At a community college where I once worked, the muckety-mucks were all hepped 
up on "restructuring," so I attempted to get our boring "Learning Technologies" 
media crew renamed and redressed. (Wait, the crew were not boring, the label 
was!) 


Of course, techies love all black outfits rather than Lands End "Team Audio" 
preppy polos, and a certain cool factor, so I tried "Media Ninjas" with some 
kind of dynamic XLR looking weapon across the back of the t-shirts. 


It was looked at askance, but .... nothing ventured, nothing gained. 


And of course, since ninjas are basically out to kill the shogun, I guess there 
was a certain metaphorical inconsistency with the imaginary. 


oh, well, 


"Media Services" seems so staid -- keeps reminding me of filmstrip repair ... 


what's a digital junkie to do? 




----- Original Message -----

From: "Patti Berky" <p...@psu.edu> 
To: videolib@lists.berkeley.edu 
Sent: Friday, May 10, 2013 11:46:54 AM 
Subject: Re: [Videolib] What is in a name?! 


We have a Media and Technology Support Services, "MediaTech" for short. 

And in our Arts & Humanities Library, we have a Music and Media Center. 

----- Original Message -----


From: "Mary Lou Neighbour" <mneig...@mc3.edu> 
To: videolib@lists.berkeley.edu 
Sent: Friday, May 10, 2013 11:15:04 AM 
Subject: [Videolib] What is in a name?! 



This is a shout out to all of you video/media/audiovisual librarians… Could you 
please tell me what you call your library or area of the library or college? 

The background is this – since the College’s existence in 1964, we have been 
called the Audiovisual or AV Library. I am the Audiovisual Librarian and we 
have an Audiovisual Administrative Assistant. However, we have just had a 
renovation of the entire library, and the Audiovisual Library has been left off 
of the new signage – we are not in directories, and there are no individual 
signs. No one knows where we are now that we have moved location!! 

The reason seems to be that the administrators of the College think that 
Audiovisual is a dated term. They would prefer something sexy, evidently, but 
they don’t know what. Actually, I think that the administration would be 
happiest if we went entirely to streaming!! We in the library still have a 
number of video tapes, cds, and many dvds which are heavily used by faculty and 
students. And we have viewing equipment. 

One proposal is Media Services – tho that has a bad connotation here on campus, 
as that used to be the department creating media productions and delivering 
equipment on campus. It had a poor reputation. Multimedia Services is taken by 
our IT department. I personally would like to keep Audiovisual Library but I 
don’t think that our Library Director is going to go with that. Could you 
please tell me what you are called, or if you have any ideas for sexy, 
forward-thinking titles? 

Thanks so much!! 

Mary Lou Neighbour 
AV Librarian/Assistant Professor 
Montgomery County Community College 
340 DeKalb Pike 
Blue Bell, PA 19422 
mneig...@mc3.edu 215-619-7355 






Montgomery County Community College is proud to be designated as an Achieving 
the Dream Leader College for its commitment to student access and success. 

VIDEOLIB is intended to encourage the broad and lively discussion of issues 
relating to the selection, evaluation, acquisition,bibliographic control, 
preservation, and use of current and evolving video formats in libraries and 
related institutions. It is hoped that the list will serve as an effective 
working tool for video librarians, as well as a channel of communication 
between libraries,educational institutions, and video producers and 
distributors. 




-- 

Patti Berky 
Audiovisual Acquisitions 
The Pennsylvania State University 
126 Paterno Library 
University Park, PA 16802-1808 
<p...@psu.edu> 
Tel: 814-865-1858 
Fax: 814-863-7293 


VIDEOLIB is intended to encourage the broad and lively discussion of issues 
relating to the selection, evaluation, acquisition,bibliographic control, 
preservation, and use of current and evolving video formats in libraries and 
related institutions. It is hoped that the list will serve as an effective 
working tool for video librarians, as well as a channel of communication 
between libraries,educational institutions, and video producers and 
distributors. 

VIDEOLIB is intended to encourage the broad and lively discussion of issues 
relating to the selection, evaluation, acquisition,bibliographic control, 
preservation, and use of current and evolving video formats in libraries and 
related institutions. It is hoped that the list will serve as an effective 
working tool for video librarians, as well as a channel of communication 
between libraries,educational institutions, and video producers and 
distributors.

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