I always got the impression that Carson owned his show outright, and that 
Late Night was a co-production (Carson/NBC), with WWP added into the mix 
around '91 or so.  NBC had to have some claim to ownership of Dave's Late 
Night, otherwise the whole IP issue following his move to CBS ("Viewer 
Mail"=="CBS Mailbag", "Larry 'Bud' Melman"==Calvert DeForest, etc.) would 
have been a non-issue.

Also, IIRC, it was after Carson retired and Jay took over that an "NBC 
Studios" trademark started appearing on Tonight and Late Night (along with 
the Big Dog & Broadway Video vanity cards, of course), so NBC was asserting 
greater control over those properties, in an effort to reinforce their lock 
on the 'franchise'.

By contrast, CBS has no franchise.  They have Dave and Craig.  If WWP 
continues to produce CBS late night, I would expect the naming conventions 
to stick for continuity reasons, but also because I'm sure Dave sees value 
in building a franchise in the spirit (if not the shadow) of the original 
Tonight Show legacy.

On Wednesday, June 12, 2013 3:38:56 AM UTC-4, JW wrote:
>
> > Correct me if I'm mistaken, but doesn't SCG get first dibs/right of 
> first 
> > refusal at 11:35 per his most recent contract? (I know Craig has said he 
> > doesn't WANT 11:35, but technically he's got the right to it.) 
>
> My recollection is that's in case Dave is suddenly unable to do The 
> Late Show, not the orderly ascension we're discussing. 
>
> Carson Productions produced The Tonight Show and Late Night right up 
> until Johnny retired. After that, Worldwide Pants (which had become a 
> co-producer) got Late Night, while NBC and Big Dog always produced 
> Jay's Tonight Show. I can't imagine The Late Show (and LLS) post-Dave 
> would be any different 
>

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