Re: [ubuntu-marketing] The I'm Linux Video Contest (Mike Feravolo)
Hello: I am confused about how I'm Linux is going to sell anything to anyone, maybe you should consider using the mascot Tux the Penguin is you are going to produce a copycat commercial in the first place. I'm a Penguin fist of all is that lot more fun and would be far more effective, if the intent is to actually get people that are using Windows to consider switching to Linux. Instead of coming off as a third rate alternative to two inferior software products with larger ad spends, let make Linux look like the what it is the first rate product. Peace Mike F. Cocoa Beach, Florida -- ubuntu-marketing mailing list ubuntu-marketing@lists.ubuntu.com Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
Re: [ubuntu-marketing] The I'm Linux Video Contest (Mike Feravolo)
2008/12/22 Mike Feravolo 321.784.5...@earthlink.net: I am confused about how I'm Linux is going to sell anything to anyone, maybe you should consider using the mascot Tux the Penguin is you are going to produce a copycat commercial in the first place. The way I read it there is no _requirement_ for it to be I'm Linux... While you may be inspired by the Apple or Microsoft commercials, it's not a requirement to parody or make reference to them. I certainly wouldn't make anything that makes reference to them as the Mac ads are old and the Microsoft ones are a poor imitation (of an old concept), so what would that make a second generation copy? Cheers, Al. -- ubuntu-marketing mailing list ubuntu-marketing@lists.ubuntu.com Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
Re: [ubuntu-marketing] The I'm Linux Video Contest (Mike Feravolo)
I am confused about how I'm Linux is going to sell anything to anyone, maybe you should consider using the mascot Tux the Penguin is you are going to produce a copycat commercial in the first place. The way I read it there is no _requirement_ for it to be I'm Linux... While you may be inspired by the Apple or Microsoft commercials, it's not a requirement to parody or make reference to them. I certainly wouldn't make anything that makes reference to them as the Mac ads are old and the Microsoft ones are a poor imitation (of an old concept), so what would that make a second generation copy? Cheers, Al. I dunno if I agree with you there Al, I think that it might be a good idea to capitalise on the 'I'm a PC' adverts that MS is currently spending millions of dollars on forcing down our necks. I guess if MS is good at anything, they're good at advertising/sales/promotion. I think coming back with a challenge to that ad format helps create an association with Linux being a 'big player' operating system along with Microsoft Windows (and of course Apple Macintosh). Subverting the MS message delivered via this advertising method would be one way of using the 'I'm a PC' message against them. If MS is spending a great deal of money on building this brand image, it'd be interesting to try to turn their brand 'equity' if you like, against them. Cue Kung Foo phrase! Of course it's got to be clever though, as you rightly say we don't just want a second generation poor imitation. Just my two penneth worth! Chris -- ubuntu-marketing mailing list ubuntu-marketing@lists.ubuntu.com Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
Re: [ubuntu-marketing] The I'm Linux Video Contest (Mike Feravolo)
alan c wrote: snip / Cut to the Chase: The things which keep me using Linux (Ubuntu) is nothing to do with Microsoft or its campaign. I love Ubuntu and Linux because I feel freedom and joy when I use it. I feel the community around me. I feel secure and safe when I am using a system which is created with pride by the people who use it with pride. People who have a passion for freedom and quality. Amen to that. Good prose Al. This follows nicely from the recent Jono B manifesto for the common man. Alan (The Open Sourcerer) (Hey we have three of the founding Alans here on the same thread!) -- ubuntu-marketing mailing list ubuntu-marketing@lists.ubuntu.com Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
Re: [ubuntu-marketing] The I'm Linux Video Contest (Mike Feravolo)
Alan Lord wrote: alan c wrote: snip / Cut to the Chase: The things which keep me using Linux (Ubuntu) is nothing to do with Microsoft or its campaign. I love Ubuntu and Linux because I feel freedom and joy when I use it. I feel the community around me. I feel secure and safe when I am using a system which is created with pride by the people who use it with pride. People who have a passion for freedom and quality. Amen to that. Good prose Al. This follows nicely from the recent Jono B manifesto for the common man. I think you're referring to: http://www.jonobacon.org/?p=1483 ? When I use Ubuntu I feel neither common, nor like a man. It'd be good to keep the Ubuntu Ethos separate from common men. Thanks. :) regards, emma -- Emma Jane Hogbin https://wiki.ubuntu.com/EmmaJane https://launchpad.net/people/emmajane -- ubuntu-marketing mailing list ubuntu-marketing@lists.ubuntu.com Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
Re: [ubuntu-marketing] The I'm Linux Video Contest (Mike Feravolo)
Emma Jane Hogbin wrote: Alan Lord wrote: snip / Amen to that. Good prose Al. This follows nicely from the recent Jono B manifesto for the common man. I think you're referring to: http://www.jonobacon.org/?p=1483 ? Yes, that's right. When I use Ubuntu I feel neither common, nor like a man. It'd be good to keep the Ubuntu Ethos separate from common men. Thanks. :) The Common Man is a gender agnostic term - at least in my book anyway (but I think I get your drift... man) ;-) http://en.wikipedia.org/wiki/Common_man Cheers Al -- ubuntu-marketing mailing list ubuntu-marketing@lists.ubuntu.com Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
Re: [ubuntu-marketing] The I'm Linux Video Contest (Mike Feravolo)
Alan Lord wrote: Emma Jane Hogbin wrote: When I use Ubuntu I feel neither common, nor like a man. It'd be good to keep the Ubuntu Ethos separate from common men. Thanks. :) The Common Man is a gender agnostic term - at least in my book anyway (but I think I get your drift... man) ;-) http://en.wikipedia.org/wiki/Common_man It might be good to take a peek through the recent discussion on the term Ubuntero: https://bugs.edge.launchpad.net/launchpad-registry/+bug/272826 There are some excellent points about gender-neutral language. Especially in marketing -- when we are actively seeking new members -- this can be especially important and interesting. regards, emma -- Emma Jane Hogbin https://wiki.ubuntu.com/EmmaJane https://launchpad.net/people/emmajane -- ubuntu-marketing mailing list ubuntu-marketing@lists.ubuntu.com Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
