Bellebaum, Thomas writes:
> the main claim there is 0.06 kWh/GB for **2015**

I agree that this article uses 2015 instead of 2018 as the baseline;
thanks for the correction!

Unfortunately this still leaves the question of figuring out where the
actual costs are between the extremes that I cited, namely (for 2024)

    
https://web.archive.org/web/20240301102137/https://www.usatoday.com/tech/internet/should-you-purchase-internet-over-1-gig/

implying a cost of roughly 2^-42 dollars/byte but the data caps in

    
https://web.archive.org/web/20231210121119/https://www.forbes.com/home-improvement/internet/xfinity-internet-review/

implying a cost of roughly 2^-34 dollars/byte. In general, the economics
are tricky to analyze, for reasons explained in the 2020 Greenstein
paper that I cited:

    https://pubs.aeaweb.org/doi/pdfplus/10.1257/jep.34.2.192

As a simpler analogy, there's an up-front cost to laying train tracks
and buying trains, plus maintenance costs that are only very loosely
connected to the number of train users, so how do you figure out the
real cost of a train trip? The train companies, when not constrained by
regulations, will just experimentally pick trip prices and see whether
their partially captive market will pay those prices. Minimum prices
certainly underestimate the average cost: those prices come from the
companies trying to lose less money on seats that would otherwise be
unused. The only time the companies need better models of the trip
prices are when they're considering building a new train line and trying
to guess whether the line will have enough usage to make money overall.

CPU manufacturers also have up-front costs, but have much less of a
captive market, so the purchase prices end up with much less variance
than Internet-service prices. It's also clear how much computation power
you're getting when you buy, to take an example from my paper, a Dell
PowerEdge T440 server with two Intel Xeon Silver 4216 CPUs and a 5-year
warranty, whereas it's much less clear how much data you'll actually be
able to transmit when you buy Internet service. I find the data limits
for cellular service much more clearly documented, but I think focusing
on the cellular case would be unfair to Kyber/ML-KEM since there are so
many situations where users can and do switch to Wi-Fi.

---D. J. Bernstein


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