RE: [WISPA] building out
We have always used part of our company name and the town/tower it's located on. Ex ssid: inetsouth.Rayville1 with the "1" denoting sector number with #1 always denoting the Northern most sector - then clockwise with 2 - 3 ..etc Mac -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Tom DeReggi Sent: Thursday, December 21, 2006 12:44 PM To: [EMAIL PROTECTED]; WISPA General List Subject: Re: [WISPA] building out Better would be... your ISP + a unique number for the site location, to easilly decern which AP a complaining customer is trying to connect to, and prevent accidentent associating to the wrong or a worse strength AP. Your phone number can be looked up, but its hard to tell where someone is complaining about if they can;t tell you which radio they are interfering with. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband - Original Message - From: "Peter R." <[EMAIL PROTECTED]> To: "WISPA General List" Sent: Thursday, December 21, 2006 9:32 AM Subject: Re: [WISPA] building out > Smart idea to name the SSID: Your ISP is the Best, but wouldn't Your ISP > + Phone # be better? :) > > George Rogato wrote: > >> Pac wireless has been getting my advertizing budget this past year. Them >> and lonnie. >> >> This is a part of my coverage area. not all our essid's have our name in >> them. It took a while before I realized I was making a mistake not having >> our name as part of the essid. >> >> http://www.oregonfast.net/gofast/stumbler/ >> >> I found the best way to advertize was to put my name as close to the >> peoples as possible. It's working really well. I keep getting calls from >> people who can see us and connect but can't go anyplace. >> >> "Ahh, so you want to use our service eh? " > > -- > WISPA Wireless List: wireless@wispa.org > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Tom DeReggi wrote: Better would be... your ISP + a unique number for the site location, to easilly decern which AP a complaining customer is trying to connect to, and prevent accidentent associating to the wrong or a worse strength AP. Your phone number can be looked up, but its hard to tell where someone is complaining about if they can;t tell you which radio they are interfering with. Yeppers, I have some work to do on the naming scheme. Was hoping Lonnie would have multiple essid's to play with. Pretty soon. All the ones that say FREE are free, all the rest are not open and have acl list. Anyone connected we know the ap they are suposed to be connected to. Eventually I will turn on hotspot service and was thinking of doing a free slow speed. And then a laptop service for 19.99 per month and give them roaming across my network. The way I figure it, if us the local wisp were to provide low cost and free services in our communities, the local governement would not need to meddle into the biz. When we first announced free wifi we got a lot of very positive feed back. We are sure we gained a few customers directly from this and I'm sure our name resinates well with in the community. What I've failed to do is show how extensive our wireless coverage is and use that to our advantage. I need a map. I have free hotspots in our downtown area, business park, skate board park, and ball fields as well as a couple other places that don't have much residents close by. I don't throttle, they get to go a fast as the pop will let them. Speeds hit 16 megs quite often and they are all fed with 5 gig feeds. I want them to see faster than their dsl or cable at home, so they will switch or tell their friends. -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Better would be... your ISP + a unique number for the site location, to easilly decern which AP a complaining customer is trying to connect to, and prevent accidentent associating to the wrong or a worse strength AP. Your phone number can be looked up, but its hard to tell where someone is complaining about if they can;t tell you which radio they are interfering with. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband - Original Message - From: "Peter R." <[EMAIL PROTECTED]> To: "WISPA General List" Sent: Thursday, December 21, 2006 9:32 AM Subject: Re: [WISPA] building out Smart idea to name the SSID: Your ISP is the Best, but wouldn't Your ISP + Phone # be better? :) George Rogato wrote: Pac wireless has been getting my advertizing budget this past year. Them and lonnie. This is a part of my coverage area. not all our essid's have our name in them. It took a while before I realized I was making a mistake not having our name as part of the essid. http://www.oregonfast.net/gofast/stumbler/ I found the best way to advertize was to put my name as close to the peoples as possible. It's working really well. I keep getting calls from people who can see us and connect but can't go anyplace. "Ahh, so you want to use our service eh? " -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Peter R. wrote: Smart idea to name the SSID: Your ISP is the Best, but wouldn't Your ISP + Phone # be better? :) Guess I left out the part about that one being next to one of the local telephone guys's house. Otherwise I wouldn't ave been so cocky. We could add a telephone number, but we are well known. -- George Rogato Welcome to WISPA www.wispa.org http://signup.wispa.org/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
