Hey all VFBers, I am writing a term paper for a college class on consumer behavior and I need all of your help. I have chosen Sage Fly Rods as the topic and I was wondering if ya'll might be able to give me an opinion. All I want to know is what words come to mind when you think of a Sage Fly Rod (for example...If you were doing this with a BMW, you might use the terms "quality," or "expensive")? If you would be kind enough to e-mail me off-list with a few words before late Monday night (5/13/02), I would greatly appreciate it. Thanks, you are all great!
Thanks, Bryan Laing
