You are invited to attend Webtrends' government seminar 'Turn Web Data into Action'. One of the highlights will be a presentation about how Australian government agencies can learn from how the Obama campaign explored data crunching to its advantage
Please see the invite and agenda below. Registration is easy, please click here to register <http://www.webtrends-seminars.com/australiagovernment/> . Webtrends Government Event: Turn Web Data into Action When: Tuesday 5th May Where : Hyatt Hotel Canberra <http://www.canberra.park.hyatt.com/hyatt/hotels/index.jsp> Time: 10am- 12pm Followed by lunch and networking Webtrends would like to invite you to a complimentary seminar for government agencies. The session will focus on how government can fully realise the full value of its web data and will be presented by industry experts and government colleagues. Presentations and tutorials include: * Managing the Data: Security in a hosted environment and an insight to how the White House employed sophisticated data-mining techniques during the Obama presidential campaign * Web analytics segmentation -how to use advanced reporting to understand the relationship between you and your users. * Australian government case studies: How the ABC and the State Library of New South Wales are putting web analytics best practice into action Followed by lunch and networking. Registration is quick and easy. Don't hesitate to contact us if you have any questions or would like additional information. We look forward to seeing you at the seminar! Agenda 10.00am Registration 10:10am - 10:40am Managing the Data: Security in a hosted environment and an insight to how the White House employed sophisticated data-mining techniques during the Obama presidential campaign. Mark Allison, Director, Australasia, Webtrends. 10:40am - 11:00am Tutorial: Web analytics segmentation -how to use advanced reporting to understand the relationship between you and your users. Kieran O'Brian, Technical Services Manager, Webtrends. 11:00am - 12:00pm Case studies 12:00pm - 12:15pm Q&A with all speakers Followed by lunch and networking. Laura Skelley Group Account Director Max Australia 261 Pacific Hwy NORTH SYDNEY NSW 2060 Tel: + 61 2 9954 3492 Mobile: +61 418 604 451 Fax: + 61 2 9954 3687 Email: laura.skel...@maxaustralia.com.au <mailto:laura.skel...@maxaustralia.com.au> Web: www.maxaustralia.com.au Web: www.bluefreeway.com.au This email is intended solely for the use of the addressee and may contain confidential and/or privileged information. If you have received this email in error, please immediately destroy and delete it from your system and notify us of the error. If you are not the intended recipient, any disclosure, copying, distribution or action taken or omitted to be taken in reliance to its contents is strictly prohibited and may be unlawful. ******************************************************************* List Guidelines: http://webstandardsgroup.org/mail/guidelines.cfm Unsubscribe: http://webstandardsgroup.org/join/unsubscribe.cfm Help: memberh...@webstandardsgroup.org *******************************************************************
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