RE: [WISPA] building out
IMO, the people that can/and are willing to do this should be the highest paid folks in your organization. Getting doors shut in your face (figuratively and literally) on a regular basis is really hard on your attitude. You can have the greatest product in the world, but if you don't have someone to beat the street to sell it, you won't have a business. Just a salesman's point of view. :-) Agreed My *good* salesguys make A LOT more than me =) -Charles --- WiNOG Wireless Roadshows Coming to a City Near You http://www.winog.com -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Jeff Broadwick Sent: Wednesday, December 20, 2006 9:36 AM To: 'WISPA General List' Subject: RE: [WISPA] building out Well said. It's fairly easy to "sell" once you are established. You can be a nice guy, people will take your calls and emails, and you don't have to push to get in front of people. Customers will also give you a 2nd chance when you make mistakes. Getting started is VERY difficult. You are unknown and you have to do the hard work of prospecting to get enough folks to talk to to try to build a territory. There are "low-impact" ways of doing this, but ultimately it comes down to cold calling/emailing (not bulk spam) to get your message out. It can take months or years to get past the point where you don't have to do this all the time. Jeff -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Charles Wu Sent: Wednesday, December 20, 2006 9:59 AM To: [EMAIL PROTECTED]; 'WISPA General List' Subject: RE: [WISPA] building out Profile your best clients. Pick out who you want your clients to be. Research them. Be in front of them. Sell them. Here's one thing to discuss -- "selling" vs "order taking" The conundrum of sales is that everyone LOVES to buy, but HATES being sold to When one goes in the mentality to try to "sell something" -- more often than not, one ends up more like the "greasy car salesperson" that leaves a bad taste in someone's mouth -Charles --- WiNOG Wireless Roadshows Coming to a City Near You http://www.winog.com -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Peter R. Sent: Tuesday, December 19, 2006 4:52 PM To: WISPA General List Subject: Re: [WISPA] building out Dylan Oliver wrote: > Hi Charles, > > Any tips on learning to sell? What's helped you the most? -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Smart idea to name the SSID: Your ISP is the Best, but wouldn't Your ISP + Phone # be better? :) George Rogato wrote: Pac wireless has been getting my advertizing budget this past year. Them and lonnie. This is a part of my coverage area. not all our essid's have our name in them. It took a while before I realized I was making a mistake not having our name as part of the essid. http://www.oregonfast.net/gofast/stumbler/ I found the best way to advertize was to put my name as close to the peoples as possible. It's working really well. I keep getting calls from people who can see us and connect but can't go anyplace. "Ahh, so you want to use our service eh? " -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Pac wireless has been getting my advertizing budget this past year. Them and lonnie. This is a part of my coverage area. not all our essid's have our name in them. It took a while before I realized I was making a mistake not having our name as part of the essid. http://www.oregonfast.net/gofast/stumbler/ I found the best way to advertize was to put my name as close to the peoples as possible. It's working really well. I keep getting calls from people who can see us and connect but can't go anyplace. "Ahh, so you want to use our service eh? " -- George Rogato Welcome to WISPA www.wispa.org http://signup.wispa.org/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Can someone check this list, I commented on the post below twice yesterday and they have still not yet been delivered by the listserv. Happy Holidays to my fellow WISP's! Shannon D. Denniston, Co-Founder KyWiFi, LLC - Mt. Sterling, Kentucky "Your Hometown Broadband Provider" http://www.KyWiFi.com Call Us Today: 859.274.4033 === $29.99 DSL High Speed Internet $14.99 Home Phone Service $19.99 All Digital Satellite TV - No Phone Line Required for DSL - FREE Activation & Equipment - Affordable Upfront Pricing - Locally Owned & Operated - We Also Service Most Rural Areas === - Original Message - From: "Charles Wu" <[EMAIL PROTECTED]> To: <[EMAIL PROTECTED]>; "'WISPA General List'" Sent: Wednesday, December 20, 2006 9:59 AM Subject: RE: [WISPA] building out Profile your best clients. Pick out who you want your clients to be. Research them. Be in front of them. Sell them. Here's one thing to discuss -- "selling" vs "order taking" The conundrum of sales is that everyone LOVES to buy, but HATES being sold to When one goes in the mentality to try to "sell something" -- more often than not, one ends up more like the "greasy car salesperson" that leaves a bad taste in someone's mouth -Charles --- WiNOG Wireless Roadshows Coming to a City Near You http://www.winog.com -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Peter R. Sent: Tuesday, December 19, 2006 4:52 PM To: WISPA General List Subject: Re: [WISPA] building out Dylan Oliver wrote: > Hi Charles, > > Any tips on learning to sell? What's helped you the most? -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
