I think you've really hit it on this one, Leigh. Lots of folks, at least in cities & burbs just don't cook for themselves anymore. I cannot tell you how many members in our small group we just started here in Westchester (just outside NYC) did not know what kale was, or broccoli rabe, or beets even. Many people are intimidated by anything other than corn, broccoli & tomatoes or green beans.
On the other hand, I just ran into a neighbor at a block tea party a few weeks ago who was raving about how different and how much better Roxbury farm food tastes. She even said, when I first told her about the csa that she thought I was a bit crazy, claiming how much better locally produced, fresh, organic produce is. Now she's singing that song. Really, I think people just have to taste this food. Yes, many have lost their taste for real food from a steady processed diet. But just as many are being reclaimed by exposure to real food. Blessings on all you farmers out there growing awesome food for us lucky enough to join csa's!! With Love, Jane S. > From: Leigh Hauter <[EMAIL PROTECTED]> > Reply-To: [EMAIL PROTECTED] > Date: Tue, 10 Dec 2002 13:04:20 -0500 > To: [EMAIL PROTECTED] > Subject: Re: CSA Retention rates > > They have built up > a core of people who actually eat at home and cook. and like to eat > vegetables.