Re: [libreoffice-marketing] Re: Out of town till late next Tuesday
Hello Marc, Le dimanche 16 décembre 2012 à 06:43 -0500, Marc Paré a écrit : Le 2012-12-06 00:16, Marc Paré a écrit : Just letting the list know that I will be away out of town till next Tuesday with limited internet access. My mother has moved to a retirement village, and I am helping with her electronics setup. I may be able to read my mail once her gear is set up and if she will let me use her computer! [*smile*] Have a great weekend. Marc I am back from an unplanned extended trip where there was no access to the internet. It will take me a day or two to wade through all of the hundreds of emails I missed (as well as Christmas spam -- nasty). My apologies for missing the marketing meeting. No worries. It's good to see you're back and yes, you already did a lot of work on the website :) You asked for some minutes of the Marketing Strategy Workshop in Berlin, I repost them here, as I had asked for feedback on these a few months ago: http://standardsandfreedom.net/index.php/2012/10/21/marketing-workshop-2012/ Best, Charles. -- Unsubscribe instructions: E-mail to marketing+h...@global.libreoffice.org Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted
[libreoffice-marketing] Re: Out of town till late next Tuesday
Hi Charles, Le 2012-12-18 06:27, Charles-H. Schulz a écrit : Hello Marc, Le dimanche 16 décembre 2012 à 06:43 -0500, Marc Paré a écrit : Le 2012-12-06 00:16, Marc Paré a écrit : Just letting the list know that I will be away out of town till next Tuesday with limited internet access. My mother has moved to a retirement village, and I am helping with her electronics setup. I may be able to read my mail once her gear is set up and if she will let me use her computer! [*smile*] Have a great weekend. Marc I am back from an unplanned extended trip where there was no access to the internet. It will take me a day or two to wade through all of the hundreds of emails I missed (as well as Christmas spam -- nasty). My apologies for missing the marketing meeting. No worries. It's good to see you're back and yes, you already did a lot of work on the website :) You asked for some minutes of the Marketing Strategy Workshop in Berlin, I repost them here, as I had asked for feedback on these a few months ago: http://standardsandfreedom.net/index.php/2012/10/21/marketing-workshop-2012/ Best, Charles. Thanks for the link. Yes, now I do remember reading it. Am I correct when I say that the resulting decision is that we are now to market NOT the LibreOffice Office Suite, but rather our community project first which has a product to offer our members and anyone else interested? Is this the new line of thinking we are to adopt? Cheers, Marc -- Marc Paré m...@marcpare.com http://www.parEntreprise.com parEntreprise.com Supports OpenDocument Formats (ODF) parEntreprise.com Supports http://www.LibreOffice.org -- Unsubscribe instructions: E-mail to marketing+h...@global.libreoffice.org Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted
Re: [libreoffice-marketing] Re: Out of town till late next Tuesday
Le mardi 18 décembre 2012 à 07:26 -0500, Marc Paré a écrit : Hi Charles, Le 2012-12-18 06:27, Charles-H. Schulz a écrit : Hello Marc, Le dimanche 16 décembre 2012 à 06:43 -0500, Marc Paré a écrit : Le 2012-12-06 00:16, Marc Paré a écrit : Just letting the list know that I will be away out of town till next Tuesday with limited internet access. My mother has moved to a retirement village, and I am helping with her electronics setup. I may be able to read my mail once her gear is set up and if she will let me use her computer! [*smile*] Have a great weekend. Marc I am back from an unplanned extended trip where there was no access to the internet. It will take me a day or two to wade through all of the hundreds of emails I missed (as well as Christmas spam -- nasty). My apologies for missing the marketing meeting. No worries. It's good to see you're back and yes, you already did a lot of work on the website :) You asked for some minutes of the Marketing Strategy Workshop in Berlin, I repost them here, as I had asked for feedback on these a few months ago: http://standardsandfreedom.net/index.php/2012/10/21/marketing-workshop-2012/ Best, Charles. Thanks for the link. Yes, now I do remember reading it. Am I correct when I say that the resulting decision is that we are now to market NOT the LibreOffice Office Suite, but rather our community project first which has a product to offer our members and anyone else interested? Is this the new line of thinking we are to adopt? Yes, that's the general idea; that's the strategy. Tactics do include product pages of course but no classical SWOTs and segmentation analysis. So yes, the new line of thinking is not about the product but about the community, and how, process wise, the marketing team should act as an information broker inside the project and outside it. Best, Charles. -- Unsubscribe instructions: E-mail to marketing+h...@global.libreoffice.org Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted
