Oops, forgot this part
 

> For small 
> devices, it is custom user interface/application that must be developped 
> to manage one specific workflow. 
>

Ok for developping specific screen for small devices (with less field) but 
why require a custom application when a specific view would be enough?

I personally am not but people seem to be fan of doing everything on their 
iphone: http://www.youtube.com/watch?v=Ep1GnwHzaZ4

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