Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-16 Thread Tom Davies
Hi :)
+1
Good point.

Perhaps a new name for "stable" could be "rock solid" or something?  People
do seem to find the "stable" 'branch' more stable than earlier releases in
it's branch and they do seem to understand the concept fairly quickly but
it does create a bit of confusion about the 'unstable' branch (which is not
really unstable but just not quite as rock-solid)




On 16 May 2014 13:38, Charles-H. Schulz <
charles.sch...@documentfoundation.org> wrote:

> Hello Tom,
>
> Le 16.05.2014 12:24, Tom Davies a écrit :
>
>  Hi :)
>> I think "fresh" is the tag that is obscure and could be changed.  It's the
>> best one i have heard yet but it's still not quite expressing what the
>> early releases of a branch really give.  Most people understand "stable".
>>
>
> Yes, but you got it backwards. Stable is clear to anyone, indeed, except
> that the other one... is stable too. Thus we get the wrong idea about what
> the two branches are about. It would be like naming one branch "free" and
> the other one would have to battle hard in order to convey the notion that
> it would be free too.
>
>
>
>> My ideas for replacing "fresh" would be
>> "Innovative branch"
>> "New features branch"
>>
>
> You got the general concept right behind the meaning of "fresh" but I
> honestly doubt we will change fresh. However we will likely change the
> stable one.
>
>
>  or something along those lines but you can see why i prefer "fresh"!!!
>>
>
>   Other projects face the same problem and have come up with things like
>> "cooking branch" (SliTaz) which is interesting but confusing or the usual
>> "development branch" which i'm sure feels just plain wrong for LO for most
>> of us.
>>
>
> It is not just SliTaz. Practically every distro has a development branch
> that is advertised at some point of its cycle: beta, testing, almost ready,
> etc. Debian has several of those, Fedora has rawhide, Arch has testing,
> Mageia has cooker, etc. The very important nuance is that we have these
> development builds too, but we rely on two stable branches (the one called
> "stable" and "fresh"). Fo each of these we have alphas, betas and release
> candidates.
>
> best,
>
> Charles.
>
>
>
>> Regards from
>> Tom :)
>>
>>
>>
>>
>> On 15 May 2014 19:39, Kracked_P_P---webmaster > >wrote:
>>
>>  On 05/15/2014 12:06 PM, Charles-H. Schulz wrote:
>>>
>>>  Hello Tim,

 Le 15.05.2014 15:30, Kracked_P_P---webmaster a écrit :

  On 05/15/2014 03:43 AM, Charles-H. Schulz wrote:
>
>  Hello Tim,
>>
>>
>> Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :
>>
>>  I read this article this morning.
>>>
>>> Interesting article.
>>> Since it comes from CNN Money, it might help with some marketing
>>> issues that could creep up from time to time.
>>>
>>>  
>>>
>>
>>>
>>>  ---
>>>
>>> http://money.cnn.com/2014/05/13/technology/innovation/beta-
>>> testing/index.html  Innovation Nation
>>>
>>> The end of polished and perfect software
>>>
>>> By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET
>>>
>>>
>>
>>  
>>
>
>>>
>>>
>>  LO does do offer "true Beta" version
> should have read
> LO does not offer "true Beta" version
>
>
 okay, but that's a factually wrong statement :-)


>>> Yes we do offer a beta version, but not disguised as a full release
>>> version.
>>>
>>> 
>>>
>>>  I do agree. And keep in mind that at this stage, the tag "stable" is
>>> very
>>>
 much in test. We have noticed it is somewhat misleading, as users come
 back
 to us (users list, blogs, tweets, etc.) and tell us: "so that's the
 stable
 version then, what's the other one for?" We may end up changing that tag
 sooner rather than later. But as you know, marketing is far from being
 an
 exact science.


  It would be nice to have a better term than "Stable" in view that it
>>> could
>>> be taken that the "Fresh" version is not "stable", even though it is.
>>>  There is just a lot of new things in the "Fresh" line that needs some
>>> added work.
>>>
>>>
>>>
>>>  It is really hard to explain to most local users why we have two lines
> and what the difference.  Most of the software that they look at do
> not offer a two "line" option.  Maybe we could get some text that
> could be placed in a "brochure" to help local marketers with this
> "issue".
>
>
 Sure, but I disagree with you about the two lines. How come MS still
 offers two version of Microsoft office (MSO 2013 and MSO 2010)? Are
 users
 equally confused?


