A few thoughts on some of the common reasons already provided, from my own
perspective.

Time 'Richness': I call it time freedom. It isn't that you want lots of
empty time with nothing to do, it is that you want to be in control of your
time. And you don't have to a millionaire for that to happen. Just
maintaining a cash flow in your on business is enough to manage that (if you
construct your business well enough at least). I enoy being able to sleep in
whenever I want. Being able to stay up to 4am working if i feel like it, or
able to go away for a week without any fear of losing my job.
To be in control of your own life, in the most meaningful way is a very very
powerful concept for me.

To Be Rich:
Anyone who denies the atractivenes of this simply hasn't understood he value
of financial freedom yet. It isn't about the money - money is just a
contract, an imagining, a representation of value - it is what you can use
that money for that matters.

I must admit, I do often find it disappointing to see what the extremely
wealthy waste their money on. I hope that when I find myself with my
hundreds of millions (it is just a matter of time now ;) I don't get sucked
in to the trap of wasting my money on pointless brand related image related
overly commercialised products and services. There is too much in our world
which money could be really effectively used on to make a difference.
Personally I am interested in lifespan extension research, so funding that,
helping labs, helping researchers, helping that community is a large passion
of mine. And with that comes the general improvement of all health related
medical science - particularly concentating on cancer research.

To Change the World:
I didn't get in to my startup to do this, but I think it has become my
primary reason. As my idea has grown and mutated in to its current form, I
am so excite about my vision, that the money has become an almost irrelevent
component to me. I can't wait to see the world in 5 or 10 years time, when
my website is just a part of every discussion and oganisation of outdoor
activities. That is incredibly exciting.

Shane

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On 16 May 2011 08:43, Tim Bull <t...@trunk.ly> wrote:

> Not Sydney based (Melbourne) but I guess that's OK...
>
> In insatiable itch I have to scratch about how to make all the data
> people are sharing online useful.
>
> Also after 18 months in my own start-up I think I'm now unemployable
> anywhere else anyway :-)
>
> On May 16, 3:11 pm, Jonathan Clarke <clarke.jonat...@gmail.com> wrote:
> > Over here at Deal Pinch we exist to make peoples lives that much
> > easier. It's pretty fulfilling to hear people speak nicely about our
> > service.
> >
> > On Mon, May 16, 2011 at 3:07 PM, Mathew French
> >
> >
> >
> >
> >
> >
> >
> > <mathew.fre...@subscribe-hr.com.au> wrote:
> > > To Help HR Professionals Manage thier employees more efficently and
> > > effectively. So everyone can be happier.
> >
> > > On Mon, May 16, 2011 at 10:49 AM, Trindaz <dave.trind...@gmail.com>
> wrote:
> >
> > >> I'm interested generally in the thoughts of other founders in the
> > >> Sydney startup community. Why are you doing it?
> >
> > >> --
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> > > Regards,
> >
> > > Mathew French
> >
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