[Marketing] [Minutes] [2016-07-27] More shared secrets, F25 talking points, no meeting next week

[Justin W. Flory]

Hey all!

At this week's Marketing meeting, we discussed moving forward with the 
plans for the shared passwords repository (shout-out to bkp for putting 
together the policy proposal on that) as well as putting together the 
usual Fedora 25 talking points. A lot of gears are rolling, and we're 
going to try to cover both technical and non-technical sides of the 
coming changes too. Should be interesting to see how these go!


Also, there is *no meeting* next week due to Flock. We will meet next on 
Wednesday, Aug 10, 2016. See you all either at Flock or on the 10th!


= = = = =

Meeting ended Wed Jul 27 21:52:20 2016 UTC.
Minutes: 
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-27/marketing.2016-07-27-20.58.html
Minutes (text): 
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-27/marketing.2016-07-27-20.58.txt
Log: 
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-27/marketing.2016-07-27-20.58.log.html


* * * * *


#fedora-meeting-1: Fedora Marketing meeting (2016-07-27)



Meeting started by jflory7 at 20:58:03 UTC. The full logs are available
at
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-27/marketing.2016-07-27-20.58.log.html
.



Meeting summary
---
* Agenda  (jflory7, 20:58:10)
  * LINK:
https://fedoraproject.org/wiki/Meeting:Marketing_meeting_2016-07-27
(jflory7, 20:58:16)

* Roll Call  (jflory7, 20:58:22)
  * Name; Timezone; Other sub-projects / interest areas  (jflory7,
20:58:26)
  * Justin W. Flory; UTC-4; Marketing / Magazine, CommOps, Ambassadors,
Diversity, Join, and more  (jflory7, 20:58:45)
  * Eduard Lucena; UTC-4;Marketing/Magazine, Ambassadors  (x3mboy,
20:59:22)
  * Brian Proffitt; UTC-4; Social Media/Metrics  (bkp, 20:59:33)
  * Corey Sheldon; utc-4 ;  check .fasinfo for groups too many to list
(linuxmodder, 20:59:52)
  * Michael Downey; UTC-5; CommOps, blogging, outreach, d&i, et al (bad
internet today sorry!)  (downey, 21:01:27)

* Announcements  (jflory7, 21:03:03)
  * === Flock 2016 begins next week ===  (jflory7, 21:03:09)
  * LINK: https://flocktofedora.org/   (jflory7, 21:03:13)
  * The annual Fedora contributor conference, Flock, begins on August 2
and lasts to August 5 next week in Kraków, Poland. Stay tuned in IRC
and on the Community Blog for more news and updates about the
happenings starting next week!  (jflory7, 21:03:18)
  * === "July 2016 Elections - Result announcement" ===  (jflory7,
21:03:56)
  * LINK:

https://lists.fedoraproject.org/archives/list/annou...@lists.fedoraproject.org/thread/5CNNSJT5JGJFSH7PZNGXSMFET4HFUUDB/
(jflory7, 21:04:04)
  * LINK:

https://lists.fedoraproject.org/archives/list/annou...@lists.fedoraproject.org/thread/U4LYT24W53L4EE3CT7AKJAF2THPPY2CT/
(jflory7, 21:04:08)
  * The elections for FESCo and Fedora Council, July 2016, have
concluded, and the results are available in the above two email
threads. Congratulations to all winning candidates and thanks all
candidates for running!  (jflory7, 21:04:15)

* Action items from last meetings  (jflory7, 21:06:07)
  * LINK:

https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-20/marketing.2016-07-20-20.59.html
(jflory7, 21:06:14)
  * How This Works: We look at past #action items from the last meeting
for quick follow-up. If a task is completed, we move on to the next
one. If it isn't, we get an update and re-action it if needed. If no
status, we'll try to get a quick update and move forward.  (jflory7,
21:06:18)
  * === [COMPLETE] jflory7 Create a new ticket for F25 Talking Points,
make mention of pushing deadline, using Flock as place to gather
info / ideas ===  (jflory7, 21:06:24)
  * LINK: https://fedorahosted.org/marketing-team/ticket/231   (jflory7,
21:06:29)
  * === [COMPLETE] bkp Do some research into pass and help put together
a draft for managing the passwords, share in ticket ===  (jflory7,
21:06:34)
  * LINK: https://fedorahosted.org/marketing-team/ticket/229#comment:9
(jflory7, 21:06:38)
  * === [COMPLETE] x3mboy File a ticket in the Marketing Trac to keep on
top of ideas for a PDF / downloadable version of Magazine articles
===  (jflory7, 21:06:44)
  * LINK: https://fedorahosted.org/marketing-team/ticket/233   (jflory7,
21:06:49)
  * === [COMPLETE] jflory7 File a ticket for creating more low-hanging
fruit tasks and start a list of some tasks that could be good for
this ===  (jflory7, 21:06:54)
  * LINK: https://fedorahosted.org/marketing-team/ticket/232   (jflory7,
21:07:04)

