Re: [OffTopic][ilugd] How does Microsoft armtwist its own partners?
Dear Puneet, For starters, this isn't what he is really asking. He said "microsoft's own partners/developers". Last I checked Linux and its community didn't qualify. Arjun, you could simply dig up on Sun/Microsoft's Java controversy. That will be the best example of what you are asking for. Btw Arjun, this topic doesn't has anything much to do with linux whatsoever. Should have marked it offtopic. :) Regards, Abhi > Microsoft plans to broaden its attack on Linux and related operating systems > this week by giving away a set of tools for migrating applications to > Windows. > > The company is expected to release on Thursday a new version of Services for > Unix (SFU), a collection of tools that help Windows systems to work with > installations based on the Unix operating system and its open-source > derivative, Linux. > > Microsoft previously charged $99 per client or server to use SFU. But the > new version, 3.5, will be free for any customer using a current Windows > operating system. > > SFU packages an array of tools designed to accomplish two main tasks: that > of allowing Unix and Windows systems to work together by using common file > systems, directories and other resources; and that of helping information > technology workers to migrate applications from Unix to Windows. > > regards, > > Puneet > > > > I need authentic reports/links on how Micro$oft twists arms of its own > > partners/developers. > > > Please help. > > > > > > Regards. > > > > > > Arjun Asthana ___ ilugd mailing list [EMAIL PROTECTED] http://frodo.hserus.net/mailman/listinfo/ilugd
Re: [ilugd] How does Microsoft armtwist its own partners?
Microsoft plans to broaden its attack on Linux and related operating systems this week by giving away a set of tools for migrating applications to Windows. The company is expected to release on Thursday a new version of Services for Unix (SFU), a collection of tools that help Windows systems to work with installations based on the Unix operating system and its open-source derivative, Linux. Microsoft previously charged $99 per client or server to use SFU. But the new version, 3.5, will be free for any customer using a current Windows operating system. SFU packages an array of tools designed to accomplish two main tasks: that of allowing Unix and Windows systems to work together by using common file systems, directories and other resources; and that of helping information technology workers to migrate applications from Unix to Windows. regards, Puneet - Original Message - From: "Puneet" <[EMAIL PROTECTED]> To: "The Linux-Delhi mailing list" <[EMAIL PROTECTED]> Sent: Tuesday, January 13, 2004 12:03 PM Subject: Re: [ilugd] How does Microsoft armtwist its own partners? > Microsoft Monday launched a new advertising campaign designed to extend its > "fact based" assault on the Linux operating system. > > The campaign consists of a two-page advertisement, which was featured in six > computer industry trade publications this week, that cites a 2002 IDC study > that found that Windows 2000 costs organizations less to operate for a > variety of server tasks including networking, security, and file and print > serving. "Reams have been written about Windows and Linux," the ad reads, > "Let's skip to the bottom line." > > On the next page, the advertisement directs readers to a page on Microsoft's > Web site which contains a number of case studies and analyst reports that > tout the benefits of the Windows operating system. > > The campaign is expected to run for six months, although Microsoft has not > yet decided on an end date, according to a company spokeswoman > > Though Microsoft declined to say what it was spending on advertising, the > simple print advertisement is markedly different from the high budget Linux > ads that rival company IBM launched in September of last year, which were > created by New York ad agency Ogilvy & Mather and featured such celebrities > as boxer Muhammad Ali and director Penny Marshall. > > The difference is telling, said Bruce Perens, a Linux advocate and one of > the founders of the Open Source Initiative. IBM's advertisement targets high > level executives, while Microsoft appears to be targeting more technical > users, Perens said. > > "IBM understands that the people who really need the message are at the > top," he said. "I think that the IBM ad says, 'Buy Linux and save your > company.' The Microsoft ad says, 'Buy Microsoft and save your job.'" > > Microsoft characterized the advertisement's focus on IT professionals as in > line with the "fact based" campaign it has waged against Linux since summer > of last year. That's when the company's general manager of platform > strategy, Martin Taylor, vowed to reduce the level of emotion in Microsoft's > criticism of Linux. "There were some emotional statements made before; we're > now on a direction to talk about the facts," he said at the time. > > Monday's advertisement continues in that vein, a Microsoft spokeswoman said. > "We were looking at targeting the IT pros. IBM's was a broader Linux > movement campaign," she said. "It's the IT professionals who want the > facts." > > According to Perens, the advertisement simply shows that Microsoft is afraid > of Linux, and give the open source operating system more credibility in the > enterprise. "I think that Microsoft should continue this campaign in other > publications," he said. "In fact, they should buy some TV ads; maybe a > Superbowl ad." > > http://www.microsoft.com/mscorp/facts/analyses.asp > > njoy! > Puneet > > > - Original Message - > From: "Arjun Asthana" <[EMAIL PROTECTED]> > To: <[EMAIL PROTECTED]> > Sent: Sunday, January 11, 2004 9:26 PM > Subject: [ilugd] How does Microsoft armtwist its own partners? > > > > Dear Friends, > > > > I need authentic reports/links on how Micro$oft twists arms of its own > partners/developers. > > Please help. > > > > Regards. > > > > Arjun Asthana > > [EMAIL PROTECTED] > > 2004-01-11 20:52:40 > > > > > > An age is called Dark, not because the light fails to shine, > > but because people refuse to see it. James A Michner > > > > > > > > ___ > > ilugd mailing list > > [EMAIL PROTECTED] > > http://frodo.hserus.net/mailman/listinfo/ilugd > > > > > > ___ > ilugd mailing list > [EMAIL PROTECTED] > http://frodo.hserus.net/mailman/listinfo/ilugd > ___ ilugd mailing list [EMAIL PROTECTED] http://frodo.hserus.net/mailman/listinfo/ilugd
Re: [ilugd] How does Microsoft armtwist its own partners?