  I did not know that MS was still selling MSO-2010.
>>>
>>>
>>>
>>>
  The fact that now there is a CNN article telling people that there are
> companies "knowingly" give users beta software as a "final release"
> version is something that really should not be done.  LO does not do

Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-16 Thread Charles-H. Schulz

Hello Tom,

Le 16.05.2014 12:24, Tom Davies a écrit :

Hi :)
I think "fresh" is the tag that is obscure and could be changed.  It's 
the

best one i have heard yet but it's still not quite expressing what the
early releases of a branch really give.  Most people understand 
"stable".


Yes, but you got it backwards. Stable is clear to anyone, indeed, except 
that the other one... is stable too. Thus we get the wrong idea about 
what the two branches are about. It would be like naming one branch 
"free" and the other one would have to battle hard in order to convey 
the notion that it would be free too.




My ideas for replacing "fresh" would be
"Innovative branch"
"New features branch"


You got the general concept right behind the meaning of "fresh" but I 
honestly doubt we will change fresh. However we will likely change the 
stable one.



or something along those lines but you can see why i prefer "fresh"!!!



 Other projects face the same problem and have come up with things like
"cooking branch" (SliTaz) which is interesting but confusing or the 
usual
"development branch" which i'm sure feels just plain wrong for LO for 
most

of us.


It is not just SliTaz. Practically every distro has a development branch 
that is advertised at some point of its cycle: beta, testing, almost 
ready, etc. Debian has several of those, Fedora has rawhide, Arch has 
testing, Mageia has cooker, etc. The very important nuance is that we 
have these development builds too, but we rely on two stable branches 
(the one called "stable" and "fresh"). Fo each of these we have alphas, 
betas and release candidates.


best,

Charles.



Regards from
Tom :)




On 15 May 2014 19:39, Kracked_P_P---webmaster 
wrote:



On 05/15/2014 12:06 PM, Charles-H. Schulz wrote:


Hello Tim,

Le 15.05.2014 15:30, Kracked_P_P---webmaster a écrit :


On 05/15/2014 03:43 AM, Charles-H. Schulz wrote:


Hello Tim,


Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :


I read this article this morning.

Interesting article.
Since it comes from CNN Money, it might help with some marketing
issues that could creep up from time to time.

 




---

http://money.cnn.com/2014/05/13/technology/innovation/beta-
testing/index.html  Innovation Nation

The end of polished and perfect software

By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET




 






LO does do offer "true Beta" version
should have read
LO does not offer "true Beta" version



okay, but that's a factually wrong statement :-)



Yes we do offer a beta version, but not disguised as a full release
version.



 I do agree. And keep in mind that at this stage, the tag "stable" is 
very
much in test. We have noticed it is somewhat misleading, as users 
come back
to us (users list, blogs, tweets, etc.) and tell us: "so that's the 
stable
version then, what's the other one for?" We may end up changing that 
tag
sooner rather than later. But as you know, marketing is far from 
being an

exact science.


It would be nice to have a better term than "Stable" in view that it 
could

be taken that the "Fresh" version is not "stable", even though it is.
 There is just a lot of new things in the "Fresh" line that needs some
added work.



It is really hard to explain to most local users why we have two 
lines

and what the difference.  Most of the software that they look at do
not offer a two "line" option.  Maybe we could get some text that
could be placed in a "brochure" to help local marketers with this
"issue".



Sure, but I disagree with you about the two lines. How come MS still
offers two version of Microsoft office (MSO 2013 and MSO 2010)? Are 
users

equally confused?



I did not know that MS was still selling MSO-2010.





The fact that now there is a CNN article telling people that there 
are

companies "knowingly" give users beta software as a "final release"
version is something that really should not be done.  LO does not do
this type of thing.




Well, let's be very careful here. If companies do this, it is on 
their
sole responsibility. I frankly do not see TDF doing that, ever. But, 
since
these are office suites, and not airliners, nor trains or cars, we 
can also
safely distribute LibreOffice beta versions, with a very clear 
language
stating that's it should not be meant for production use but that we 
are

happy to give a preview and welcome feedback and bug reports.

Best,

Charles.




At least we state our "beta" version as "beta" or early "release
candidates" versions and not as if they were "final release" version.

TDF/LO keeps the alpha, beta, RCx, and "final" release version named 
as
such.  Of course the final RC version is the one that is released as 
the
version that "normal" users will install.  I just hate those companies 
that
offer a product that is actually an alpha or beta as their 
non-alpha/beta

version.





