Yeah, there are some parallels to be sure between the decline in shortwave 
usage by “dedicated” international broadcasters and the challenges posed to 
NPR, its stations and affiliates.  In my view, this is simply because the 
distribution outlets have expanded to a number of platforms, some of which 
prove to be a more efficient access point for certain “customers”.  Older 
listeners have a comfortable relationship with the established platforms like 
shortwave and traditional terrestrial radio.  So, many of them figure “Why 
should I change?”  It’s a young person’s world in many ways, though; and there 
will always be those that will cater to the newcomers especially if the 
newcomers seem to trend away from what us oldsters would term “the tried and 
true”.  It has always been thus.  It just happens on a faster rotation today — 
or so it seems.

Tom, I was surprised to read that you have no affinity for podcasts.  Do you 
not like the option to listen when you’re ready to listen instead of having to 
make an appointment to do so?  Or is it just public radio and podcasting 
content in general however it is distributed that fails to meet your 
expectations?

John Figliozzi
Sarasota, FL

> On Apr 11, 2016, at 1:28 PM, Richard Cuff <rdc...@gmail.com> wrote:
> 
> An interesting view of NPR that these groups can appreciate...
> 
> RC
> 
> 
> ---------- Forwarded message ----------
> From: Thomas Sundstrom <trsc...@gmail.com>
> Date: Mon, Apr 11, 2016 at 1:09 PM
> Subject: [Swlfest] The Fight for the Future of NPR
> To: swlf...@hard-core-dx.com
> 
> 
> http://www.slate.com/articles/news_and_politics/cover_story/2016/04/the_fight_for_the_future_of_npr_can_public_radio_survive_the_podcast_revolution.html
> 
> "A slow-moving bureaucracy. An antiquated business model. A horde of
> upstart competitors. Can National Public Radio survive?"
> 
> An interesting look at the antiquated US public radio in the midst of
> overall declines in terrestrial radio. I don't know if I agree that
> podcasts are a reason for the declining NPR audiences. (Despite living
> on the internet since 1993, I just don't care for podcasts, past or
> present.) In my opinion, the program content and presentation is
> stupefying dull. Your mileage may vary. :)
> 
> 
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