It's not that the business model is failing and that consumers are
divesting
themselves of archaic information delivery methods and using other
means of
gathering information now, but that business owners wanted to see
their
investments fail and not make a positive return.
It is not uncommon to have businesses do poorly because management is
bad at math. A good example are those who buy Windows PCs because
that are cheap, but then have to pay for frequent replacements, high
maintenance costs, and low staff productivity. For every $1 they
"save" on expenses they probably lose $1.50 in TCO.
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