" ASBURY PARK — Madam Marie Costello, who had told fortunes since the 1930s and became famous in rock music history for her presence and predictions on the Asbury Park boardwalk, died Friday, her great-granddaughter, Sally Costello said today.Family members were attending morning services today, Costello said.
The psychic reader and advisor was in her mid-90s, and became known worldwide from Bruce Springsteen's homage to her in his music, specifically the song, "4th of July, Asbury Park (Sandy)." ''She really wasn't sick. She just wasn't feeling well,'' Costello said. ""She was very, very strong until the day she died.'' Sally Costello is one of the family members who still does readings at the Madam Marie booth not far from Convention Hall on the boardwalk. Marie Costello, herself, closed down her regular operations on the boardwalk in the mid-1990s after a dropoff in business. She continued telling fortunes in Ocean Township."