RE: [WISPA] building out
Well said. It's fairly easy to "sell" once you are established. You can be a nice guy, people will take your calls and emails, and you don't have to push to get in front of people. Customers will also give you a 2nd chance when you make mistakes. Getting started is VERY difficult. You are unknown and you have to do the hard work of prospecting to get enough folks to talk to to try to build a territory. There are "low-impact" ways of doing this, but ultimately it comes down to cold calling/emailing (not bulk spam) to get your message out. It can take months or years to get past the point where you don't have to do this all the time. IMO, the people that can/and are willing to do this should be the highest paid folks in your organization. Getting doors shut in your face (figuratively and literally) on a regular basis is really hard on your attitude. You can have the greatest product in the world, but if you don't have someone to beat the street to sell it, you won't have a business. Just a salesman's point of view. :-) Jeff -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Charles Wu Sent: Wednesday, December 20, 2006 9:59 AM To: [EMAIL PROTECTED]; 'WISPA General List' Subject: RE: [WISPA] building out Profile your best clients. Pick out who you want your clients to be. Research them. Be in front of them. Sell them. Here's one thing to discuss -- "selling" vs "order taking" The conundrum of sales is that everyone LOVES to buy, but HATES being sold to When one goes in the mentality to try to "sell something" -- more often than not, one ends up more like the "greasy car salesperson" that leaves a bad taste in someone's mouth -Charles --- WiNOG Wireless Roadshows Coming to a City Near You http://www.winog.com -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Peter R. Sent: Tuesday, December 19, 2006 4:52 PM To: WISPA General List Subject: Re: [WISPA] building out Dylan Oliver wrote: > Hi Charles, > > Any tips on learning to sell? What's helped you the most? -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
RE: [WISPA] building out
Profile your best clients. Pick out who you want your clients to be. Research them. Be in front of them. Sell them. Here's one thing to discuss -- "selling" vs "order taking" The conundrum of sales is that everyone LOVES to buy, but HATES being sold to When one goes in the mentality to try to "sell something" -- more often than not, one ends up more like the "greasy car salesperson" that leaves a bad taste in someone's mouth -Charles --- WiNOG Wireless Roadshows Coming to a City Near You http://www.winog.com -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Peter R. Sent: Tuesday, December 19, 2006 4:52 PM To: WISPA General List Subject: Re: [WISPA] building out Dylan Oliver wrote: > Hi Charles, > > Any tips on learning to sell? What's helped you the most? -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Dylan Oliver wrote: Hi Charles, Any tips on learning to sell? What's helped you the most? Profile your best clients. Pick out who you want your clients to be. Research them. Be in front of them. Sell them. -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
My best tip: Go to Amazon.com or BN.com and search for "Jeffrey Gitomer" Pick either the Sales Bible, the Little Red Book of Sales Answers, or his DVD, How to Not Suck at Sales. Best sales trainer in the business. Another book would be Idiot's Guide to Cold Calling by Keith Rosen (not all about cold calling but about all aspects of selling). Take training at Sandlers Sales or with me or with a business coach like Keith Rosen. Regards, Peter Radizeski RAD-INFO, Inc. 813.963.5884 Dylan Oliver wrote: Hi Charles, Any tips on learning to sell? What's helped you the most? On 12/19/06, Charles Wu <[EMAIL PROTECTED]> wrote: The problem with the philosophy of "building out" is that you never make any money... Don't just "take orders" -- learn to actually sell -Charles -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
Hi Charles, Any tips on learning to sell? What's helped you the most? On 12/19/06, Charles Wu <[EMAIL PROTECTED]> wrote: The problem with the philosophy of "building out" is that you never make any money... Don't just "take orders" -- learn to actually sell -Charles -- Dylan Oliver Primaverity, LLC -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
