I haven't intro'd myself properly yet to the SB group, so I'll do that now,
and let you know what type of connections and people we're interested in
meeting.

   - My name is Julian Tol. Brandscreen is my third start up in 15 years
   (other two in advertising and health care).
   - Brandscreen was founded in 2006. Co-founders are Nic Jones and Seth
   Yates.
   - We're building a Digital Media Trading Platform which will operate in
   the 70 Billion dollar digital media advertising marketplace.
   - We will provide a single unified 'Meta Exchange' with different screens
   for each market participant (media buyer, publisher, direct advertiser, ad
   network, site owner, etc).
   - The system will shop across the emerging real-time exchange offerings
   from Microsoft, Google and Yahoo, and the numerous ad networks moving into
   the automated sales space. Think Kayak for digital advertising.
   - We received significant funding last year and we're building the system
   in Sydney and Seattle, using .NET, Java and Hadoop, and hosted on EC2.
   - Our IP centers around dynamic and predictive pricing algorithms that
   we've developed to help make the ad exchange market function efficiently,
   and a bunch of tools we've designed to increase participation and lower
   market friction.

 *Vacancies *(Clarence St Sydney):

   1. *Web Developer with UX strengths*, and skill set including; javascript
   (jquery), XHTML/CSS, flash, photoshop (essential)
   2. *Ad Ops Pro / Trafficker*, with experience trafficking into DFP
   (essential) and OAS (desirable), and Atlas (valuable). Solbright, RightMedia
   and/or Fivia experience also valuable.
   3. *Agency Ad Sales*, with a great existing media agency sales network
   4. *Post-grad maths or physics students*, with interest in algorithmic
   processing, pricing systems, Hadoop, search algos, probability and
   predictive systems, cloud computing, and comparable interests

*Linkups:*

   - Keen to meet other companies developing in the ad exchange space, and
   to get to know you all better through SB and Startup Australia events.
   - Feel free to connect to me via LinkedIn:http://www.linkedin.com/in/jpntol
   - You can link to co-founder Seth Yates here:
   http://www.linkedin.com/in/sethyates
   - Have attended the first Growth Town recently - keen to get involved
   with these initiates and to see SYD / AU grow as a fertile zone for tech
   startups

Cheers
Julian Tol

Brandscreen Pty Ltd
4th Floor, 191 Clarence Street
Sydney NSW 2000
Tel: +61 (0)2 8002 1752
Mob: +61 (0)422 511 360

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