Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread innercircle
Quoting "Belinda A. Lopez" <[EMAIL PROTECTED]>: > > > I think you are spot on and the approach I like is to target certain > occupations and show how they can transition to FOSS. i.e. I think > Bradley Kuhn gave such a presentation aimed at Lawyers, "How can a > small law firm transition to FOSS

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread Tom M
On 10/25/07, alan c <[EMAIL PROTECTED]> wrote: > What does it take to create a new user, and how long is that process? Good question. Trying a new OS and new browser have different barriers. A browser can be downloaded and installed in a few minutes and requires no significant actions that a ty

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread alan c
Belinda A. Lopez wrote: > On Oct 25, 2007, at 6:13 AM, alan c wrote: > >> What does it take to create a new user, and how long is that process? [...] >and the approach I like is to target certain > occupations and show how they can transition to FOSS. Nice idea of targetting yes. I have just

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread Dalton Miyabara
zero cost. Cheers, Dalton -- Cabeçalho original --- De: [EMAIL PROTECTED] Para: ubuntu-marketing@lists.ubuntu.com Cópia: Data: Thu, 25 Oct 2007 17:40:33 +0200 Assunto: Re: [ubuntu-marketing] New York Times advertisement for Ubuntu > To add my two cents: > > I think jus

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread Martin Welgemoed
To add my two cents: I think just an advertisement would be on the wrong track. Switching web browers isn't too technical but is your average user really going to partition and install Ubuntu himself too see if it works for him? I think a large install fest-ish thing would be better. This of cours

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread Vid Ayer
On 10/25/07, alan c <[EMAIL PROTECTED]> wrote: > Tom M wrote: > >> It got noticed in the foss community because it was original. > > > > It got noticed in a thousand local papers, and in major news > > outlets because it was original. The actual impact of the Times ad > > itself, was probably quit

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread Belinda A. Lopez
On Oct 25, 2007, at 6:13 AM, alan c wrote: > What does it take to create a new user, and how long is that process? This is a great point Alan. I often say I still can't make my living as a Training Developer strictly using Ubuntu and have to have a Windows partition for my job software. My

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-25 Thread alan c
Tom M wrote: >> It got noticed in the foss community because it was original. > > It got noticed in a thousand local papers, and in major news > outlets because it was original. The actual impact of the Times ad > itself, was probably quite small, I'd be surprised if the ad itself > generated eve

[ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-24 Thread Chris Rowson
> > It got noticed in the foss community because it was original. > > It got noticed in a thousand local papers, and in major news outlets > because it was original. The actual impact of the Times ad itself, > was probably quite small, I'd be surprised if the ad itself generated > even a thousand

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-24 Thread Richard Houston
>>> It got noticed in the foss community because it was original. >>> However, the readers of the New York Times just saw an advert - a bit >>> unusual, but then most adverts are trying to be unusual in some >>> way. A page full of names will be unusual anyway. >>> >>> The one single thing that

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-24 Thread Tom M
> It got noticed in the foss community because it was original. It got noticed in a thousand local papers, and in major news outlets because it was original. The actual impact of the Times ad itself, was probably quite small, I'd be surprised if the ad itself generated even a thousand new users.

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-24 Thread Richard Houston
> Advertising 'just works' > > > :-) > > > It got noticed in the foss community because it was original. > However, the readers of the New York Times just saw an advert - a bit > unusual, but then most adverts are trying to be unusual in some way. A > page full of names will be unusual anyway. >

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-24 Thread alan c
Tom M wrote: > On 10/24/07, Kristian Erik Hermansen <[EMAIL PROTECTED]> wrote: >> We really need to have a New York Times advertisement. It worked for >> Firefox and you will find my name (and 10,000 others) on the first >> advertisement shown below... >> > > It worked for firefox because it was

Re: [ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-24 Thread Tom M
On 10/24/07, Kristian Erik Hermansen <[EMAIL PROTECTED]> wrote: > We really need to have a New York Times advertisement. It worked for > Firefox and you will find my name (and 10,000 others) on the first > advertisement shown below... > It worked for firefox because it was an original idea - not

[ubuntu-marketing] New York Times advertisement for Ubuntu

2007-10-24 Thread Kristian Erik Hermansen
We really need to have a New York Times advertisement. It worked for Firefox and you will find my name (and 10,000 others) on the first advertisement shown below... http://www.mozilla.org/press/mozilla-2004-12-15.html So, we need to round up 10,000 people to make small donations, just as Mozilla