RE: [WISPA] building out
The problem with the philosophy of "building out" is that you never make any money... Don't just "take orders" -- learn to actually sell -Charles --- WiNOG Wireless Roadshows Coming to a City Near You http://www.winog.com -Original Message- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Joe Laura Sent: Tuesday, December 19, 2006 9:27 AM To: WISPA General List Subject: Re: [WISPA] building out I agree with Peter as well. That being said with the lower cost of gear today its much cheaper to build out for a select few without loosing money. Then you have another area to sell deep in. Superior Wireless New Orleans,La. www.superior1.com - Original Message - From: "Matt Liotta" <[EMAIL PROTECTED]> To: <[EMAIL PROTECTED]>; "WISPA General List" Sent: Tuesday, December 19, 2006 9:00 AM Subject: Re: [WISPA] building out > I fully agree with Peter. > > -Matt > > Peter R. wrote: > > Tom, > > > > My limited exposure has a different perspective: > > > > It is easier to keep building out instead of selling deep. A > > prospect comes to the WISP with a $400 per month pipe and the WISP > > builds to him. There is the hope (and the hype) that this prospect > > will be the first of many - and the footprint is extended. > > > > I don't see fiber providers selling deep. I don't see many WISP > > selling deep either. The cash flow comes from filling the pipe. > > > > That's my 2 cents. > > > > Peter @ RAD_INFO, Inc. > > > > > > Tom DeReggi wrote: > > > >> Mac, > >> > >> Great insight. But the truth is we are not just wireless alcholics > >> with an addiction to build. There is a reason we (WISPs) keep > >> building. The reason is after considering the impact the new > >> tower build would have, we can truthfully look at the big picture > >> and say that our company is better off with the tower than without, > >> from an evaluation/financial point of view. If a move brings a > >> company in a positive direction, why not do it? The new tower > >> never costs as much as the early ones. Everytime a new tower is > >> built, new opportunity gets created, but old costs get shared, such > >> as the upfront fixed costs of backbone transit bandwdith and > >> primary overhead office staff. In this business, its hard to stay > >> small. > >> > >> Tom DeReggi > >> RapidDSL & Wireless, Inc > >> IntAirNet- Fixed Wireless Broadband > >> > > -- > WISPA Wireless List: wireless@wispa.org > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ > -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
I also agree with Peter. Life would have been much easier for me along the way, if I executed that advise sooner. However, now I have more pipes to fills, and can still follow that advice on a larger scale. Now I can serve 90% of the leads that come in with little new cost, apposed to 10% of the leads at a high cost. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband - Original Message - From: "Matt Liotta" <[EMAIL PROTECTED]> To: <[EMAIL PROTECTED]>; "WISPA General List" Sent: Tuesday, December 19, 2006 10:00 AM Subject: Re: [WISPA] building out I fully agree with Peter. -Matt Peter R. wrote: Tom, My limited exposure has a different perspective: It is easier to keep building out instead of selling deep. A prospect comes to the WISP with a $400 per month pipe and the WISP builds to him. There is the hope (and the hype) that this prospect will be the first of many - and the footprint is extended. I don't see fiber providers selling deep. I don't see many WISP selling deep either. The cash flow comes from filling the pipe. That's my 2 cents. Peter @ RAD_INFO, Inc. Tom DeReggi wrote: Mac, Great insight. But the truth is we are not just wireless alcholics with an addiction to build. There is a reason we (WISPs) keep building. The reason is after considering the impact the new tower build would have, we can truthfully look at the big picture and say that our company is better off with the tower than without, from an evaluation/financial point of view. If a move brings a company in a positive direction, why not do it? The new tower never costs as much as the early ones. Everytime a new tower is built, new opportunity gets created, but old costs get shared, such as the upfront fixed costs of backbone transit bandwdith and primary overhead office staff. In this business, its hard to stay small. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/ -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
The key, though, is to sell deep. Fill those AP's. Happy Holidays! Peter Radizeski RAD-INFO, Inc. Joe Laura wrote: I agree with Peter as well. That being said with the lower cost of gear today its much cheaper to build out for a select few without loosing money. Then you have another area to sell deep in. Superior Wireless New Orleans,La. www.superior1.com -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