Microsoft Monday launched a new advertising campaign designed to extend its "fact based" assault on the Linux operating system. The campaign consists of a two-page advertisement, which was featured in six computer industry trade publications this week, that cites a 2002 IDC study that found that Windows 2000 costs organizations less to operate for a variety of server tasks including networking, security, and file and print serving. "Reams have been written about Windows and Linux," the ad reads, "Let's skip to the bottom line." On the next page, the advertisement directs readers to a page on Microsoft's Web site which contains a number of case studies and analyst reports that tout the benefits of the Windows operating system. The campaign is expected to run for six months, although Microsoft has not yet decided on an end date, according to a company spokeswoman Though Microsoft declined to say what it was spending on advertising, the simple print advertisement is markedly different from the high budget Linux ads that rival company IBM launched in September of last year, which were created by New York ad agency Ogilvy & Mather and featured such celebrities as boxer Muhammad Ali and director Penny Marshall. The difference is telling, said Bruce Perens, a Linux advocate and one of the founders of the Open Source Initiative. IBM's advertisement targets high level executives, while Microsoft appears to be targeting more technical users, Perens said. "IBM understands that the people who really need the message are at the top," he said. "I think that the IBM ad says, 'Buy Linux and save your company.' The Microsoft ad says, 'Buy Microsoft and save your job.'" Microsoft characterized the advertisement's focus on IT professionals as in line with the "fact based" campaign it has waged against Linux since summer of last year. That's when the company's general manager of platform strategy, Martin Taylor, vowed to reduce the level of emotion in Microsoft's criticism of Linux. "There were some emotional statements made before; we're now on a direction to talk about the facts," he said at the time. Monday's advertisement continues in that vein, a Microsoft spokeswoman said. "We were looking at targeting the IT pros. IBM's was a broader Linux movement campaign," she said. "It's the IT professionals who want the facts." According to Perens, the advertisement simply shows that Microsoft is afraid of Linux, and give the open source operating system more credibility in the enterprise. "I think that Microsoft should continue this campaign in other publications," he said. "In fact, they should buy some TV ads; maybe a Superbowl ad." http://www.microsoft.com/mscorp/facts/analyses.asp njoy! Puneet - Original Message - From: "Arjun Asthana" <[EMAIL PROTECTED]> To: <[EMAIL PROTECTED]> Sent: Sunday, January 11, 2004 9:26 PM Subject: [ilugd] How does Microsoft armtwist its own partners? > Dear Friends, > > I need authentic reports/links on how Micro$oft twists arms of its own partners/developers. > Please help. > > Regards. > > Arjun Asthana > [EMAIL PROTECTED] > 2004-01-11 20:52:40 > > > An age is called Dark, not because the light fails to shine, > but because people refuse to see it. James A Michner > > > > ___ > ilugd mailing list > [EMAIL PROTECTED] > http://frodo.hserus.net/mailman/listinfo/ilugd > ___ ilugd mailing list [EMAIL PROTECTED] http://frodo.hserus.net/mailman/listinfo/ilugd
[ilugd] How does Microsoft armtwist its own partners?
Dear Friends, I need authentic reports/links on how Micro$oft twists arms of its own partners/developers. Please help. Regards. Arjun Asthana [EMAIL PROTECTED] 2004-01-11 20:52:40 An age is called Dark, not because the light fails to shine, but because people refuse to see it. James A Michner ___ ilugd mailing list [EMAIL PROTECTED] http://frodo.hserus.net/mailman/listinfo/ilugd
