Hi James,

What do you consider to be an "online service business" as a opposed
to a plain old service business that has a website?

For your research, I highly recommend this book:
http://www.businessmodelgeneration.com/
that identifies business model patterns and provides examples of great
businesses using them, including service businesses. The first 72
pages are free on that site.

Hope that helps.

regards,
Jeromy Evans

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