I agree with Peter as well. That being said with the lower cost of gear today its much cheaper to build out for a select few without loosing money. Then you have another area to sell deep in. Superior Wireless New Orleans,La. www.superior1.com - Original Message - From: "Matt Liotta" <[EMAIL PROTECTED]> To: <[EMAIL PROTECTED]>; "WISPA General List" Sent: Tuesday, December 19, 2006 9:00 AM Subject: Re: [WISPA] building out > I fully agree with Peter. > > -Matt > > Peter R. wrote: > > Tom, > > > > My limited exposure has a different perspective: > > > > It is easier to keep building out instead of selling deep. > > A prospect comes to the WISP with a $400 per month pipe and the WISP > > builds to him. > > There is the hope (and the hype) that this prospect will be the first > > of many - and the footprint is extended. > > > > I don't see fiber providers selling deep. I don't see many WISP > > selling deep either. > > The cash flow comes from filling the pipe. > > > > That's my 2 cents. > > > > Peter @ RAD_INFO, Inc. > > > > > > Tom DeReggi wrote: > > > >> Mac, > >> > >> Great insight. But the truth is we are not just wireless alcholics > >> with an addiction to build. There is a reason we (WISPs) keep > >> building. The reason is after considering the impact the new > >> tower build would have, we can truthfully look at the big picture and > >> say that our company is better off with the tower than without, from > >> an evaluation/financial point of view. If a move brings a company in > >> a positive direction, why not do it? The new tower never costs as > >> much as the early ones. Everytime a new tower is built, new > >> opportunity gets created, but old costs get shared, such as the > >> upfront fixed costs of backbone transit bandwdith and primary > >> overhead office staff. In this business, its hard to stay small. > >> > >> Tom DeReggi > >> RapidDSL & Wireless, Inc > >> IntAirNet- Fixed Wireless Broadband > >> > > -- > WISPA Wireless List: wireless@wispa.org > > Subscribe/Unsubscribe: > http://lists.wispa.org/mailman/listinfo/wireless > > Archives: http://lists.wispa.org/pipermail/wireless/ > -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out
I fully agree with Peter. -Matt Peter R. wrote: Tom, My limited exposure has a different perspective: It is easier to keep building out instead of selling deep. A prospect comes to the WISP with a $400 per month pipe and the WISP builds to him. There is the hope (and the hype) that this prospect will be the first of many - and the footprint is extended. I don't see fiber providers selling deep. I don't see many WISP selling deep either. The cash flow comes from filling the pipe. That's my 2 cents. Peter @ RAD_INFO, Inc. Tom DeReggi wrote: Mac, Great insight. But the truth is we are not just wireless alcholics with an addiction to build. There is a reason we (WISPs) keep building. The reason is after considering the impact the new tower build would have, we can truthfully look at the big picture and say that our company is better off with the tower than without, from an evaluation/financial point of view. If a move brings a company in a positive direction, why not do it? The new tower never costs as much as the early ones. Everytime a new tower is built, new opportunity gets created, but old costs get shared, such as the upfront fixed costs of backbone transit bandwdith and primary overhead office staff. In this business, its hard to stay small. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
Re: [WISPA] building out (was: salary)
Tom, My limited exposure has a different perspective: It is easier to keep building out instead of selling deep. A prospect comes to the WISP with a $400 per month pipe and the WISP builds to him. There is the hope (and the hype) that this prospect will be the first of many - and the footprint is extended. I don't see fiber providers selling deep. I don't see many WISP selling deep either. The cash flow comes from filling the pipe. That's my 2 cents. Peter @ RAD_INFO, Inc. Tom DeReggi wrote: Mac, Great insight. But the truth is we are not just wireless alcholics with an addiction to build. There is a reason we (WISPs) keep building. The reason is after considering the impact the new tower build would have, we can truthfully look at the big picture and say that our company is better off with the tower than without, from an evaluation/financial point of view. If a move brings a company in a positive direction, why not do it? The new tower never costs as much as the early ones. Everytime a new tower is built, new opportunity gets created, but old costs get shared, such as the upfront fixed costs of backbone transit bandwdith and primary overhead office staff. In this business, its hard to stay small. Tom DeReggi RapidDSL & Wireless, Inc IntAirNet- Fixed Wireless Broadband -- WISPA Wireless List: wireless@wispa.org Subscribe/Unsubscribe: http://lists.wispa.org/mailman/listinfo/wireless Archives: http://lists.wispa.org/pipermail/wireless/
