On Wed, Sep 29, 2010 at 8:45 AM, M∡rtin Koppenhoefer <dieterdre...@gmail.com> wrote: > Thanks for starting this article. You write that the wikipedia article > is horrible, but I don't agree, IMHO it's not bad. > They start with "A brand is the identity of a specific product, > service, or business" and say that registered brands are trademarks, > both valid characterizations IMHO.
Keep reading; it gets worse > > Your text says: "The brand is a larger entity that a place advertises > itself as part of." > > This is IMHO not correct. Take automotive. A car seller doesn't > advertise himself to be part of say Ford. He simply sells Ford cars > (in accordance with Ford). Now we're muddying the purpose of the tag. A Ford dealer simply chooses to sell Ford cars, just as a restaurant may have only Coke or Pepsi products. But brand is supposed to replace the former (mis)use of the operator tag, and operator would never have been Ford for a dealer that simply sells Ford cars. _______________________________________________ Tagging mailing list Tagging@openstreetmap.org http://lists.openstreetmap.org/listinfo/tagging
