Hello,
Could you please let me know which API call I should make to get the
following information for a particular AD?
1. % Served.
2. Clicks.
3. Impression Indicator.
4. Click Through Rate.
5. Average Cost Per Click.
6. Cost.
7. Average Position.
Just to give more details, all these informatio
Hello Bikram,
You need to use AdWords API Reporting to access this data. See:
https://developers.google.com/adwords/api/docs/guides/reporting
https://developers.google.com/adwords/api/docs/guides/reporting-concepts
-Danial, AdWords API Team.
On Friday, November 8, 2013 11:34:44 PM UTC+4,
Hi Danial,
Thanks a lot the information. Based on your details I went through all the
available reports and found out the data that is returned by the reporting
APIs. However there are some data requirements for out project I am yet to
find the information. I might be missing these details, but
Hello Bikram,
1. Free search links will not be logged in AdWords, so all impressions /
clicks returned is the AdWords Ads data. You can use ValueTrack parameters
to obtain more information about the click:
https://support.google.com/adwords/answer/2375447
2. See the destination URL report:
Hi Danial,
I am working on this report now. But I don't get the below information from
this report.
1. Ad Id (It return only Campaign Id and Group Id, But not Ad Id).
2. Final Destination URL (the url generated with all the ValueTrack
parameters added). Not sure which column will return this.
3
Hello Bikram,
Please check out the reporting reference available here:
https://developers.google.com/adwords/api/docs/appendix/reports
Note you may need to join several reporting.
For example, Ad IDs are available with "Id" field of Ad Performance Report,
matched keywords as "KeywordText" o
Hi Danial,
Thanks a lot for your response. I think I did not mention my requirement
clearly. I am calling the Ad Performance Report and getting all the Stats
information like Clicks, Impressions etc which are all fine. There are some
more information I need to gather for this ad which I am unab
Hello Bikram,
Unfortunately we cannot provide complete solutions as part of answering on
the forum. Please check if your requirements can be met with the following
report:
https://developers.google.com/adwords/api/docs/appendix/reports#destination-url
As per value track parameters, they ar
Hi Danial,
I checked the output of the report "DESTINATION_URL_REPORT" and the url
that is returned by the report is with the value track (i.e - "
http://www.example.com/?matchtype={matchtype}*&keyword={keyword}*";). Not
the actual clicked generated URL ("http://www.example.com/?matchtype=XXX
&k
Hello Bikram,
The exact final URL is only available in the destination web site logs. You
should use a different type of report (criteria performance report for
example) to retrieve keyword-specific stats.
Please also check out this guide:
https://developers.google.com/adwords/api/docs/guid
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