[libreoffice-marketing] Re: Out of town till late next Tuesday
Hi Charles, Le 2012-12-18 07:38, Charles-H. Schulz a écrit : Le mardi 18 décembre 2012 à 07:26 -0500, Marc Paré a écrit : Thanks for the link. Yes, now I do remember reading it. Am I correct when I say that the resulting decision is that we are now to market NOT the LibreOffice Office Suite, but rather our community project first which has a product to offer our members and anyone else interested? Is this the new line of thinking we are to adopt? Yes, that's the general idea; that's the strategy. Tactics do include product pages of course but no classical SWOTs and segmentation analysis. So yes, the new line of thinking is not about the product but about the community, and how, process wise, the marketing team should act as an information broker inside the project and outside it. Best, Charles. I definitely like this approach better than that of just peddling a product. Our community are the crown jewels of the project! I have thought at times that perhaps we should market ourselves, as you have already mentioned on another thread, THE TDF/LibreOffice project. The LibreOffice banner then representing our community and not the product (I was happy to hear you express this thought). At times, I have thought of suggesting we change our approach to marketing the project as a community of users who develop a product for their own use. So, in this instance, the community develops the LO product for their own personal use and people interested in using the product would join the community to take advantage of the LO product. In essence, users would automatically be considered LO community members by default (we would have to find a way to register the new members in some very minor way). This would make all users part of the community -- a sort of community registration process where the user affirms her/his wish to use our community software ... to which we would always agree. This would also apply to enterprises, institutions etc. Anyway, a little more radical than the process you suggest. Cheers, Marc -- Marc Paré m...@marcpare.com http://www.parEntreprise.com parEntreprise.com Supports OpenDocument Formats (ODF) parEntreprise.com Supports http://www.LibreOffice.org -- Unsubscribe instructions: E-mail to marketing+h...@global.libreoffice.org Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted
[libreoffice-marketing] Re: Out of town till late next Tuesday
Le 2012-12-06 00:16, Marc Paré a écrit : Just letting the list know that I will be away out of town till next Tuesday with limited internet access. My mother has moved to a retirement village, and I am helping with her electronics setup. I may be able to read my mail once her gear is set up and if she will let me use her computer! [*smile*] Have a great weekend. Marc I am back from an unplanned extended trip where there was no access to the internet. It will take me a day or two to wade through all of the hundreds of emails I missed (as well as Christmas spam -- nasty). My apologies for missing the marketing meeting. Cheers, Marc -- Marc Paré m...@marcpare.com http://www.parEntreprise.com parEntreprise.com Supports OpenDocument Formats (ODF) parEntreprise.com Supports http://www.LibreOffice.org -- Unsubscribe instructions: E-mail to marketing+h...@global.libreoffice.org Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted
Re: [libreoffice-marketing] Re: Out of town till late next Tuesday
Hi Marc, Marc Paré wrote (16-12-12 12:43) I am back from an unplanned extended trip where there was no access to the internet. It will take me a day or two to wade through all of the hundreds of emails I missed (as well as Christmas spam -- nasty). Great that you're back - take your time for what is needed :-) Cheers, -- - Cor - http://nl.libreoffice.org - www.librelex.org -- Unsubscribe instructions: E-mail to marketing+h...@global.libreoffice.org Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted