Even though I have been consumed with watching, and now celebrating, your
Back to Back WORLD CHAMPION LOS ANGELES LAKERS during the NBA Finals, I have
also been able to watch just about every match of the World Cup, even though
I am not really a soccer fan and do not understand the finer points of the
game. I have been enjoying it at least as much as I did Curling during the
Winter Os, and their have been moments of genuine excitement. It seems to me
that this is a sport tailor made for the DVR (which is how I watch all of
the matches, especially since they start at 4:00 am out here). I have the
matches on as background, watch it as I can, turn away to do other things -
then if there is an actual score (rare, but it does happen on occasion) I
can rewind the TiVo and watch it again. Good thing too, because this is a
game in which apparently there is no such thing as a time-out, so ESPN often
can't even show a reply of a goal itself, at least for a while.

#1. Very good decision to use the British broadcasters, who seem to
understand the game, and make me feel like I am really eavesdropping on an
international event, rather than having the Americans swoop in and commodify
something the even for domestic consumption. There is some American guy in
the booth for the USA games, and even the British guy seems anxious to
underline how pro-USA he is, but I guess we can live with that. But how ever
is ESPN making money on this thing? There are no commercials during the
match, and just a very small advertiser bug to the right of the score. I
know they charge cable companies a lot of money - but if they can make money
doing soccer like this, why can't they do something similar for (American)
Football and Baseball and Basketball? Why are we spared the "Bud Light Free
Kick"  and the "Red Bull Red Card of the Game" in soccer, yet get bombarded
with this kind of crap for most American sports?

#2. Like everyone else I have been able to talk to about this, I find those
dammed noise makers obnoxious and almost unbearable, and I do miss the
sounds of the cheers that soccer fans like to engage in. Can't some creative
engineering filter out, or down, the droning sound and amp up the sounds of
human voices in the crowd?

#3. It seems to me that last time ESPN had announcers in New York - is that
right? It sounds like all of this year's crews are on site in South Africa.

-- 
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