* Tickets  (jflory7, 21:07:24)
  * LINK: https://fedorahosted.org/marketing-team/report/12   (jflory7,
21:07:30)
  * === Ticket #229 ===  (jflory7, 21:08:00)
  * LINK: https://fedorahosted.org/marketing-team/ticket/229   (jflory7,
21:08:04)
  * "Shared, secure password distribution"  (jflory7, 21:08:08)
  

[Marketing] Marketing-trac: #233: Brainstorming/Ideas about a downloadable monthly version of Magazine

[Marketing Team]

#233: Brainstorming/Ideas about a downloadable monthly version of Magazine
-+-
 Reporter:  x3mboy   |   Owner:
 Type:  task |  Status:  new
 Priority:  normal   |   Milestone:  Open
Component:  Fedora Magazine  |Severity:  not urgent
 Keywords:  ideas,brainstorming  |  Blocked By:
 Blocking:   |
-+-
 = Phenomenon =
 There is no downloadable version of the magazine

 = Background Analysis =
 Some users like to store magazines, and prefer a monthly version where can
 read all articles in one publication. The main idea is to create a monthly
 downloadable version, in different formats like PDF, to publish all the
 article of each month.


 = Ideas =
 * Use a wordpress plugin to automate the creation of the format. Until now
 the proposed plugins are:
  1. IssueM[[BR]]https://wordpress.org/plugins/issuem/ [[BR]]The good thing
 is the autogeneration by date, issue-based publication and simple
 configuration. GPLv2 Licence.[[BR]]The cons: no table of content, no
 magazine cover, is just: publish this articles and goodbye.
  2. PDF Create Station[[BR]]https://wordpress.org/plugins/kalins-pdf-
 creation-station/ [[BR]]The pros: Highly configurable, issue-based
 publication[[BR]]The cons: One guy development make hard to update and get
 responses to bugs and issues found in the plugin.

-- 
Ticket URL: 
Marketing Team 
The Trac site for the Fedora Project Marketing team. This Trac serves as a 
place to list out tasks, define objectives, and work on monitoring our progress 
with key tasks and goals.
--
Fedora Marketing mailing list
marketing@lists.fedoraproject.org
https://lists.fedoraproject.org/admin/lists/marketing@lists.fedoraproject.org

[Marketing] Marketing-trac: #232: Creating low-hanging fruit tasks

[Marketing Team]

#232: Creating low-hanging fruit tasks
-+
 Reporter:  jflory7  |   Owner:  jflory7
 Type:  enhancement  |  Status:  new
 Priority:  critical |   Milestone:  Fedora 24
Component:  Internal operations  |Severity:  urgent
 Keywords:   |  Blocked By:
 Blocking:   |
-+
 = Problem =

 The Marketing project does not always communicate well the work we are
 doing in terms of filed tickets and other recurring tasks. To help new
 contributors get involved, more "easyfix"-style tasks should be created
 that any contributor of varying experience would be able to take on.

 = Analysis =

 Creating these kinds of tasks will make it easier for people to get
 involved and slowly work their way up to other types of tasks. This has
 been demonstrated (successfully) by other sub-projects.

 = Enhancement Recommendation =

 In addition to a "ticket filing frenzy", having a long-term strategy for
 this would be helpful. We don't just want to create these tasks for Fedora
 24 and then run into the same problem next year. Looking ahead to the
 future would be helpful for the longevity of Marketing.

 I'm postponing discussing this ticket until after (or maybe during) Flock.

