticator's Junior Content Marketer and learn how this 
rockstar content creator combines creativity and logic in Insticator's 
marketing collateral, blog posts and everything in between.

Read More (http://t.hsms07.com/e1t/sc/*W5C0-wq2rQX8JW41W-Gx4_JYJQ0 )

kiersten headshot.jpg

What We're Blogging About

Hot to Reach Cord-Cutters with OTT Advertising

We are a generation of binge watchers. Over the course of a weekend, we are 
able to stream multiple seasons of multiple television shows and a plethora of 
movies, all with the help of OTT services . . .
Read More (http://t.hsms07.com/e1t/sc/*W2LVHfN8w4x4_W7GdPHX2759Mg0 )

How Dynamic Creative Optimization Helps Cut Through the Noise

It seems that in the world of adtech there is a never ending glossary of terms 
and techniques . . .

Read More (http://t.hsms07.com/e1t/sc/*W5zwyll27ymR8N3n59dn2k8560 )

How Google and Walmart's New Partnership Should Inspire Small Tech Businesses

The tech world’s popular kids are, once again, reigniting their fight for 
industry dominance . . .

Read More (http://t.hsms07.com/e1t/sc/*W1PbDBt8l-qLPMVfwqQgw5M_0 )

Welcome to the Family!

We’re excited to welcome Encyclopædia Britannica’s britannica.com 
(http://t.hsms07.com/e1t/sc/*W6wPPyC1_Gr-XW8lFnb86PTmyp0 )  as an Insticator 
Partner. Here’s to helping them increase their engagement and ad revenue!

In Case You Missed It

Insticator was just named No. 675 on the Inc. 5000 list which recognizes 
America’s fastest growing companies! Visit our Inc. 5000 profile 
(http://t.hsms07.com/e1t/sc/*W5qQJ8B28l3WsM8bb8r2vJW30 )  for more information.

Join the Insticator Team

Insticator is growing and we’re growing fast. We're currently looking to hire 
for the following positions: Digital Product Manager, Data Scientist, Software 
Developer, Ad Tech Professional and Account Manager. If interested, send an 
email to ga...@insticator.com (mailto:ga...@insticator.com)  to get the ball 
rolling!

CONNECT WITH US

Insticator 237 W 37th St  New York NY 10018

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Insticator's 'News You Can Use'

2017-08-17 Thread market...@insticator.com
Welcome to Insticator's monthly newsletter! This month we're highlighting 
Insticator rank on Inc.'s 5000 List amongst other company news.

WordPress-horizontal (3)-1.png 
(http://t.hsms07.com/e1t/sc/*W97CdlM2ps032W8Pxhfv7l-Ygc0 )

08.17.17

NEWS YOU CAN USE  -  August 2017 Edition

Insticator Ranks No. 675 on the 2017 Inc. 5000  with Three-Year Sales Growth of 
670%

Insticator was just named No. 675 on the Inc. 5000 list which recognizes 
America’s fastest growing companies!

Out of the 493 Advertising and Marketing companies featured on the list, 
Insticator ranked in the top 12%. Visit our Inc. 5000 profile 
(http://t.hsms07.com/e1t/sc/*W2GvTD83C7qcNW80XRRP4P88p-0 )  for more 
information.

A Message From Our CEO

Hi Ad Sales Team,

When we started Insticator it was out of a coffee shop on 57th and 3rd Ave 
called the Juan Valdez Cafe 
(http://t.hsms07.com/e1t/sc/*W7N87pj4RKw17W56fCvD6ZzPsL0 ) . It’s still there 
today, so make sure you stop in for the pandebono whenever you're in NYC. And 
no, the Juan Valdez Cafe did not sponsor this email. We used to take meetings 
there and talk about what the future would look like. Every day for two years 
we came in and plugged away at that coffee shop and ended up on a first name 
basis with all of the staff and would purchase our morning coffee from them.