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Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-16 Thread Tom Davies
Hi :)
I think "fresh" is the tag that is obscure and could be changed.  It's the
best one i have heard yet but it's still not quite expressing what the
early releases of a branch really give.  Most people understand "stable".

My ideas for replacing "fresh" would be
"Innovative branch"
"New features branch"
or something along those lines but you can see why i prefer "fresh"!!!
 Other projects face the same problem and have come up with things like
"cooking branch" (SliTaz) which is interesting but confusing or the usual
"development branch" which i'm sure feels just plain wrong for LO for most
of us.

Regards from
Tom :)




On 15 May 2014 19:39, Kracked_P_P---webmaster wrote:

> On 05/15/2014 12:06 PM, Charles-H. Schulz wrote:
>
>> Hello Tim,
>>
>> Le 15.05.2014 15:30, Kracked_P_P---webmaster a écrit :
>>
>>> On 05/15/2014 03:43 AM, Charles-H. Schulz wrote:
>>>
 Hello Tim,


 Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :

> I read this article this morning.
>
> Interesting article.
> Since it comes from CNN Money, it might help with some marketing
> issues that could creep up from time to time.
>
>  
>
>
> ---
>
> http://money.cnn.com/2014/05/13/technology/innovation/beta-
> testing/index.html  Innovation Nation
>
> The end of polished and perfect software
>
> By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET
>


  
>
>

>>> LO does do offer "true Beta" version
>>> should have read
>>> LO does not offer "true Beta" version
>>>
>>
>> okay, but that's a factually wrong statement :-)
>>
>
> Yes we do offer a beta version, but not disguised as a full release
> version.
>
> 
>
>  I do agree. And keep in mind that at this stage, the tag "stable" is very
>> much in test. We have noticed it is somewhat misleading, as users come back
>> to us (users list, blogs, tweets, etc.) and tell us: "so that's the stable
>> version then, what's the other one for?" We may end up changing that tag
>> sooner rather than later. But as you know, marketing is far from being an
>> exact science.
>>
>>
> It would be nice to have a better term than "Stable" in view that it could
> be taken that the "Fresh" version is not "stable", even though it is.
>  There is just a lot of new things in the "Fresh" line that needs some
> added work.
>
>
>
>>> It is really hard to explain to most local users why we have two lines
>>> and what the difference.  Most of the software that they look at do
>>> not offer a two "line" option.  Maybe we could get some text that
>>> could be placed in a "brochure" to help local marketers with this
>>> "issue".
>>>
>>
>> Sure, but I disagree with you about the two lines. How come MS still
>> offers two version of Microsoft office (MSO 2013 and MSO 2010)? Are users
>> equally confused?
>>
>>
> I did not know that MS was still selling MSO-2010.
>
>
>
>>
>>> The fact that now there is a CNN article telling people that there are
>>> companies "knowingly" give users beta software as a "final release"
>>> version is something that really should not be done.  LO does not do
>>> this type of thing.
>>>
>>
>>
>> Well, let's be very careful here. If companies do this, it is on their
>> sole responsibility. I frankly do not see TDF doing that, ever. But, since
>> these are office suites, and not airliners, nor trains or cars, we can also
>> safely distribute LibreOffice beta versions, with a very clear language
>> stating that's it should not be meant for production use but that we are
>> happy to give a preview and welcome feedback and bug reports.
>>
>> Best,
>>
>> Charles.
>>
>>
>>
> At least we state our "beta" version as "beta" or early "release
> candidates" versions and not as if they were "final release" version.
>
> TDF/LO keeps the alpha, beta, RCx, and "final" release version named as
> such.  Of course the final RC version is the one that is released as the
> version that "normal" users will install.  I just hate those companies that
> offer a product that is actually an alpha or beta as their non-alpha/beta
> version.
>
>
>
>
>
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> To unsubscribe e-mail to: marketing+unsubscr...@global.libreoffice.org
> Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-
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Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-15 Thread Kracked_P_P---webmaster

On 05/15/2014 12:06 PM, Charles-H. Schulz wrote:

Hello Tim,

Le 15.05.2014 15:30, Kracked_P_P---webmaster a écrit :

On 05/15/2014 03:43 AM, Charles-H. Schulz wrote:

Hello Tim,


Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :

I read this article this morning.

