Hi, On 16-10-2012 15:21, Véronique Julmy wrote:
For our small company, the change of the TYPO3 logo is difficult to accept. We have invested in sales promotional materials. Today, these investments have been whipped out.
As was indicated in a few other posts, customers usually are not aware that much about the product their website is made with, the name or the actual logo.
If you look at the websites of the larger TYPO3 agencies you'll notice that they aren't using the new logo yet. If I were you I wouldn't worry too much about losing any investments. Talk to your designer about the new logo and colours. See how can you integrate them in your new material. There are logos available in orange, white and black; one of them must fit your own designs somehow.
Even if you would change to the new logo in your electronic material, I bet that no client will think that there is something wrong with either version. The shape of the logo is the same, the typeface of the name is the same, the orange colour is the same; the differences are a lot smaller to most people than many here think. Your clients want an effective website and they want to be able to use the CMS to modify the content. If you have a good portfolio to convince them to order a website from you, if you produce an effective frontend and if you make the backend easy to use then you will continue to have happy customers.
-- Jigal van Hemert TYPO3 Core Team member TYPO3 .... inspiring people to share! Get involved: typo3.org _______________________________________________ TYPO3-english mailing list TYPO3-english@lists.typo3.org http://lists.typo3.org/cgi-bin/mailman/listinfo/typo3-english