An employee named Pablo, who would often close up and ask us to leave, 
mentioned how we were some of the hardest working people in the cafe, which 
according to him was not an easy feat, and that he was rooting for us to become 
a giant success. Those were his words, not mine. But our time at the cafe 
eventually came to an end when we were able to upgrade to a tiny 300 square 
foot office in the Flatiron district that we somehow managed to fit 10 people.

Insticator comes from humble beginnings, and when our first publishing partners 
took a chance on us (a big shout out to Corey Behnke and Peter Sibner) we made 
a commitment to them that it would be well worth the risk. Five years later, 
we've grown, but we maintain the same humble roots of being focused on driving 
value for our partners, team members and investors.

Because of our grit, perseverance and nimble mindset, we have been able to make 
the Inc. 5000 List as the 675th fastest-growing company in the world based on 
revenue. Insticator has achieved an enormous amount of success as a team, but 
there is far more to come.

We can achieve anything as long as we keep our grounded mindset, maintain our 
dedication to partners and work together as a team.

As we continue to scale and develop the company, we’ll never lose sight of our 
roots that made us the fiercely driven team we are today.

Sincerely,

Zach Dugow, Founder and CEO of Insticator

In Case You Missed It

We've been busy at Insticator. In June we were featured on the Display 
LUMAscape (http://t.hsms07.com/e1t/sc/*W6pq0tL6Hz3hqW3fm_lm8QlNpy0 )  as a top 
publishing tool, along with winning the Red Herring Top 100 North America Award 
(http://t.hsms07.com/e1t/sc/*W9lLn1b1hYYsxW3PQDlF7_wBRs0 ) . Insticator also 
secured $5.2M in Series A funding 
(http://t.hsms07.com/e1t/sc/*V3NTn27shQhNW2XSt1F3NF-dw0 ) , which was covered 
by TechCrunch. Our CEO Zack even made an appearance on Cheddar TV 
(http://t.hsms07.com/e1t/sc/*W2XT0nj4j0JXkW9ltWTn6LqQZS0 )  highlighting the 
milestones!

Latest Product Updates

No product updates for this month. Look to this section in future Newsletters 
for the latest innovations and all relevant material.

Check Out Our New Website

Insticator.com just got a makeover. Head to the new website and let us know 
what you think of it at cont...@insticator.com (mailto:cont...@insticator.com) .
Visit Our Site (http://t.hsms07.com/e1t/sc/*W3MTyR68l5v40W865y0r4xZ5sM0 )

Team Member Spotlight

Meet Darshan Kothari - one of Insticator's top Business Strategists and 
discover how this poetry fan and former chocolatier spends his time inside and 
outside of Insticator.

Read More (http://t.hsms07.com/e1t/sc/*W3Gcl9v2FZhw1W1WB8T74RYxZm0 )

IMG_8781 (1).jpg

What We're Blogging About

How Insticator and Cloudflare's Partnership Will Help Millions of Content 
Creators

Let’s face it: everyone considers themselves a content creator now with 
blogging platforms . . .
Read More (http://t.hsms07.com/e1t/sc/*Vw757y91m2c5W7hq7ZQ5vLm-m0 )

5 Reasons Why Non-Native Advertising Sucks

Yes, advertising is a prime factor of website monetization and brand recall . . 
.
Read More (http://t.hsms07.com/e1t/sc/*VTpGYc3nL_QKW7kRXhQ4JmyHz0 )

How Account-Based Marketing Can Generate Better ROIs

Marketing and sales departments are notorious across most companies for their 
disconnect . . .

Read More (http://t.hsms07.com/e1t/sc/*W64MS6c1Lw0d-W8MJXxF46QhFs0 )

Welcome to the Family!

We're excited to welcome Russ Media's boon.hu 
(http://t.hsms07.com/e1t/sc/*VC3jM98pSFFZW8p3fqK4M_wNw0 ) and haon.hu 
(http://t.hsms07.com/e1t/sc/*W8rnwhG3XDL0dW8hM_g65HtlmT0 ) , Malar 
Publications' maalaimalar.com