Interesting article.
Since it comes from CNN Money, it might help with some marketing
issues that could creep up from time to time.





---

http://money.cnn.com/2014/05/13/technology/innovation/beta-testing/index.html 
 Innovation Nation


The end of polished and perfect software

By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET









LO does do offer "true Beta" version
should have read
LO does not offer "true Beta" version


okay, but that's a factually wrong statement :-)


Yes we do offer a beta version, but not disguised as a full release version.


I do agree. And keep in mind that at this stage, the tag "stable" is 
very much in test. We have noticed it is somewhat misleading, as users 
come back to us (users list, blogs, tweets, etc.) and tell us: "so 
that's the stable version then, what's the other one for?" We may end 
up changing that tag sooner rather than later. But as you know, 
marketing is far from being an exact science.




It would be nice to have a better term than "Stable" in view that it 
could be taken that the "Fresh" version is not "stable", even though it 
is.  There is just a lot of new things in the "Fresh" line that needs 
some added work.




It is really hard to explain to most local users why we have two lines
and what the difference.  Most of the software that they look at do
not offer a two "line" option.  Maybe we could get some text that
could be placed in a "brochure" to help local marketers with this
"issue".


Sure, but I disagree with you about the two lines. How come MS still 
offers two version of Microsoft office (MSO 2013 and MSO 2010)? Are 
users equally confused?




I did not know that MS was still selling MSO-2010.





The fact that now there is a CNN article telling people that there are
companies "knowingly" give users beta software as a "final release"
version is something that really should not be done.  LO does not do
this type of thing.



Well, let's be very careful here. If companies do this, it is on their 
sole responsibility. I frankly do not see TDF doing that, ever. But, 
since these are office suites, and not airliners, nor trains or cars, 
we can also safely distribute LibreOffice beta versions, with a very 
clear language stating that's it should not be meant for production 
use but that we are happy to give a preview and welcome feedback and 
bug reports.


Best,

Charles.




At least we state our "beta" version as "beta" or early "release 
candidates" versions and not as if they were "final release" version.


TDF/LO keeps the alpha, beta, RCx, and "final" release version named as 
such.  Of course the final RC version is the one that is released as the 
version that "normal" users will install.  I just hate those companies 
that offer a product that is actually an alpha or beta as their 
non-alpha/beta version.





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Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-15 Thread Charles-H. Schulz

Hello Tim,

Le 15.05.2014 15:30, Kracked_P_P---webmaster a écrit :

On 05/15/2014 03:43 AM, Charles-H. Schulz wrote:

Hello Tim,


Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :

I read this article this morning.

Interesting article.
Since it comes from CNN Money, it might help with some marketing
issues that could creep up from time to time.

It tells about the trend of major software companies "selling"
software to their users that are really only Beta versions.

LO does do offer "true Beta" version to the users, but we do have the
two lines so our "Fresh" version, even though not a beta version, 
will

hopefully tell our users that it is not "completely free of bugs".

Other companies seem to be actually selling beta software as is they
were not betas at all.


---

http://money.cnn.com/2014/05/13/technology/innovation/beta-testing/index.html 
 Innovation Nation


The end of polished and perfect software

By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET



This trend is not new at all and that's pretty much what a lot of 
companies and even FOSS projects do these days. I would not say it is 
the best way to grow our user base but it certainly can help. However 
let me stress again that our Fresh branch is not beta quality. We do 
have betas and Release Candidates that we'd like to talk about more, 
as it helps attracting more testers, thus creating more feedback. It 
also help organizations interested in migrating test the software in 
advance.  Note that betas exist in our two branches, but we should 
communicate more on betas as well.


Best,

Charles.




LO does do offer "true Beta" version
should have read
LO does not offer "true Beta" version


okay, but that's a factually wrong statement :-)



"does do offer" is not correct combo in any way I can think of.  My
typing skills have been off these past months and I rely on my email
client to help find issues.

I know the Fresh line is not a beta line, but it still is one that is
not as "stable" or bug free as it would be once it gets to the x.x.4
or x.x.5 version of that line.

The meaning I wanted to take, was that there are a lot of software
companies out there that offer "beta" software without telling their
users.  LO offers two lines and give users an option on what version
they want to use.  The "more stable" version and the "fresher"
version.  We do need some GOOD marketing language that explains these
lines better than what I have seen/read.


