I loved this, was worth the struggle to hear :) One thing you might think about tweaking is to invite people to also believe in coworking, rather than tell them to.
"You buy the jelly beans, I'll eat them." This is one of the best illustrations of how people misunderstand collaboration & cooperation I've ever heard. I'll be stealing it, with attribution. "Being a part of it." One of our members at Indy Hall (he's only been there for 4 months or so) has started using similar language to describe our community to others. He specifically says, "you can be a part of it." It was amazing to hear him say that out loud the first time. Similarly, there's something really powerful with painting a vivid picture of a belief. To lift a line from Simon Sinek, "Martin Luther King didn't give a famous speech where he said 'I have a plan', he gave a famous speech where he said 'I have a dream'". It's a powerful way to gather momentum for member growth, so long as the thing you believe in is something that they believe in, too. On the sponsors & donors side, you will likely need you to get more concrete with what they're "being a part of" as a sponsor. Better yet, you may want to marry their sponsorship dollars with some more active form of participation, since that's what your community really values. -- /ah indyhall.org coworking in philadelphia building a community? http://masterclass.indyhall.org On Sunday, September 23, 2012 at 4:04 PM, Shenoa Lawrence wrote: > I was asked to put together a presentation for a barcamp over the weekend > called "I Believe in Coworking, and So Do You." > https://vimeo.com/49987779 > (sorry for the quiet audio) > > The audience was mostly peers, with some experienced coworking folks and > others new to the idea. I kept it casual and intimate because I thought that > worked well for this crowd. It went well, and I'm thinking about adapting it > for a few different purposes. We're fundraising (non-profit) and also > reaching out to other organizations in the community to find good connections > that will help us grow our membership and events programs. I'm curious about > any feedback folks might want to give on how I can best accomplish that. I'm > very comfortable talking to my peers and potential coworkers, but less so to > sponsors and business orgs. > > Pointers and critiques very welcome! > > Side note for Susan at Office Nomads: There's folks from other coworking > spaces in our audience, and some of the discussion afterwards leads me to > think we'd benefit from a local coworking association (IE: Coworking Field > Day, FTW!). I'd love to hear what your research brings up. > > Shenoa Lawrence > Room to Think > http://rm2think.com > > > -- > You received this message because you are subscribed to the Google Groups > "Coworking" group. > To view this discussion on the web visit > https://groups.google.com/d/msg/coworking/-/OBRY0r9zfEQJ. > To post to this group, send email to coworking@googlegroups.com > (mailto:coworking@googlegroups.com). > To unsubscribe from this group, send email to > coworking+unsubscr...@googlegroups.com > (mailto:coworking+unsubscr...@googlegroups.com). > For more options, visit this group at > http://groups.google.com/group/coworking?hl=en. -- You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to coworking@googlegroups.com. To unsubscribe from this group, send email to coworking+unsubscr...@googlegroups.com. For more options, visit this group at http://groups.google.com/group/coworking?hl=en.
