Dealers simply don't want you to sell direct. The decision is up to the owners of the company. Do you want to do direct sales (there are pros and cons, as with everything else).
What about doing a one or two day event where everyone gets together, shares food, stories and table space? Vendors would be welcome to set up and answer questions. Ditch the whole presentation stuff since that's a ton of work. Josh Luthman Office: 937-552-2340 Direct: 937-552-2343 1100 Wayne St Suite 1337 Troy, OH 45373 On Wed, Sep 23, 2015 at 1:57 PM, Chuck McCown <ch...@wbmfg.com> wrote: > Debating on whether or not to do AnimalFarm again. > > My moral dilemma is that I have this nice ecommerce website now but none > of the ecommerce stuff is turned on. Easy to do. But then that starts to > erode dealer sales. And also erode the relationship with the dealers. > > But it may capture sales that would otherwise be lost. > > In any event, if I am planning to do some direct sales, it is not fair to > ask our dealers to sponsor AnimalFarm - if I am serious about doing this > that is. > > I am half serious. Perhaps 60% serious. As time passes, that percentage > may grow. > And the majority of the sponsorship comes from manufacturers, not > dealers... > > And AF is a bunch of work. It breaks even. Not what we would call a > significant profit center in any way. > > But as time has gone on, all of you have been great at crowdsourcing the > setup.... >