I do agree. And keep in mind that at this stage, the tag "stable" is 
very much in test. We have noticed it is somewhat misleading, as users 
come back to us (users list, blogs, tweets, etc.) and tell us: "so 
that's the stable version then, what's the other one for?" We may end up 
changing that tag sooner rather than later. But as you know, marketing 
is far from being an exact science.




It is really hard to explain to most local users why we have two lines
and what the difference.  Most of the software that they look at do
not offer a two "line" option.  Maybe we could get some text that
could be placed in a "brochure" to help local marketers with this
"issue".


Sure, but I disagree with you about the two lines. How come MS still 
offers two version of Microsoft office (MSO 2013 and MSO 2010)? Are 
users equally confused?





The fact that now there is a CNN article telling people that there are
companies "knowingly" give users beta software as a "final release"
version is something that really should not be done.  LO does not do
this type of thing.



Well, let's be very careful here. If companies do this, it is on their 
sole responsibility. I frankly do not see TDF doing that, ever. But, 
since these are office suites, and not airliners, nor trains or cars, we 
can also safely distribute LibreOffice beta versions, with a very clear 
language stating that's it should not be meant for production use but 
that we are happy to give a preview and welcome feedback and bug 
reports.


Best,

Charles.


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Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-15 Thread Kracked_P_P---webmaster

On 05/15/2014 03:43 AM, Charles-H. Schulz wrote:

Hello Tim,


Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :

I read this article this morning.

Interesting article.
Since it comes from CNN Money, it might help with some marketing
issues that could creep up from time to time.

It tells about the trend of major software companies "selling"
software to their users that are really only Beta versions.

LO does do offer "true Beta" version to the users, but we do have the
two lines so our "Fresh" version, even though not a beta version, will
hopefully tell our users that it is not "completely free of bugs".

Other companies seem to be actually selling beta software as is they
were not betas at all.


---

http://money.cnn.com/2014/05/13/technology/innovation/beta-testing/index.html 



 Innovation Nation

The end of polished and perfect software

By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET



This trend is not new at all and that's pretty much what a lot of 
companies and even FOSS projects do these days. I would not say it is 
the best way to grow our user base but it certainly can help. However 
let me stress again that our Fresh branch is not beta quality. We do 
have betas and Release Candidates that we'd like to talk about more, 
as it helps attracting more testers, thus creating more feedback. It 
also help organizations interested in migrating test the software in 
advance.  Note that betas exist in our two branches, but we should 
communicate more on betas as well.


Best,

Charles.




LO does do offer "true Beta" version
should have read
LO does not offer "true Beta" version

"does do offer" is not correct combo in any way I can think of.  My 
typing skills have been off these past months and I rely on my email 
client to help find issues.


I know the Fresh line is not a beta line, but it still is one that is 
not as "stable" or bug free as it would be once it gets to the x.x.4 or 
x.x.5 version of that line.


The meaning I wanted to take, was that there are a lot of software 
companies out there that offer "beta" software without telling their 
users.  LO offers two lines and give users an option on what version 
they want to use.  The "more stable" version and the "fresher" version.  
We do need some GOOD marketing language that explains these lines better 
than what I have seen/read.


It is really hard to explain to most local users why we have two lines 
and what the difference.  Most of the software that they look at do not 
offer a two "line" option.  Maybe we could get some text that could be 
placed in a "brochure" to help local marketers with this "issue".


The fact that now there is a CNN article telling people that there are 
companies "knowingly" give users beta software as a "final release" 
version is something that really should not be done.  LO does not do 
this type of thing.






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Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-15 Thread Tom Davies
Hi :)
But the "stable branch" is more certain of being more stable than any
releases in the "Fresh" branch.

The "Fresh" branch releases have undergone a lot of testing using various
tools.  Also because they have been built on various real-world machines
around the world.  It's then undergone alpha and beta testing.  In that
last part of the process it gets tested on a far greater range of
real-world machines.  So for most people it is fully stable once it gets
officially released.  I think that is the difference between what the
article suggests other companies are doing and what TDF does.

However i am sure that we do still see more bug-reports appear about
releases in the "fresh" branch than we get after a branch has become
stable.  It's only to be expected really.  "You can't make an omelette
without breaking eggs".  People are generally happy with the idea of using
the "fresh" branch in order to get new functionality and better
compatibility with MS formats.  So those are the USPs worth using to
promote the "fresh" branch.

That does still leave a lot of room for the more rock-solid "stable"
branch.  Many users are happy to sacrifice a bit of functionality and
better compatibility if it gains them an much greater certainty of
stability.