-- 
Ticket URL: 
Marketing Team 
The Trac site for the Fedora Project Marketing team. This Trac serves as a 
place to list out tasks, define objectives, and work on monitoring our progress 
with key tasks and goals.
--
Fedora Marketing mailing list
marketing@lists.fedoraproject.org
https://lists.fedoraproject.org/admin/lists/marketing@lists.fedoraproject.org

[Marketing] Marketing-trac: #231: Create Fedora 25 talking points

[Marketing Team]

#231: Create Fedora 25 talking points
+-
 Reporter:  jflory7 |   Owner:  jflory7
 Type:  task|  Status:  new
 Priority:  major   |   Milestone:  Fedora 24
Component:  Talking points  |Severity:  not urgent
 Keywords:  meeting |  Blocked By:
 Blocking:  |
+-
 = Phenomenon =

 Every release, the Marketing team is responsible for
 [https://fedoraproject.org/wiki/Talking_points_SOP creating talking
 points] for the current release of Fedora. Talking points are quick
 overviews of new features or changes in Fedora to make it easy for people
 to talk about what's new in Fedora. This is especially useful for the
 Ambassadors.

 = Background analysis =

 The talking points for Fedora 24 are
 [https://fedoraproject.org/wiki/Fedora_24_talking_points here].

 The talking points for Fedora 25 will go
 [https://fedoraproject.org/wiki/Fedora_25_talking_points here].

 The standard operating procedure for creating talking points is
 [https://fedoraproject.org/wiki/Talking_points_SOP here].

 = Implementation recommendation =

 In our [https://meetbot.fedoraproject.org/fedora-
 meeting-1/2016-07-20/marketing.2016-07-20-20.59.html 2016-07-20 meeting],
 we discussed trying to use Flock as a place to generate these or at least
 gather the information for building talking points. The deadline for these
 are set for 2016-08-09, but due to the timing with regards to Flock, this
 will likely be completed after the deadline.

-- 
Ticket URL: 
Marketing Team 
The Trac site for the Fedora Project Marketing team. This Trac serves as a 
place to list out tasks, define objectives, and work on monitoring our progress 
with key tasks and goals.
--
Fedora Marketing mailing list
marketing@lists.fedoraproject.org
https://lists.fedoraproject.org/admin/lists/marketing@lists.fedoraproject.org

[Marketing] Re: [Magazine] Ideas for new short articles

[Paul W. Frields]

On Wed, Jul 27, 2016 at 02:26:59AM -0400, Justin W. Flory wrote:
> On 07/20/2016 04:58 PM, Paul W. Frields wrote:
> > On Mon, Jul 18, 2016 at 09:42:05AM -0400, Paul W. Frields wrote:
> > > I discussed keyword focused articles recently with Rikki Endsley, an
> > > editor for opensource.com.  She told me one way to boost visibility,
> > > searchability, and site visits is to target articles directly at the
> > > things people are searching for e.g. on Google.
> > > 
> > > The http://keywordtool.io site discovers popular searches based on
> > > keywords.  I entered "Fedora how to" and here is the list it retrieved
> > > for me:
> > > 
> > > https://paste.fedoraproject.org/392172/84893614
> > > 
> > > While some of the searches are not necessarily good ones for a short,
> > > targeted article, many are.  I would propose that we use this list to
> > > seed article pitches and assign them to new writers, rather than doing
> > > just arbitrary technical articles which may not perform as well over
> > > the long term.
> > > 
> > > By the way, Rikki mentioned that titling the article just like a
> > > search can help boost its visibility as well, e.g. "How to start sshd
> > > on Fedora."
> > 
> > Sorry to reply to myself, but since no one else commented... :-)
> > Something I was considering today was whether these topics all make
> > sense to include in the RSS feed.  Let's say I write a "shorty"
> > article from this list, like how to enable the SSH server.  Do we want
> > that to automatically end up in the feed at the top?  Does it matter?
> > I have a feeling that it probably doesn't, but if an editor or other
> > knowledgeable person had some information to help guide, it would be
> > helpful.
> > 
> 
> Hmm, maybe I misunderstand the question, but I don't see a reason to not
> include them in the feed. I guess the concern is over whether a subscriber
> would be interested in the "shorter" tip articles. But for something like
> RSS, I imagine it's best to be consistent and make the same noise as usual
> for posts.
> 
> The RSS feed is also syndicated for start.fedoraproject.org too, so I think
> the potential of a newbie Fedora user catching the article there too is
> pretty great, so we might even get increased traffic from there for some of
> these articles. Not that I have anything to actually back that statement,
> but it's a guess, maybe. :)

Good point about start.fp.o -- I'd call that an accurate guess.  So
this is a non-issue then, cool. :-)

-- 
Paul W. Frieldshttp://paul.frields.org/
  gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233  5906 ACDB C937 BD11 3717
  http://redhat.com/   -  -  -  -   http://pfrields.fedorapeople.org/
The open source story continues to grow: http://opensource.com
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