Lets not forget that when OpenSource projects talk about security,
stability and robustness we are generally including factors that no (or
extremely few) proprietary projects would even consider.  In the
proprietary world if a user experiences problems of any kind they tend to
face a barrage of blame.  It's only once hundreds of thousands of users are
affected that proprietary companies admit an issue might be their fault.

In OpenSource that gets completely turned on it's head.  If a user hasn't
read documentation and doesn't know how to do a certain thing then that
thing is often likely to end up as a bug-report or reported through
social-media as a reason for not using the software.

So, often "the public" perception is that OpenSource is less stable than
proprietary precisely because it is more serious about it and does a better
job of smoothing out problems.  It's one of the many reasons i prefer
OpenSource and keep pushing people into using it.

Regards from
Tom :)








On 15 May 2014 08:43, Charles-H. Schulz <
charles.sch...@documentfoundation.org> wrote:

> Hello Tim,
>
>
> Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :
>
>> I read this article this morning.
>>
>> Interesting article.
>> Since it comes from CNN Money, it might help with some marketing
>> issues that could creep up from time to time.
>>
>> It tells about the trend of major software companies "selling"
>> software to their users that are really only Beta versions.
>>
>> LO does do offer "true Beta" version to the users, but we do have the
>> two lines so our "Fresh" version, even though not a beta version, will
>> hopefully tell our users that it is not "completely free of bugs".
>>
>> Other companies seem to be actually selling beta software as is they
>> were not betas at all.
>>
>>
>> ---
>>
>> http://money.cnn.com/2014/05/13/technology/innovation/beta-
>> testing/index.html
>>
>>  Innovation Nation
>>
>> The end of polished and perfect software
>>
>> By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET
>>
>
>
> This trend is not new at all and that's pretty much what a lot of
> companies and even FOSS projects do these days. I would not say it is the
> best way to grow our user base but it certainly can help. However let me
> stress again that our Fresh branch is not beta quality. We do have betas
> and Release Candidates that we'd like to talk about more, as it helps
> attracting more testers, thus creating more feedback. It also help
> organizations interested in migrating test the software in advance.  Note
> that betas exist in our two branches, but we should communicate more on
> betas as well.
>
> Best,
>
> Charles.
>
>
> --
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Re: [libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-15 Thread Charles-H. Schulz

Hello Tim,


Le 14.05.2014 22:22, Kracked_P_P---webmaster a écrit :

I read this article this morning.

Interesting article.
Since it comes from CNN Money, it might help with some marketing
issues that could creep up from time to time.

It tells about the trend of major software companies "selling"
software to their users that are really only Beta versions.

LO does do offer "true Beta" version to the users, but we do have the
two lines so our "Fresh" version, even though not a beta version, will
hopefully tell our users that it is not "completely free of bugs".

Other companies seem to be actually selling beta software as is they
were not betas at all.


---

http://money.cnn.com/2014/05/13/technology/innovation/beta-testing/index.html

 Innovation Nation

The end of polished and perfect software

By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET



This trend is not new at all and that's pretty much what a lot of 
companies and even FOSS projects do these days. I would not say it is 
the best way to grow our user base but it certainly can help. However 
let me stress again that our Fresh branch is not beta quality. We do 
have betas and Release Candidates that we'd like to talk about more, as 
it helps attracting more testers, thus creating more feedback. It also 
help organizations interested in migrating test the software in advance. 
 Note that betas exist in our two branches, but we should communicate 
more on betas as well.


Best,

Charles.


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[libreoffice-marketing] I think this article helps describe some marketing concerns that we "avoid" with Two Lines.

2014-05-14 Thread Kracked_P_P---webmaster


I read this article this morning.

Interesting article.
Since it comes from CNN Money, it might help with some marketing issues 
that could creep up from time to time.


It tells about the trend of major software companies "selling" software 
to their users that are really only Beta versions.


LO does do offer "true Beta" version to the users, but we do have the 
two lines so our "Fresh" version, even though not a beta version, will 
hopefully tell our users that it is not "completely free of bugs".


Other companies seem to be actually selling beta software as is they 
were not betas at all.



---

http://money.cnn.com/2014/05/13/technology/innovation/beta-testing/index.html

 Innovation Nation

The end of polished and perfect software

By Adrian Covert  @CNNTech May 13, 2014: 8:21 AM ET



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